![\"Doritos](\"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5339\/6937051980_69eeaf2f88.jpg?resize=500%2C413\")
<\/a><\/center><\/p>\nMy wife recently told me she admired my self-control around open bags of chips. \u00a0 I asked what she meant, and she explained that if a chip bag is open, I’ll eat a certain amount until I’m not hungry anymore, then stop and let the chip bag sit there unmolested rather than continue to eat. \u00a0 I’d never really thought about it that way, but in general, I think she’s right. \u00a0 I can eat some potato chips and then keep the bag in front of me without touching it. \u00a0 I can usually do that with tortilla chips. \u00a0 I can even \u00a0pull it off \u00a0with cheese curls.<\/p>\n
But Doritos are another story. \u00a0 Open a bag of Doritos and you expose my all-too-human weakness. \u00a0 I’ll keep eating those things until I force myself to close the bag and stash it away, or until it’s empty. \u00a0 If it’s open and sitting out, self-control is not an option.<\/p>\n
So knowing that about myself, what was I to think about Doritos introducing the “JACKED” sub-line (I feel strongly it should be all caps) that boasts of Bigger, Bolder, Thicker chips? \u00a0 Should I be enthused, or worried? \u00a0 Was I like a smoker getting excited because his Camels would now contain triple the nicotine? \u00a0 And why “JACKED,” anyway? \u00a0 Were they going to contain Monterey or Cheddar Jack cheese (no), or was \u00a0this just \u00a0a doomed marketing attempt to seem appropriately “street” (almost certainly)?
\n \u00a0
\nThen I thought about it for .43 seconds and realized two of those adjectives are completely irrelevant. \u00a0 Who cares if each \u00a0individual chip is 40% bigger and thicker if the size of the bag remains the same? \u00a0 If anything it’s a ploy to get you to eat the same number of Doritos you always did, but since there are fewer per bag, you’ll need to buy another bag sooner. \u00a0 They could just as easily make the Doritos small and wafer thin and brag about how each bag contains thousands, yes thousands of chips!<\/p>\n
But it’s the second adjective that piqued my interest, because fortune favors the bold and so do I. \u00a0 The two inaugural flavors kicking off the JACKED line are Smoky Chipotle BBQ and Enchilada Supreme, and neither of those tastes screams “Let my subtle notes gently \u00a0waft across your palate.” \u00a0 Appropriately for a product that debuted at the SXSW Festival, these are chips for extreme people with extreme taste buds; and while I may not be one of them, I’m always up for a challenge.<\/p>\n
![\"Doritos](\"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5326\/6937052362_1552f7debc.jpg?resize=500%2C299\")
<\/a><\/center><\/p>\nAs you can see (the penny is for scale, I haven’t taken to eating copper… yet), the Smoky Chipotle BBQ chips are definitely larger than their standard Doritos brethren, and while it may not be clear from the picture, noticeably darker as well. \u00a0 I was unable to find one completely intact; I’m not sure if that’s a consequence of them being bigger and crunchier, or just having two toddlers who like to help unpack groceries. \u00a0 The smell is surprisingly subdued, not at all the intense aroma that typically warns you to proceed carefully with spicy food.<\/p>\n
My expectation was that, despite the best efforts of the marketing department, the Chipotle BBQ Doritos wouldn’t be absurdly hot, so as not to deter most of the target audience. \u00a0 Frankly, I was afraid they’d go too far and end up with wuss chips; and luckily, that fear proved groundless. \u00a0 They pack a greater crunch than the regular variety due to their increased thickness, and you can clearly taste the classic Doritos artificial cheese on them. \u00a0 But with it definitely comes an explosion of spice that won’t send you sprinting for a gallon of milk, but will probably make you think twice about eating any without a cold drink handy. \u00a0 Darned if there isn’t a bit of a smoky flavor to them too, complementing the heat. \u00a0 It’s worth noting that the spice distribution is slightly uneven, some chips being noticeably hotter than others, but I’m not sure there’s any way that could’ve been avoided. \u00a0 <\/p>\n
![\"Doritos](\"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5032\/7083127305_250a501095.jpg?resize=500%2C261\")
