{"id":18950,"date":"2015-08-19T06:00:00","date_gmt":"2015-08-19T16:00:00","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=18950"},"modified":"2023-08-28T16:26:42","modified_gmt":"2023-08-29T02:26:42","slug":"review-lays-do-us-a-flavour-montreal-smoked-meat-potato-chips-canada","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2015\/08\/19\/review-lays-do-us-a-flavour-montreal-smoked-meat-potato-chips-canada\/","title":{"rendered":"REVIEW: Lay’s Do Us a Flavour Montreal Smoked Meat Potato Chips (Canada)"},"content":{"rendered":"

\"Lay's<\/a><\/p>\n

It’s a good thing I don\u2019t live anywhere close to Montreal, because if I did, I’d be at Schwartz’s<\/a> (which is the most famous \u2013- and arguably the best -\u2013 smoked meat joint in that city) for breakfast, lunch, and dinner. And brunch. And a mid-afternoon snack. And what\u2019s that Taco Bell thing? FourthMeal? Yeah, that too.<\/p>\n

Suffice it to say, I’m a fan of Montreal smoked meat, so when I found out it was going to be one of the new Do Us a Flavour flavours, I knew I\u2019d be eating the hell out of it (admittedly, I was probably going to eat the hell out of any new chip flavour regardless, but I digress). <\/p>\n

When you think about it, Montreal smoked meat, with its distinctive spicing and universally appealing flavour profile (seriously, if you don\u2019t like Montreal smoked meat or its close cousin, pastrami, and you\u2019re not a vegetarian, then you\u2019re a monster and I have nothing but scorn for you), I\u2019m surprised it\u2019s taken Lay’s this long to get there. It seems so obvious.<\/p>\n

\"Lay's<\/a><\/p>\n

It\u2019s a natural flavour for a chip; the chip performs a similar function, taste-wise, as the starchy bread. Plus, these sandwiches are often served with French fries or even latkes, so smoked meat + potato is definitely a combination you can feel good about. <\/p>\n

But of course, as seemingly perfect as this flavour is, there’s no guarantee that Lay’s isn’t going to mess it up (*cough*<\/a>Butter Chicken*cough*). <\/p>\n

Happily (and shockingly, given how thoroughly they bungled the butter chicken flavour), this is pretty much the ideal version of this chip. Everything about it is just right: the spicing, the slight mustard flavour, the pronounced but not overly assertive peppery bite… it’s weirdly perfect. <\/p>\n

\"Lay's<\/a><\/p>\n

I kinda wish it was paired with the more assertive crunch of a kettle chip, but then I wish that of pretty much every non-kettle-chip chip, so that\u2019s probably more about my own personal preferences than anything else.<\/p>\n

Seriously though, you need to try these chips. They absolutely nailed the flavour. It’s like they took a smoked meat sandwich and used some kind of magic ray to transform it into a bag of chips. <\/p>\n

It’s like the future is here, and you can eat it.<\/p>\n

(Nutrition Facts – 50 grams\/per 27 chips \u2013 270 calories, 17 grams of fat, 1.5 grams of saturated fat, 260 milligrams of sodium, 27 grams of carbohydrates, 1 grams of fibre, 1 gram of sugar, and 3 grams of protein..)<\/small><\/p>\n

Item:<\/b> Lay’s Do Us a Flavour Montreal Smoked Meat Potato Chips (Canada)
\nPurchased Price:<\/b> $2.99 CAN
\nSize:<\/b> 170 gram bag
\nPurchased at:<\/b> Sobeys
\nRating:<\/b> 9 out of 10
\nPros:<\/b> Captures the flavour of Montreal smoked meat perfectly. Magic. The future.
\nCons:<\/b> Would probably work a bit better as a kettle chip. Proximity-based inability to eat Schwartz’s for breakfast, lunch, dinner, and FourthMeal.<\/p>\n","protected":false},"excerpt":{"rendered":"

