{"id":22798,"date":"2017-06-01T08:00:00","date_gmt":"2017-06-01T18:00:00","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=22798"},"modified":"2021-01-10T20:49:22","modified_gmt":"2021-01-11T06:49:22","slug":"fast-food-flashback-mcdonalds-mcdlt","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2017\/06\/01\/fast-food-flashback-mcdonalds-mcdlt\/","title":{"rendered":"FAST FOOD FLASHBACK: McDonald’s McDLT"},"content":{"rendered":"

\"McDLT\"<\/p>\n

With hot burger vegetables being an issue in the 1980s, McDonald’s rolled out the McDLT, a burger that promised to keep the hot side hot and the cool side cool.<\/p>\n

It came in a white styrofoam container with two compartments<\/a>. The bottom bun and the quarter pound beef patty were in one compartment and the lettuce, tomato, mayonnaise, cheese, and top bun were in the other. The L in its name stood for lettuce, T stood for tomato, and I can only assume the D stood for dumb idea.<\/p>\n

Its commercials claimed it could be the best lettuce and tomato hamburger ever. Well, it’s not around anymore, so I guess that’s a sign it’s not. <\/p>\n

Even though I had it more than once, I don\u2019t think I was ever enamored with it. Maybe it was the extra work I had to do to bring together the two sides. Or maybe I still didn’t like vegetables then. Or maybe the McDLT could pull me away from my beloved Chicken McNuggets, which debuted a couple of years earlier and was part of the McDonaldland universe. <\/p>\n

Maybe if the McDLT had its own McDonaldland character, I would’ve liked it more. But I think it was developed for grown up palates.<\/p>\n

Besides its container, another interesting thing about the McDLT was one of its commercials. It starred a guy many of you older folks know as George Constanza on Seinfeld<\/em> and some of you younger folks know as George Constanza on Seinfeld<\/em> reruns. Before Jason Alexander was George Constanza, he was singing and dancing his way through a McDLT commercial.<\/p>\n