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REVIEW: Red Bull Editions (Red, Silver, and Blue)

Written by | December 28, 2012

Topics: 7 Rating, 8 Rating, 9 Rating, Energy Drink, Red Bull

Red Bull Editions

Call me old fashioned but if I need energy, I’ll drink a cup of hot coffee, snort some cocaine, or maybe do some meth like my grandpappy did in those sepia toned garage years.

The point is I’m not a fan of energy drinks because they’re either loaded with way too much sugar or taste like I’m guzzling Keebler elves piss. I also don’t like Red Bull because I once threw up from imbibing too many Red Bull & Vodkas back when they were chic and before frat boys made it their go-to cocktail. The strange “tang-taste” Red Bull has still makes me dry heave.

When I’m too lazy to make an espresso, I’ll head over to a convenience store and pick up one of those Starbucks Doubleshot Espresso drinks which come in tiny cans that make me feel sophisticated as I hold my tattered copy of Sylvia Plath that I never read. I don’t mind heading over to a convenience store because there’s something soothing about the glass doors and dim lighting of the refrigerated beverage shelves. While being comforted by the beverage shelves during a recent visit to 7-Eleven, I noticed new Red Bull flavors.

Red Bull Red (cranberry), Red Bull Silver (lime), and Red Bull Blue (blueberry) all come in the famous Red Bull skinny can, but with new graphics. I was intrigued. The other energy drink companies are introducing new flavors, why not Red Bull? I later found out they’re being sold exclusively at 7-Eleven until their national rollout March 2013.

The cashier gave me a sullen look as she rang up the buffalo chicken roller and Red Bulls. “It’s for a review!” I protested, but she just rolled her eyes and gave me my change. I don’t need to justify my purchases to her but I think I would give me the same look too. Oh well…

I was a bit cautious when I got home to try my new drinks because I knew if that familiar tangy flavor was prevalent, I was done and couldn’t review it. I pulled the tab. Is there no sound satisfying as the “pfffftttssssssssssssssssssssssssssssssss” when you open a can? Not even the crackle of frying bacon or the screaming of a lobster when you dunk it into a hot bubbling pot can compare.

Red Bull Red Edition

Red Bull Red Edition

Red Bull Red tasted of cranberry juice with hints of an almost citrus nature. The infamous gag-reflex aftertaste Red Bull has was still present but pleasantly faint. The cranberry flavor was very forward. It had a great sweet and tart balance, like most good cranberry juices. I certainly enjoyed this one.

It won’t replace my cranberry juice in the morning or when I make a Cape Cod as I wear white cotton pants (similar to what Michael McDonald wears in music videos) sauntering on the hot sand. This was a surprise and very approachable for an energy drink that doesn’t taste like one. Plus, the name sounds like a twist on The Shining’s “REDRUM!!! REDRUM!!!”

Red Bull Silver Edition

Red Bull Silver Edition

This is the Red Bull that will probably garner the least amount of regular consumers. It tasted similar to Coca-Cola’s Italian offering, Beverly. I’m a big fan of the drink and before anyone scoffs, I’ll remind you that I also drink a healthy amount of Campari. Bitterness is a flavor, and an emotion, I savor intensely.

Red Bull Silver Edition immediately tasted like tonic water but then takes a sharp left into bitterness. I also enjoyed the faint lime flavor but wished there was a more pronounced citrus punch. You’d get more of a citrusy zing if you drank a citrus Alka-Seltzer or ate a dirty lemon wedge from the waiter’s stand.

I love bitter drinks but like the action movie Mortal Kombat, the public still isn’t jaded enough to appreciate it. It’s the boldest one of the three and I have to applaud Red Bull for it. I will hoard as many as possible before the execs realize they created a drink only 0.0003 percent of consumers will enjoy.

Red Bull Blue Edition

Red Bull Blue Edition

Blueberries are a strange flavor, like grape, because most blueberry and grape products don’t taste like their respective fruit. To be honest, I like the “candy” blueberry flavor better than actual blueberries, and Red Bull Blue Edition delivers it with a punch to the crotch and fisticuffs to your nagging granny as you lie there watching in pain.

The blueberry flavor is rich and not very sweet which is awesome. Also, like the other two, it’s bereft of that strong unpleasant tang. This one is, by far, my favorite of the three.

Red Bull Editions 2

I doubt anyone eats anything while they drink Red Bull but if you do, don’t (and that includes any food that calls itself “rollers”). The flavors are strong in a good way but like your pushy neighbor, it’s going to try to takeover and ruin everyone’s time. Also, I don’t know if I got an energy boost from them, since I didn’t feel any different. In fact, the only arduous thing I wanted to do was play some Borderlands 2 and eat some saltines.

