SPOTTED ON SHELVES: Kay’s Classic Moon Pie Ice Cream

Kay's Classic Moon Pie Ice Cream

It appears Kay’s is a regional brand. So many of you probably won’t be able to get your hands on this. But marshmallow graham flavored ice cream with a chocolate fudge spiral and graham cracker pieces make me want to get my hands on it. (Spotted by Tiffany S at Food City.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.