{"id":19683,"date":"2016-02-19T02:00:00","date_gmt":"2016-02-19T12:00:00","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=19683"},"modified":"2023-08-28T16:26:49","modified_gmt":"2023-08-29T02:26:49","slug":"review-lays-korean-barbecue-potato-chips-flavor-swap","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2016\/02\/19\/review-lays-korean-barbecue-potato-chips-flavor-swap\/","title":{"rendered":"REVIEW: Lay\u2019s Korean Barbecue Potato Chips (Flavor Swap)"},"content":{"rendered":"

\"Lay\u2019s<\/a><\/p>\n

Funfetti.<\/p>\n

Chocolate-covered olive.<\/p>\n

Nashville Hot Chicken and pickles.<\/p>\n

These are but a few flavors we won\u2019t<\/i> be tempted to try as part of Lay\u2019s annual \u201cDo Us A Flavor\u201d contest. After a three-year run with some highs, some lows, and frankly just some seasoning that had no business coming into contact with a potato, Lay\u2019s is asking for America\u2019s feedback in a totally new competition<\/a>. The stakes couldn\u2019t be higher.<\/p>\n

Flavor Swap offers a chance to pick the next Lay\u2019s chip flavors, but only at the cost of an existing flavor, which will be exiled to the world of Oreo O\u2019s cereal, Dunkaroos, and Black Pepper Jack Doritos. One of the flavors on the chopping block: the iconic and always reliable Honey Barbecue.<\/p>\n

It\u2019s not all doom and gloom though. We are<\/i> getting a choice, and when it comes to the barbecue category, the new Korean Barbecue chips offer something totally different from the eight other barbecue chip flavors listed on the Lay\u2019s website<\/a> — a taste of one of America\u2019s hottest trends.<\/p>\n

I first discovered Korean barbecue when a crapload of Kalbi and Bulgogi restaurants showed up in my Maryland suburb. I couldn\u2019t speak a word of Korean, but the language of grilled marinated rib eye transcends ineffective Google translators. Marinated in a combination of soy sauce, ginger, sugar, and other spices, the thin cuts of grilled meats are totally unlike those loaded with vinegary Carolina sauces or sweet Kansas City sauces. Dare I say it, in some ways they\u2019re better.<\/p>\n

\"Lay\u2019s<\/a><\/p>\n

I can\u2019t say that\u2019s necessarily true about Lay\u2019s take on the Korean barbecue. The chips are definitely unique; I\u2019ll give them that. And they\u2019re tasty too. Darker, with a grey shadow and specs of onion and garlic powder, they\u2019ve got an initial salty and meaty flavor which tastes like instant beef bouillon, except not quite so disgusting-sounding. The strong umami notes soon give way to a prominent smoky flavor and a touch of sweetness, and when eaten straight from the bag, they\u2019re almost impossible to put down.<\/p>\n

\"Lay\u2019s<\/a><\/p>\n

Almost.<\/i> The thing is, Lay\u2019s Honey Barbecue chips are<\/i> impossible to put down. It\u2019s an orange chip with a light tomato and paprika flavor that perfectly complements its sweet brown sugar and molasses touch, and its finish is distinctly potato-ey. It\u2019s clean, simple, and just a good old potato chip.<\/p>\n

\"Lay\u2019s<\/a><\/p>\n

To use a rough barbecue analogy for the chips, Honey Barbecue is about the sauce and the spice, and Korean Barbecue is about the meat and the smoke. They\u2019re both really good, and in the case of the Korean Barbecue flavor, the chips are distinct from other flavors we\u2019ve seen before. But the former flavor is what I\u2019m craving on a chip, and the latter on, well, actual meat.<\/p>\n

As much as I love the idea of Korean Barbecue potato chips and want these to stick around, I\u2019m not ready to exile Honey Barbecue to the island of misfit snacks for them. Salty, smoky, and meaty, the Korean Barbecue chips are just a little too heavy for a potato chip flavor, and could have really used a bit of ginger or additional backend sweetness to round their flavor out. Nevertheless, I hope Lay\u2019s toys with the idea of keeping the chips around, because the Korean Barbecue has more than earned its place at America\u2019s culinary table.<\/p>\n

(Nutrition Facts – 28 grams \u2013 150 calories, 10 grams of fat, 1.5 grams of saturated fat, 0 mg of cholesterol, 140 mg of sodium, 330 mg of potassium, 16 grams of carbohydrates, 1 gram of dietary fiber, 2 grams of sugars, and 2 grams of protein..)<\/small><\/p>\n

Item:<\/b> Lay\u2019s Korean Barbecue Potato Chips
\nPurchased Price:<\/b> $1.28
\nSize:<\/b> 2.75 oz bag
\nPurchased at:<\/b> Walmart
\nRating:<\/b> 7 out of 10
\nPros:<\/b> Nails the smoky meaty flavor of bulgogi meat in chip form. Complex saltiness with sweet notes in the background. Breaks relatively new ground in an already saturated barbecue chip market. Not chocolate-dipped olive.
\nCons:<\/b> Soy sauce flavor tastes a bit more like Worcestershire sauce. Umami flavor covers up clean finish of the potato taste. Not enough sweetness and no ginger. Not as good as Honey Barbecue flavored chips. Kind of wanting to try a Funfetti flavored chip.<\/p>\n","protected":false},"excerpt":{"rendered":"

Funfetti. Chocolate-covered olive. Nashville Hot Chicken and pickles. These are but a few flavors we won\u2019t be tempted to try as part of Lay\u2019s annual \u201cDo Us A Flavor\u201d contest. After a three-year run with some highs, some lows, and frankly just some seasoning that had no business coming into contact with a potato, Lay\u2019s […]<\/p>\n","protected":false},"author":17,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1474,1594,1476,1787],"class_list":["post-19683","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-chips","tag-frito-lay","tag-lays","tag-potato-chips"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":47698,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2021\/08\/02\/spotted-lays-flavor-swap-cheetos-cool-ranch-doritos-and-funyuns-potato-chips\/","url_meta":{"origin":19683,"position":0},"title":"SPOTTED: Lay’s Flavor Swap Cheetos, Cool Ranch Doritos, and Funyuns Potato Chips","author":"Marvo","date":"August 2, 2021","format":false,"excerpt":"Update: We tried them! 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