Do you ever just sit around your house on the internet and think that you’ve seen it all? Think that there is nothing left to look up? Nothing left to read about?
I think that sometimes when I’m staring at my screen trying to find how I can change the blink rate of the cursor in Microsoft Word (Accessibility options).
Then I get a bottle of Ranch Dressing Soda in the mail and am ecstatic to have a few more minutes of fresh internet excavating to keep me busy.
I have to admit I was ignorant of the history of ranch dressing. As such an American staple, you’d think it would be right there in our high school history book glossaries, wedged in between Radical Republicans and ratification. But it’s not.
Did you know that ranch dressing, which is the number one salad dressing in the U.S., didn’t exist until the 1950s? I had no idea. I thought it was like the Mississippi and had just been around since time immemorial. But it hasn’t. It was invented by a couple at the Hidden Valley Ranch in California. The Hidden Valley Ranch! It was a real place! It must’ve been magical there. I also found out that Wish-Bone was a real restaurant, and get this, Paul Newman was a real guy! Crazy!
Ok so that’s really the whole story. They made it at their ranch and people liked it and they started selling it and then Clorox bought the rights to it.
Cut to a half a century later and we have Lester’s Fixins Ranch Dressing Soda. I’m not sure if the Hensons of Hidden Valley would approve of what has become of their majestic concoction.
This is one of the latest offerings from the novelty soda company, Rocket Fizz, in their line of Lester’s Fixins sodas. Lester’s Fixins seems to be the product line where Rocket Fizz showcases their most unusual (read: grossest) flavors. Its sister soda line, Melba’s Fixins offers slightly less disturbing flavors like Apple Pie, Lemon Merengue Pie, and Sweet Tea.
I must say it’s good to see a small upstart take aim at a market dominated for too long by Jones Soda! Thinking you’re all cool with your Egg Nog and your Road Kill flavors! Take that Jones! (I have no stake in this fight.)
Right out of the box, I’m not a huge fan of the packaging. It could be punched up a bit. Seems a little too DIY. But maybe that’s what they were going for.
Also, of all the colors that a liquid can take, I argue that none is more repellant than a murkily translucent shade of white (shiver). I’ll take your foulest shades of green of brown any day.
The nosegrope is not of food or beverage. It’s a subtle blend of paint and new cardboard. Not old, ratty cardboard. New cardboard, like a box you’d buy for moving day. A nice box.
The soda is surprisingly sweet. Almost like it has a sugared up Sprite base. The sweetness hits your tongue a split second before the wave of absolute heinousness comes crashing down upon it.
When I blog about vintage cereals, those that are decades past their expiration date, the cereals always take on a plastic chemical flavor from their containing bag. This soda tastes like that. Like it’s been sitting around in a waxy plastic bag leaching chemicals for decades. It. Is. Foul. And that foulness is sharp and coats your mouth in a repellant sticky film that refuses to go away.
I expected this to be bad, but my expectations were exceeded. This doesn’t taste like any ranch dressing I’ve ever had. And if there is a ranch dressing being made somewhere that tastes like this, the residents of that ranch need to be evacuated immediately because there has been some kind of breach at the nuclear plant upriver. The cows may already be dead.
(Editor’s Note: Thanks to Impulsive Buy reader Jonathan for sending us a bottle of Lester’s Fixins Ranch Dressing Soda.)
(Nutrition Facts – 12 ounces – 170 calories, 0 grams of fat, 0 grams of saturated fat, 25 milligrams of sodium, 43 grams of carbohydrates, 42 grams of sugar, and 0 grams of protein.)
Item: Lester’s Fixins Ranch Dressing Soda
Purchased Price: N/A
Size: 12 ounces
Purchased at: Rocket Fizz
Rating: 0 out of 10
Pros: Absolutely nothing.
Cons: Taste. Smell. Color. Bottle.