{"id":20366,"date":"2016-07-27T02:00:00","date_gmt":"2016-07-27T12:00:00","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=20366"},"modified":"2023-08-28T16:15:31","modified_gmt":"2023-08-29T02:15:31","slug":"review-lays-brazilian-picanha-potato-chips","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2016\/07\/27\/review-lays-brazilian-picanha-potato-chips\/","title":{"rendered":"REVIEW: Lay&#8217;s Brazilian Picanha Potato Chips"},"content":{"rendered":"<p><a href=\"https:\/\/www.flickr.com\/photos\/theimpulsivebuy\/28542915806\" title=\"View 'Lay's Brazilian Picanha Potato Chips' on Flickr.com\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"640\" style=\"display:block; margin-left:auto; margin-right:auto;\" border=\"0\" src=\"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7753\/28542915806_b5da0432e2_z.jpg?resize=440%2C640&#038;ssl=1\" alt=\"Lay's Brazilian Picanha Potato Chips\" width=\"440\" title=\"Lay's Brazilian Picanha Potato Chips\"\/><\/a><\/p>\n<p>I recently went to a Brazilian steakhouse and it was one of the best dining experiences of my life. Servers there bring cuts of various meats to you every few minutes, like brisket, tri-tip, bacon-wrapped sirloin, chicken wings, chicken hearts, lamb, sausage, pork loin, and many more. But my favorite was the picanha. <\/p>\n<p>Picanha is a cut of beef towards the rear of the cow and it&#8217;s popular in Brazil. Technically, it&#8217;s part of a cow&#8217;s butt, but it&#8217;s so wonderful. The picanha I gobbled up had a great meaty flavor, was tender, and I&#8217;m drooling just thinking about it.<\/p>\n<p>If you&#8217;ve never been to a Brazilian steakhouse, servers bring the glistening meat to you on skewers and they slice off a piece, which you take with tongs. But after tasting picanha, every time a server brought it back, I always yelled, &#8220;I wanna&#8230;more of the picanha!&#8221; <\/p>\n<p>Okay, I didn&#8217;t scream that out loud, but my taste buds probably were.<\/p>\n<p>But this is not a Yelp review for Brazilian steakhouses, this is a review for Lay&#8217;s Brazilian Picanha Potato Chips, which is part of their Passport to Flavor line the brand is offering this summer.<\/p>\n<p>These are not just steak-flavored chips. They also have seasoning that\u2019s supposed to tastes like chimichurri sauce. If you&#8217;re wondering how these chips get their steak flavor, they get it from, according to the ingredients list, beef extract and beef fat. There&#8217;s also milk protein concentrate and skim milk listed, but I&#8217;m not a food scientist, so I&#8217;m not sure if they contribute to the steak flavor.<\/p>\n<p><a href=\"https:\/\/www.flickr.com\/photos\/theimpulsivebuy\/28542915896\" title=\"View 'Lay's Brazilian Picanha Potato Chips 2' on Flickr.com\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" height=\"427\" style=\"display:block; margin-left:auto; margin-right:auto;\" border=\"0\" src=\"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8630\/28542915896_61d5a9392d_z.jpg?resize=640%2C427&#038;ssl=1\" alt=\"Lay's Brazilian Picanha Potato Chips 2\" width=\"640\" title=\"Lay's Brazilian Picanha Potato Chips 2\"\/><\/a><\/p>\n<p>To get the chimichurri sauce, the chips are seasoned with several spices and ingredients. There&#8217;s salt (duh), oregano, parsley, dried garlic, extra virgin olive oil, and onion powder, some of which you can see on every chip.<\/p>\n<p>The chips have a herby and meaty aroma, but they also smell slightly sweet. Their flavor does remind me of steak, but not the awesomeness of the picanha I experienced at a Brazilian steakhouse. Along with the meatiness, there\u2019s also a bit of pepperiness, a bit of herbs, and a wee bit of sweetness. All together those flavor characteristics create something that tastes like steak and chimichurri sauce. While not as enjoyable as eating actual picanha, I think it\u2019s a mighty fine tasting potato chip and it does a decent job at trying to replicate the meat.