NEWS: New Axe Men’s Shampoos Either Soothe, Ignite or Refresh, Or If They Were Women’s Shampoos, Relax, Warm or Reinvigorate

Written by | December 14, 2010

Topics: Axe, Shampoo

Axe in wood

Axe, the company that made spray-on deodorant cool again, released three new shampoos to make men’s heads feel the same sensations that can also be felt with a particular Trojan brand condom.

The latest shampoos from Axe give users either a cooling, tingling or warming sensation, just like Trojan’s Fire & Ice condoms. Zen Soothing Tea Tree Shampoo is made with real tea tree extract, which tingles the scalp; Heat Igniting Citrus 2 in 1 Shampoo + Conditioner consists of spices and citrus that warms one’s head; and Downpour Refreshing Mint Shampoo has cooling peppermint leaf extract.

These additions give high school and college-aged boys more options when it comes to the vast line of Axe hair care products, which not only consists of shampoos and conditioners, but also hair styling products. The Axe shampoos are available in 12-ounce bottles.






1 Comment For This Post I'd Love to Hear Yours!

  1. Chuck says:

    I don’t think Axe has ever made anything cool. Maybe to teenagers.



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