<\/a><\/center><\/p>\nLikewise, the Enchilada Supreme Doritos carry a less potent aroma than I would’ve expected. \u00a0 They mostly smell like regular Doritos, with just a hint of Mexican spices if you really focus. \u00a0 The taste, however, packs just as much of a wallop as the Chipotle variety, if not more. \u00a0 Immediately your tongue is hit with a tangy salsa taste, and it IS tangy. \u00a0 I would say the flavor is more intense than the Chipotle variety but doesn’t linger as long — like a process server, it gets in, hits you with a lawsuit or paternity papers, and gets out immediately. \u00a0 It also has a cheesier taste than regular Doritos, which is much appreciated, along with some tomato flavor. \u00a0 And not that these have anything in common with “real” Mexican cuisine, but as someone who makes his tacos with shells, beef, cheese, and that’s it, I was slightly nervous about this flavor but found myself really digging it. \u00a0 You can also more easily eat them without a beverage handy than the Chipotle variety, since the spice doesn’t linger nearly as long.<\/p>\n
I’m often skeptical of attempts to improve an established product I like, and doubly so if they appear to be pursuing the Poochie<\/a> demographic. \u00a0 That said, I’m surprised to be able to happily recommend both of these new flavors. \u00a0 The increased size and thickness is largely window dressing, but they both have chops as far as spiciness, albeit in different ways. \u00a0 I’m a little more partial to the Smoky Chipotle BBQ flavor myself, but regular visitors to the Bell or a real Mexican restaurant may swing more in favor of the Enchilada Supreme. \u00a0 Either way though, you’ve got something good on your hands. \u00a0 Just remember to stretch properly before getting that X-treme; cramped taste buds are NOT cool, man.<\/p>\n (Nutrition Facts – 1 oz (about 6 chips) – Smoky Chipotle BBQ<\/b> – 130 calories, 60 calories from fat, 7 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 160 milligrams of sodium, 17 grams of total carbohydrates, 1 gram of dietary fiber, less than 1 gram of sugars, and 2 grams of protein. \u00a0 Enchilada Supreme<\/b> – 140 calories, 60 calories from fat, 7 grams of total fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 17 grams of total carbohydrates, 1 gram of dietary fiber, 0 grams of sugars, and 2 grams of protein.)<\/small><\/p>\n Other Doritos JACKED reviews:<\/b> Item:<\/b> Doritos JACKED (Smoky Chipotle BBQ and Enchilada Supreme) My wife recently told me she admired my self-control around open bags of chips. \u00a0 I asked what she meant, and she explained that if a chip bag is open, I’ll eat a certain amount until I’m not hungry anymore, then stop and let the chip bag sit there unmolested rather than continue to eat. […]<\/p>\n","protected":false},"author":11,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1474,1657,1594],"class_list":["post-11851","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-chips","tag-doritos","tag-frito-lay"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":14724,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2013\/04\/10\/review-frito-lay-doritos-locos-tacos-tortilla-chips-nacho-cheese-cool-ranch\/","url_meta":{"origin":11851,"position":0},"title":"REVIEW: Frito-Lay Doritos Locos Tacos Tortilla Chips (Nacho Cheese & Cool Ranch)","author":"Marvo","date":"April 10, 2013","format":false,"excerpt":"If you're bored right now, there's something I'd like you to do. Go to your nearest Taco Bell to pick up Nacho Cheese and Cool Ranch Doritos Locos Tacos, then go to a store to buy the Nacho Cheese and Cool Ranch flavors of the Limited Edition Doritos Locos Tacos\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Doritos Locos Taco Tortilla Chips","src":"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8100\/8636060575_0eff4f5589.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":44390,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2020\/07\/08\/doritos-tangy-pickle-review\/","url_meta":{"origin":11851,"position":1},"title":"REVIEW: Doritos Tangy Pickle","author":"Marvo","date":"July 8, 2020","format":false,"excerpt":"What is Doritos Tangy Pickle? It\u2019s a pickle-flavored Doritos that\u2019s exclusive to Dollar General and Circle K locations. (Why does it seem as if Dollar General gets all the cool exclusive flavors nowadays?) This pucker-inducing tortilla chip variety made its North American debut in 2018 in Canada under the name\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/07\/Doritos-Tangy-Pickle-Closeup.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/07\/Doritos-Tangy-Pickle-Closeup.