<\/p>\n<p>Along with seasoning inconsistencies from chip to chip, there was something about the flavor that bothered me. I kept thinking to myself that it tasted familiar, and I kept shoving chips into my mouth to figure it out. Then it hit me. They kind of taste like a meat sauce one would find on spaghetti. It\u2019s not a bad thing and if Lay\u2019s ever decides to come out with spaghetti-flavored chips they already have the recipe.<\/p>\n<p><small>(Nutrition Facts &#8211; 1 ounce &#8211; 160 calories, 90 calories from fat, 10 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 140 milligrams of sodium, 330 milligrams of potassium, 16 grams of carbohydrates, 1 gram of fiber, less than 1 gram of sugar, and 2 grams of protein.)<\/small><\/p>\n<p><b>Purchased Price:<\/b> $3.00<br \/>\n<b>Size:<\/b> 7 3\/4 oz. bag<br \/>\n<b>Purchased at:<\/b> Safeway<br \/>\n<b>Rating:<\/b> 7 out of 10<br \/>\n<b>Pros:<\/b> Pleasant meaty, herby flavor. It also kind of tastes like spaghetti meat sauce. Actual picanha at Brazilian steakhouses.<br \/>\n<b>Cons:<\/b> Doesn&#8217;t make me as happy as actual picanha does. Seasoning inconsistencies from chip to chip. Chicken hearts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I recently went to a Brazilian steakhouse and it was one of the best dining experiences of my life. Servers there bring cuts of various meats to you every few minutes, like brisket, tri-tip, bacon-wrapped sirloin, chicken wings, chicken hearts, lamb, sausage, pork loin, and many more. But my favorite was the picanha. Picanha is [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1474,1476,1787],"class_list":["post-20366","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-chips","tag-lays","tag-potato-chips"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":20359,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2016\/07\/25\/spotted-on-shelves-lays-brazilian-picanha-chicken-szechuan-chicken-greek-tzaziki-and-indian-tikka-masala-potato-chips\/","url_meta":{"origin":20366,"position":0},"title":"SPOTTED ON SHELVES: Lay&#8217;s Brazilian Picanha, Chicken Szechuan Chicken, Greek Tzaziki, and Indian Tikka Masala Potato Chips","author":"Marvo","date":"July 25, 2016","format":false,"excerpt":"Lay's Brazilian Picanha Potato Chips Lay's Chinese Szechuan Chicken Potato Chips Lay's Wavy Greek Tzaziki Potato Chips Lay's Kettle Cooked Indian Tikka Masala Potato Chips Lay's Passport to Flavor Mix Update: We reviewed some of them! Click here to read our Brazilian Picanha review. Click here to read our Chinese\u2026","rel":"","context":"In &quot;Spotted on Shelves&quot;","block_context":{"text":"Spotted on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/spotted-on-shelves\/"},"img":{"alt_text":"Lay's Brazilian Picanha Potato Chips","src":"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7794\/28533056145_0168242cf7_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7794\/28533056145_0168242cf7_z.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/farm8.staticflickr.com\/7794\/28533056145_0168242cf7_z.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":77415,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2026\/05\/13\/lays-2026-world-cup-potato-chip-flavors-review\/","url_meta":{"origin":20366,"position":1},"title":"REVIEW: Lay\u2019s 2026 World Cup Potato Chip Flavors","author":"James","date":"May 13, 2026","format":false,"excerpt":"For the \u201826 World Cup, Lay\u2019s is giving us traditional (but not that traditional) takes on the cuisine of three perennial futbol powerhouses. We\u2019ve got Argentinian-Style Steak with Chimichurri chips, Brazilian-Style Garlic Sauce chips, and French Onion Soup chips. Sorry in advance, fans of the Uzbekistan and Cura\u00e7ao national teams.\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"The bags","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2026\/05\/ls2026wldcupseries1-600x450.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2026\/05\/ls2026wldcupseries1-600x450.