Purchased Price: $1.59 Size: 20 oz. bottle Purchased at: 7-Eleven Rating: 5 out of 10 Pros: Hydrating. If you enjoy kicking your heart with 200 milligrams of caffeine, you will like this. Contains typical Rockstar Energy Drink ingredients. Sugar free. Zero calories. Provides 100 percent of your daily vitamin C. Cons: If you hate the amount of flavor VitaminWaters have, you’ll hate this. Tropical citrus flavor was a bit odd and it almost doesn’t do a good job of masking the bitterness of the caffeine. Way too easy to drink. Artificial sweeteners more noticeable as it gets warmer.
Nutrition Facts: 0 calories, 0 grams of fat, 0 milligrams of sodium, 35 milligrams of potassium, 0 grams of carbohydrates, 0 grams of sugar, 0 grams of protein, and 100% vitamin C. Other reviews:Caffeine King, Caffeine! The Energy Blog
Call me old fashioned but if I need energy, I’ll drink a cup of hot coffee, snort some cocaine, or maybe do some meth like my grandpappy did in those sepia toned garage years.
The point is I’m not a fan of energy drinks because they’re either loaded with way too much sugar or taste like I’m guzzling Keebler elves piss. I also don’t like Red Bull because I once threw up from imbibing too many Red Bull & Vodkas back when they were chic and before frat boys made it their go-to cocktail. The strange “tang-taste” Red Bull has still makes me dry heave.
When I’m too lazy to make an espresso, I’ll head over to a convenience store and pick up one of those Starbucks Doubleshot Espresso drinks which come in tiny cans that make me feel sophisticated as I hold my tattered copy of Sylvia Plath that I never read. I don’t mind heading over to a convenience store because there’s something soothing about the glass doors and dim lighting of the refrigerated beverage shelves. While being comforted by the beverage shelves during a recent visit to 7-Eleven, I noticed new Red Bull flavors.
Red Bull Red (cranberry), Red Bull Silver (lime), and Red Bull Blue (blueberry) all come in the famous Red Bull skinny can, but with new graphics. I was intrigued. The other energy drink companies are introducing new flavors, why not Red Bull? I later found out they’re being sold exclusively at 7-Eleven until their national rollout March 2013.
The cashier gave me a sullen look as she rang up the buffalo chicken roller and Red Bulls. “It’s for a review!” I protested, but she just rolled her eyes and gave me my change. I don’t need to justify my purchases to her but I think I would give me the same look too. Oh well…
I was a bit cautious when I got home to try my new drinks because I knew if that familiar tangy flavor was prevalent, I was done and couldn’t review it. I pulled the tab. Is there no sound satisfying as the “pfffftttssssssssssssssssssssssssssssssss” when you open a can? Not even the crackle of frying bacon or the screaming of a lobster when you dunk it into a hot bubbling pot can compare.
Red Bull Red Edition
Red Bull Red tasted of cranberry juice with hints of an almost citrus nature. The infamous gag-reflex aftertaste Red Bull has was still present but pleasantly faint. The cranberry flavor was very forward. It had a great sweet and tart balance, like most good cranberry juices. I certainly enjoyed this one.
It won’t replace my cranberry juice in the morning or when I make a Cape Cod as I wear white cotton pants (similar to what Michael McDonald wears in music videos) sauntering on the hot sand. This was a surprise and very approachable for an energy drink that doesn’t taste like one. Plus, the name sounds like a twist on The Shining’s “REDRUM!!! REDRUM!!!”
Red Bull Silver Edition
This is the Red Bull that will probably garner the least amount of regular consumers. It tasted similar to Coca-Cola’s Italian offering, Beverly. I’m a big fan of the drink and before anyone scoffs, I’ll remind you that I also drink a healthy amount of Campari. Bitterness is a flavor, and an emotion, I savor intensely.
Red Bull Silver Edition immediately tasted like tonic water but then takes a sharp left into bitterness. I also enjoyed the faint lime flavor but wished there was a more pronounced citrus punch. You’d get more of a citrusy zing if you drank a citrus Alka-Seltzer or ate a dirty lemon wedge from the waiter’s stand.
I love bitter drinks but like the action movie Mortal Kombat, the public still isn’t jaded enough to appreciate it. It’s the boldest one of the three and I have to applaud Red Bull for it. I will hoard as many as possible before the execs realize they created a drink only 0.0003 percent of consumers will enjoy.
