REVIEW: Lay’s Poppables (White Cheddar and Sea Salt)

Lay's Poppables

In between its flavor experiments (long live the cappuccino chip!), Lay’s has decided to try switching up the form factor on the beloved potato chip for its next innovation. The results are named Poppables for their popped up 3D shape that can easily be popped into your mouth.

Before you read any further please take note, though, that these are high class potato snacks.

Exhibit A – the eye catching design on the top of the bags as Harper’s Bazaar tells me that polka dots are recently back on trend.

Exhibit B – the o in Poppables needs a dot below it, which the internet tells me is a diacritic mark, whatever that is. Do you pronounce it differently? No clue.

Exhibit C (and if you weren’t already convinced this is the dead giveaway) – notice that the two featured flavors are not just cheddar but white cheddar and not just original but sea salt.

Lay's Poppables 2

I’m surprised they didn’t go further with possibly aged white cheddar or pink Himalayan salt or something. I, myself, alternate between drip coffee and espresso, so I do like to think of myself as highbrow every now and then meaning I was very, very excited to try out these bite-sized snacks.

Lay's Poppables 3

Their shape looks like a lattice cut potato chip and an M&M had a beautiful snack baby. A very hollow but starchy one. Each is about the size of a quarter and significantly puffed out towards the center. The crunchiness is definitely a highlight as there are so many layers to bite through from the unique shape.

After the crunching gives way, the flavors definitely make their arrival. The sea salt ones have a tiny bit too much saltiness to them as it increases the more you chew. The white cheddar, though, have a nice crunch followed by intense cheesy flavor that then transforms into your classic potato chip profile. I found myself continually popping these into my mouth as they are a lot lighter than expected and not heavy at all (until you have eaten half the bag, though).

Lay's Poppables 4

To wrap up on these Poppables, out of the two eatable flavors available, and while this could be debatable, I did think that the white cheddar was more desirable and capable of tingling my excitable taste buds even though both, while perishable and potentially breakable, were portable, delectable, and very satiable potato snacks.

(Nutrition Facts – White Cheddar – about 28 pieces – 150 calories, 8 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 17 grams of carbohydrates, 1 gram of dietary fiber, 1 gram of sugar, and 2 grams of protein. Sea Salt – about 30 pieces – 150 calories, 8 grams of fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 220 milligrams of sodium, 17 grams of carbohydrates, 1 gram of dietary fiber, less than 1 gram of sugar, and 1 gram of protein.)

Purchased Price: $3.49 each
Size: 5 oz. bag
Purchased at: Walmart
Rating: 8 out of 10 (White Cheddar)
Rating: 6 out of 10 (Sea Salt)
Pros: On trend packaging design. Potato chips and M&M’s falling in love and procreating. Crunchiness and lightness all in one.
Cons: Overuse of the suffix -able. Aged White Cheddar and Pink Himalayan Salt getting the shaft.

16 thoughts on “REVIEW: Lay’s Poppables (White Cheddar and Sea Salt)

  1. I love these.. too bad they will only be around a short time.. I say this because anything I love never last long in the stores.. I heard you can freeze chips.. well that is what the Lay’s worker told me.. ummm

  2. I was attracted to them by the design of the bag. I tried the White Cheddar. I must say I like them a lot and will try the Sea Salt next. I would like to see other flavors and will be saddened if the rumor is true that these delectable Poppables are only around for a limited time.

  3. tried the Sea Salt today. Can’t eat just one. Half a bag later soooooooooooo good I think I will pop another one in my grocery cart next time I am at the store. You did good on this one Lays.

  4. Just picked up a bag of the Lay’s poppables sea salt flavor OMG!!! delicious! please keep them a part of the frito-lay family love love them will try lthe cheddar flavor next.

  5. am i the only one who finds these kind of painful to eat? they hurt the roof of my mouth. it’s a similar experience to eating cap’n crunch cereal. :-/ delicious but…ow.

  6. Yummy. Addictive. Love these chips (sea salt). Am looking forward to trying the White Cheddar. They are very “poppable.” And hard to eat “just one.”

  7. love the new style chips. i have no teeth and they do me just fine they melt in your mouth a little as u eat them i hope that they are coming out with some diff. kind of flavors. GOOD JOB LAYS CHIPS.

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