The Impulsive Buy

New Store Brand Groceries Spotted — May 28, 2026

Here are some interesting new products found on store shelves by your fellow readers. If you’ve tried any of them, share your thoughts in the comments. Spotted something new? Send your photos to theimpulsivebuy@gmail.com.

Marketside Chocolate Brownie Bites

Marketside Peanut Butter & Chocolate Bites

(Spotted by Amanda Y at Target.)

Marketside Strawberry Mini Donuts

(Spotted by Amanda Y at Target.)

365 Whole Foods Market Soy-Based Steak Strips

(Spotted by Sarah R at Whole Foods.)

Whole Foods Market Toffee Pecan Pretzel Milk Chocolate Bar

Whole Foods Market Caramel Cinema Milk Chocolate Bar

Whole Foods Market Campfire S’mores Milk Chocolate Bar

Whole Foods Market Brownie & Berries Milk Chocolate Bar

(Spotted by Sarah R at Whole Foods.)

Whole Foods Market Organic Sliced Bananas

(Spotted by Sarah R at Whole Foods.)

Good & Gather Protein Honey Oat Granola

Good & Gather Protein Peanut Butter Granola

Good & Gather Protein Cocoa Granola

(Spotted by Amanda Y at Target.)

Favorite Day Orange Crème Mini Cookies

Favorite Day Bakery Cotton Candy Cookies

Favorite Day Orange Creme Cookies

Favorite Day Bakery Strawberry & Lemon

Favorite Day Sriracha Brioche Hamburger Buns

(Spotted by Amanda Y at Target.)

Favorite Day Bakery Unicorn Brownie Bites

Favorite Day Bakery Confetti Mini Muffins

(Spotted by Sarah R at Target.)
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