Red Bull Blue Edition
Blueberries are a strange flavor, like grape, because most blueberry and grape products don’t taste like their respective fruit. To be honest, I like the “candy” blueberry flavor better than actual blueberries, and Red Bull Blue Edition delivers it with a punch to the crotch and fisticuffs to your nagging granny as you lie there watching in pain.
The blueberry flavor is rich and not very sweet which is awesome. Also, like the other two, it’s bereft of that strong unpleasant tang. This one is, by far, my favorite of the three.
I doubt anyone eats anything while they drink Red Bull but if you do, don’t (and that includes any food that calls itself “rollers”). The flavors are strong in a good way but like your pushy neighbor, it’s going to try to takeover and ruin everyone’s time. Also, I don’t know if I got an energy boost from them, since I didn’t feel any different. In fact, the only arduous thing I wanted to do was play some Borderlands 2 and eat some saltines.
These new Red Bull Edition offerings have changed my mind about Red Bull and I do hope all three survive, and not get discontinued like Red Bull Cola. Do yourself a favor, hunt for them. They’re well worth trying. Kudos to an energy drink that does not rely on its usual bags of tricks like overly syrupy flavors that cave your head in to let you know, “Hey, I’m a damn BLUEBERRY Potsie! RAAAAHHHHGHHHHAHHH!!!”
(Nutrition Facts – 110 calories, 0 grams of fat, 100 milligrams of sodium, 28 grams of carbohydrates, 27 grams of sugars, and less than 1 gram of protein.)
Item: Red Bull Editions (Red, Silver, and Blue) Purchased Price: $2.99 each Size: 8.4 ounces each Purchased at: 7-Eleven Rating: 8 out of 10 (Red) Rating: 7 out of 10 (Silver) Rating: 9 out of 10 (Blue) Pros: No Red Bull energy excruciating tang taste. The scene when Liu Kang meets his brother’s ghost with the song from Orbital playing…still brings me to tears. Cranberry tasted like cranberry juice. Not so sweet. Blueberry is present and plays nice. Michael McDonald. Cons: The lime could be stronger. When the person at 7-Eleven dismisses you. These are limited right now. Energy levels are questionable. Mortal Kombat’s movie sequel. Chicken Rollers.
According to the USA Today, Red Bull is planning to launch three new flavors in the U.S. sometime in March 2013.
The new Red Bull flavors come in three editions — Red (Cranberry), Silver (Lime), and Blue (Blueberry). Of course, this opens the door for Red Bull to release new editions in any CMYK color they choose. Beverage Digest posted a photo of a banner showing the new additions.
Holy crap! I didn’t know there were that many 5-Hour Energy flavors. So if I wanted to stay up for 30 hours straight, I could do so drinking every flavor.
However, Pink Lemonade 5-Hour Energy isn’t just a new flavor, the kind folks that make the pick-me-up are donating five cents to the Avon Foundation for Women Breast Cancer Crusade for every bottle of Pink Lemonade 5-Hour Energy that’s sold. The minimum donation they’ll contribute is $75,000.
According to their TV commercial, 5-Hour Energy is used nine million times a week. So if one million of those were Pink Lemonade sales, that’s $50,000 per week. Donations from sales will be running from the beginning of October 2012 to the end of the year. So that’s $50,000 times 14 weeks, which equals…Ugh, I can’t focus and all this math is making my brain tired. I could sure use some 5-Hour Energy.
Update: Click here to read our Red Bull Total Zero review
In April, Red Bull will release nationwide a zero calorie, zero carbohydrate, and zero sugar energy drink called, Red Bull Total Zero. Personally, the only Red Bull products I would call total zeroes are Red Bull Cola and Red Bull Energy Shot, because they failed commercially and were discontinued.
In order to be calorie, carbohydrate, and sugar free, Red Bull Total Zero is sweetened with aspartame, sucralose, and acesulfame K. To help you get your wings, the energy drink contains B vitamins, caffeine, and taurine.
Red Bull Total Zero will come in the usual Red Bull 8.4 ounce can, but it will also be available in 12 and 16 ounce cans. The 8.4 ounce size will have a suggested retail price of $2.19, the 12 ounce size will be priced at $2.99, and the 16 ounce can will cost $3.79.
The nutrition facts for a can of Red Bull Total Zero aren’t all zeroes. Along with the 0 calories, 0 grams of carbohydrates, and 0 grams of sugar, it also has 0 grams of fat, but it has 60 milligrams of sodium, less than 1 gram of protein, 100% niacin, 80% vitamin B12, 250% vitamin B6, and 50% pantothenic acid.