These new Red Bull Edition offerings have changed my mind about Red Bull and I do hope all three survive, and not get discontinued like Red Bull Cola. Do yourself a favor, hunt for them. They’re well worth trying. Kudos to an energy drink that does not rely on its usual bags of tricks like overly syrupy flavors that cave your head in to let you know, “Hey, I’m a damn BLUEBERRY Potsie! RAAAAHHHHGHHHHAHHH!!!”

(Nutrition Facts – 110 calories, 0 grams of fat, 100 milligrams of sodium, 28 grams of carbohydrates, 27 grams of sugars, and less than 1 gram of protein.)

Other Red Bull Editions reviews:
Foodette Reviews
ED Junkie: Red and Blue
Thirsty Dudes: Red, Silver, and Blue

Item: Red Bull Editions (Red, Silver, and Blue)
Purchased Price: $2.99 each
Size: 8.4 ounces each
Purchased at: 7-Eleven
Rating: 8 out of 10 (Red)
Rating: 7 out of 10 (Silver)
Rating: 9 out of 10 (Blue)
Pros: No Red Bull energy excruciating tang taste. The scene when Liu Kang meets his brother’s ghost with the song from Orbital playing…still brings me to tears. Cranberry tasted like cranberry juice. Not so sweet. Blueberry is present and plays nice. Michael McDonald.
Cons: The lime could be stronger. When the person at 7-Eleven dismisses you. These are limited right now. Energy levels are questionable. Mortal Kombat’s movie sequel. Chicken Rollers.

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NEWS: Stay Hydrated and Awake With Rockstar Energy Water

Written by | October 10, 2012

Topics: Energy Drink, Rockstar, Water

This week, Rockstar Energy showed off at the National Association of Convenience Stores (NACS) Show a new line of energy water. Rockstar Energy Water is sugar free, has zero calories, contains 125 milligrams of caffeine per bottle, and will be available in three flavors — Tropical Citrus, Orange Tangerine, and Blueberry Pomegranate Acai.

Beverage Digest posted an image of all three flavors on Twitter.

BevNet has more information about the Rockstar Energy Water line.

This isn’t the first time Rockstar has entered the enhanced water waters. After doing a little research on Google, it turns out Rockstar sold a line of energy water in Australia, which appears to have been discontinued in 2010 or 2011.

When will it be available? Rockstar isn’t saying, but a better question to ask about Rockstar products would be, “When is Rockstar Energy going to make a beverage fit for a rockstar, like energy Champagne?”

Source: BevNet

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NEWS: Red Bull Editions To Treat Your Taste Buds With Fruit Flavors Instead of the Same Old Slightly Medicinal Red Bull Flavor

Written by | October 8, 2012

Topics: Energy Drink, Red Bull

Red Bull: Red-, Silver- & Blue-Edition

According to the USA Today, Red Bull is planning to launch three new flavors in the U.S. sometime in March 2013.

The new Red Bull flavors come in three editions — Red (Cranberry), Silver (Lime), and Blue (Blueberry). Of course, this opens the door for Red Bull to release new editions in any CMYK color they choose. Beverage Digest posted a photo of a banner showing the new additions.

Red Bull Editions have already been available in select European markets and in Australia. Energy Drink Heaven reviewed all three varieties earlier this year.

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NEWS: 5-Hour Energy Adds a Pink Lemonade Flavor and Gives Away Five Cents For Each One Sold

Written by | August 9, 2012

Topics: Energy Drink

Lunch in SLO

5-Hour Energy now has a pink lemonade flavor, joining berry, lemon-lime, orange, grape, and pomegranate.

Holy crap! I didn’t know there were that many 5-Hour Energy flavors. So if I wanted to stay up for 30 hours straight, I could do so drinking every flavor.

However, Pink Lemonade 5-Hour Energy isn’t just a new flavor, the kind folks that make the pick-me-up are donating five cents to the Avon Foundation for Women Breast Cancer Crusade for every bottle of Pink Lemonade 5-Hour Energy that’s sold. The minimum donation they’ll contribute is $75,000.

According to their TV commercial, 5-Hour Energy is used nine million times a week. So if one million of those were Pink Lemonade sales, that’s $50,000 per week. Donations from sales will be running from the beginning of October 2012 to the end of the year. So that’s $50,000 times 14 weeks, which equals…Ugh, I can’t focus and all this math is making my brain tired. I could sure use some 5-Hour Energy.

Source: Foodbeast

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VIDEO REVIEW: Red Bull Total Zero Energy Drink

Written by | May 9, 2012

Topics: 6 Rating, Energy Drink, Red Bull

I know what you’re yelling at your computer monitor.

“Hey! Didn’t you already review Red Bull Total Zero Energy Drink?”

Yes, you’re absolutely correct, I did post a written review of it. But, while writing the review, I came up with an idea for a video version. So here it is.

I’m still a beginner when it comes to shooting video properly, so the video quality isn’t as good as it should be. But, each video review I do is another learning experience…and hopefully a step towards better looking video reviews.

You can subscribe to these video reviews via either YouTube or iTunes.

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