The Impulsive Buy

NEWS: SunChips 6 Grain Medley Makes Me Wish Moore’s Law Applies To SunChips Like It Does With Computer Chips

Target Springfield, VA

Every Saturday, at about 10 PM, I open up my web browser and direct it to the Target website. I’m there to look at Target’s weekly ad because I don’t subscribe to the newspaper that has the Target circular stuffed into its Sunday edition. Yes, I am helping with the downfall of the local newspaper industry.

While virtually flipping through the pages of the latest Target ad, I noticed the SunChips 6 Grain Medley. These SunChips come in two fancy pancy flavors — Onion & Thyme and Parmesan & Herb.

They’re available in 9-ounce bag and are Target-exclusives, so you’re not going to find them at Kmart, but really, who goes to Kmart nowadays? It’s a third-tier mom and pops store crusher, which combines the depressing aura of Walmart with the red of Target.

Image via flickr user / CC BY SA 2.0

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