It’s a good thing I don\u2019t live anywhere close to Montreal, because if I did, I’d be at Schwartz’s (which is the most famous \u2013- and arguably the best -\u2013 smoked meat joint in that city) for breakfast, lunch, and dinner. And brunch. And a mid-afternoon snack. And what\u2019s that Taco Bell thing? FourthMeal? Yeah, […]<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1648,1474,1594,1476,1787],"class_list":["post-18950","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-canada","tag-chips","tag-frito-lay","tag-lays","tag-potato-chips"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":18902,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2015\/08\/06\/coming-soon-in-canada-lays-do-us-a-flavour-2015-finalists\/","url_meta":{"origin":18950,"position":0},"title":"COMING SOON IN CANADA: Lay’s Do Us a Flavour 2015 Finalists","author":"Marvo","date":"August 6, 2015","format":false,"excerpt":"Lay's Canada recently announced the four 2015 Do Us a Flavour finalists. Lay's Wavy Cowboy BBQ Beans was submitted by Brenda Boghean of Calgary. Her flavor was inspired by rodeo food in Western Canada. So get the flavor of beans without the farting of beans. Lay's Original Butter Chicken was\u2026","rel":"","context":"In "Coming Soon"","block_context":{"text":"Coming Soon","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/coming-soon\/"},"img":{"alt_text":"Lay s Canada Do Us a Flavour 2015","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2015\/08\/Lays-Canada-Do-Us-a-Flavour-2015.jpg?resize=350%2C200","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2015\/08\/Lays-Canada-Do-Us-a-Flavour-2015.jpg?resize=350%2C200 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2015\/08\/Lays-Canada-Do-Us-a-Flavour-2015.jpg?resize=525%2C300 1.5x"},"classes":[]},{"id":18945,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2015\/08\/18\/review-lays-do-us-a-flavor-butter-chicken-potato-chips-canada\/","url_meta":{"origin":18950,"position":1},"title":"REVIEW: Lay’s Do Us a Flavour Butter Chicken Potato Chips (Canada)","author":"Michael","date":"August 18, 2015","format":false,"excerpt":"I mentioned, in my review of the Cinnamon Bun chips from last year's batch of Do Us a Flavour finalists, that every year seems to have a \"water cooler flavour\" -- an oddball flavour that's present more for its conversation-starting abilities than its appropriateness as a chip. I guess butter\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Lay's Do Us a Flavor Butter Chicken Potato Chips (Canada)","src":"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5772\/20481532659_899eb421b3_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17555,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2014\/08\/21\/review-lays-kettle-cooked-tzatziki-potato-chips-canada\/","url_meta":{"origin":18950,"position":2},"title":"REVIEW: Lay\u2019s Kettle Cooked Tzatziki Potato Chips (Canada)","author":"Michael","date":"August 21, 2014","format":false,"excerpt":"The whole theme of the Do Us A Flavour contest seems to be off-kilter flavours that you wouldn't otherwise see -- going through the various participating countries, this year there's stuff like Chip Shop Chicken Curry, Cappuccino, and Cinnamon Bun. Tzatziki chips sound a bit odd at first, but really,\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Lay\u2019s Kettle Cooked Tzatziki Potato Chips (Canada)","src":"https:\/\/i0.wp.com\/farm4.staticflickr.com\/3882\/14985018872_f300d91801_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":17547,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2014\/08\/19\/review-lays-cinnamon-bun-potato-chips-canada\/","url_meta":{"origin":18950,"position":3},"title":"REVIEW: Lay’s Cinnamon Bun Potato Chips (Canada)","author":"Michael","date":"August 19, 2014","format":false,"excerpt":"I guess every batch of Do Us A Flavour candidates has to have the water cooler flavour -- the weird one that'll get people talking. Last year's batch of Canadian flavours had Maple Moose, and sticking with the sweet theme, this year there's Cinnamon Bun. 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