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2026\/05\/ls2026wldcupseries1-600x450.jpeg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":20708,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2016\/10\/13\/back-on-shelves-lays-flavor-all-stars-potato-chips\/","url_meta":{"origin":20366,"position":2},"title":"BACK ON SHELVES: Lay&#8217;s Flavor All-Stars Potato Chips","author":"Marvo","date":"October 13, 2016","format":false,"excerpt":"Lay's Flavor All-Stars Chicken & Waffles Potato Chips Lay's Flavor All-Stars Smoked Gouda & Chive Potato Chips Lay's Wavy Truffle Fries and Lay's Sriracha Potato Chips are also back. Here's our review for Chicken & Waffles and Smoked Gouda & Chive. (Spotted by Lindsay A at Meijer.) If you\u2019re out\u2026","rel":"","context":"In &quot;Back on Shelves&quot;","block_context":{"text":"Back on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/back-on-shelves\/"},"img":{"alt_text":"Lay's Flavor All-Stars Chicken & Waffles Potato Chips","src":"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5452\/29663455613_833710119d_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5452\/29663455613_833710119d_z.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/farm6.staticflickr.com\/5452\/29663455613_833710119d_z.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":20385,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2016\/08\/01\/review-lays-chinese-szechuan-chicken-potato-chips\/","url_meta":{"origin":20366,"position":3},"title":"REVIEW: Lay&#8217;s Chinese Szechuan Chicken Potato Chips","author":"Marvo","date":"August 1, 2016","format":false,"excerpt":"I\u2019ve had a number of Lay\u2019s potato chip flavors from China, like Sweet Barbecue Pork, Fresh Shrimp, Fun Wasabi Shrimp, Spicy Green Peppercorn Fish, and Numb & Spicy Hot Pot. They all had the same vibe to them. They were spicy, sweet, and unusual to the point where I\u2019m not\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Lay's Chinese Szechuan Chicken Potato Chips","src":"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8657\/28614637051_e428e9922b_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]},{"id":14409,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2013\/02\/12\/review-lays-do-us-a-flavor-finalist-chicken-waffles-potato-chips\/","url_meta":{"origin":20366,"position":4},"title":"REVIEW: Lay\u2019s Do Us a Flavor Finalist Chicken &#038; Waffles Potato Chips","author":"Adam","date":"February 12, 2013","format":false,"excerpt":"I was pretty stoked when Lay\u2019s first introduced their \"Do Us a Flavor\" contest last summer. I mean really. It was about time one of these snack food giants gave me the chance to take my dream of country pate and crusty baguette chips and make it a reality. Alas,\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Lay's Do Us a Flavor Chicken & Waffles Potato Chips","src":"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8521\/8470175116_eb0553e334.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":18945,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2015\/08\/18\/review-lays-do-us-a-flavor-butter-chicken-potato-chips-canada\/","url_meta":{"origin":20366,"position":5},"title":"REVIEW: Lay&#8217;s Do Us a Flavour Butter Chicken Potato Chips (Canada)","author":"Michael","date":"August 18, 2015","format":false,"excerpt":"I mentioned, in my review of the Cinnamon Bun chips from last year's batch of Do Us a Flavour finalists, that every year seems to have a \"water cooler flavour\" -- an oddball flavour that's present more for its conversation-starting abilities than its appropriateness as a chip. I guess butter\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Lay's Do Us a Flavor Butter Chicken Potato Chips (Canada)","src":"https:\/\/i0.wp.com\/farm6.staticflickr.com\/5772\/20481532659_899eb421b3_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200},"classes":[]}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts\/20366","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/comments?post=20366"}],"version-history":[{"count":0,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts\/20366\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/media?parent=20366"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/categories?post=20366"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/tags?post=20366"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}