The Impulsive Buy

SPOTTED ON SHELVES – 4/12/2012

New products are released all the time and here are some we found on our most recent shopping trips. We may or may not review them, but we’d like to let you know what new items are popping up on store shelves.

These have been out for a couple of months, but I only learned about them recently when I accidentally ended up on the Wish-Bone website after Googling…well, it’s not important what I was Googling. Like gourmet bologna, combining Frank’s Red Hot Sauce with Ranch dressing sounds like a culinary oxymoron. Well, if it makes vegetables taste better, then that’s all that really matters.

I picked up a can of Rockstar Relax, but I have yet to open it because when I need to relax I just put on my headphones and listen to the most relaxing song ever. Rockstar Relax is tropical guava flavored and contains a “calming herbal blend” of passionflower extract, rose hips extract, and chamomile extract. You can read the Thirsty Dudes review here.

I haven’t admitted this to anyone, but the anthropomorphic Skinny Cow mascot freaks me out. People say Skinny Cow frozen treats are good, but I won’t buy a box because I’m afraid of what feelings might stir up if I stare too long at those lady cow curves. Like their new Shake-Stirs, Skinny Cow’s Oh Fudge Nuts! are a “Slimited Edition” product. Slimited? Oh, you wordsmiths at Nestle! You’re clever. If I was in your shoes, I probably would’ve called them something lame, like Limithin Edition. That’s why you’re making the big bucks and I run a semi-popular product review blog.

So lemme get this straight. Instead of buying a regular Sara Lee pound cake and cutting it myself in the aluminum pan, I can get Sara Lee pound cake that’s in individually wrapped slices, giving me a metal-free Sara Lee experience. These Pound Cake Slices sound like the greatest invention since sliced bread.

Magnum Ice Cream bars have received rave reviews…and lots of comparisons with Magnum condoms. Now they come in mini bars that are about half the size of the regular versions. Magnum Mini comes in two flavors: Classic and Almond. Of course, if you live in the U.K., Magnum Mini bars aren’t new to you. They’ve been available in the U.K. since 2009. Well, at least the U.S. was the first to have other Magnums, like the .357 Magnum and Magnum, P.I.

If you’re out shopping and see a new product on the shelf, snap a picture of it, email it to us at theimpulsivebuy@gmail.com, and you might see it in our next Spotted on Shelves post.

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