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/07\/Doritos-Tangy-Pickle-Closeup.jpeg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/07\/Doritos-Tangy-Pickle-Closeup.jpeg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/07\/Doritos-Tangy-Pickle-Closeup.jpeg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":27056,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2018\/02\/12\/review-doritos-blaze\/","url_meta":{"origin":11851,"position":2},"title":"REVIEW: Doritos Blaze","author":"Marvo","date":"February 12, 2018","format":false,"excerpt":"Blaze. Inferno. Flame. Burn. Fire. Heat. Heatwave. Already used. Wildfire. Firestorm. Angry. Fury. Hmm, possibilities. Combustion. Conflagration. Okay, scraping the bottom of the barrel, but I guess they would work. What am I doing? I\u2019m coming up with new spicy Doritos flavor names using my computer\u2019s thesaurus. As you can\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2018\/02\/Doritos-Blaze-2.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2018\/02\/Doritos-Blaze-2.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2018\/02\/Doritos-Blaze-2.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":54757,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2023\/01\/31\/doritos-sweet-tangy-bbq-review\/","url_meta":{"origin":11851,"position":3},"title":"REVIEW: Doritos Sweet & Tangy BBQ","author":"Ann","date":"January 31, 2023","format":false,"excerpt":"Of all the chip flavors I've tried and enjoyed, I don't believe I've ever had barbeque-flavored Doritos. I believe there's a Bold BBQ flavor available in Canada, but I guess every time I've been north, I've prioritized All Dressed chips instead. BUT NOW, a new Doritos flavor is available in\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Doritos Sweet & Tangy BBQ Bag","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2023\/01\/doritosstbbq1-600x600.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2023\/01\/doritosstbbq1-600x600.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2023\/01\/doritosstbbq1-600x600.jpeg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":22098,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2017\/04\/28\/spotted-on-shelves-doritos-heat-wave-tortilla-chips-bbq-and-chipotle-cream\/","url_meta":{"origin":11851,"position":4},"title":"SPOTTED ON SHELVES: Doritos Heat Wave Tortilla Chips (BBQ and Chipotle Cream)","author":"Marvo","date":"April 28, 2017","format":false,"excerpt":"First BBQ. Then heat. Then corn chip aftertaste. Then mindlessly eat half the bag in one sitting. (Spotted by Breanna B at Walmart.) If you\u2019re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you\u2026","rel":"","context":"In "Spotted on Shelves"","block_context":{"text":"Spotted on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/spotted-on-shelves\/"},"img":{"alt_text":"Doritos Heat Wave Tortilla Chips BBQ and Chipotle Cream","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2017\/04\/Doritos-Heat-Wave-Tortilla-Chips-BBQ-and-Chipotle-Cream.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2017\/04\/Doritos-Heat-Wave-Tortilla-Chips-BBQ-and-Chipotle-Cream.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2017\/04\/Doritos-Heat-Wave-Tortilla-Chips-BBQ-and-Chipotle-Cream.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":46553,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2021\/05\/12\/xxtra-flamin-hot-doritos-review\/","url_meta":{"origin":11851,"position":5},"title":"REVIEW: Xxtra Flamin’ Hot Nacho Doritos","author":"Sean","date":"May 12, 2021","format":false,"excerpt":"What are Xxtra Flamin\u2019 Hot Nacho Doritos? Once you go hot, you can only go up. After the successful sting of 2019's Flamin' Hot Nacho Doritos, Frito-Lay has unleashed the only logical progression, just one \"X\" away from forbidden adult entertainment: Xxtra Flamin' Hot Nacho Doritos. How are they? 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\nFatGuy Food Blog<\/a>
\nJunk Food Guy (Smoky Chipotle BBQ)<\/a>
\nJunk Food Guy (Enchilada Supreme)<\/a><\/p>\n
\nPrice:<\/b> $4.29 each
\nSize:<\/b> 10.5 oz
\nPurchased at:<\/b> Giant
\nRating:<\/b> 8 out of 10 (Smoky Chipotle BBQ)
\nRating:<\/b> 7 out of 10 (Supreme Enchilada)
\nPros:<\/b> Doesn’t wimp out on the spice. \u00a0 Bolder. \u00a0 Enchilada Supreme definitely tastes like both cheese and tomato. \u00a0 Begrudgingly, I’ll admit they are more “extreme” than regular Doritos. \u00a0 You can really see the spicy crystals or whatever on the Chipotle BBQ kind. \u00a0 Catch you on the flip side, dudemeisters!
\nCons:<\/b> Irrelevant size increases. \u00a0 Not exactly cheap. \u00a0 “JACKED” is not a word typically associated with good things (carjacked, jacked up on steroids, etc). \u00a0 The description on the bag contains phrases like “mind-blowing” and “Can you handle it?” without an air of tongue-in-cheek self-awareness. \u00a0 Might lead to you accidentally eating your iPod Nano.<\/p>\n","protected":false},"excerpt":{"rendered":"