![\"Pepsi](\"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2021\/05\/pepsiblue20211.jpeg?resize=600%2C600&ssl=1\" "\\"pepsiblue20211.jpeg\\"")
<\/p>\n<\/p>\n
Nostalgia is a heck of a thing.<\/p>\n
Sometimes it can drive us to make questionable decisions like almost buying a $160 17-year-old bottle of a discontinued soft drink. Luckily for me, Pepsi decided to do a re-released, limited run of Pepsi Blue hence saving me from a financial error as well as a trip to the doctor. <\/p>\n
I had occasionally thought of the drink over the years and wondered if I had just imagined it (hence the eBay searches). But it is very real, and that the bizarrely satisfying flavor of berry cola was mine again to drink.<\/p>\n
Pepsi Blue was a weird blip in the timeline of soft drinks. Having a US-wide release in 2002, it would only be around for a little under two years before being pulled from US markets. Described as \u201cBerry with a splash of Cola,\u201d its bright blue color along with unique flavor was another attempt by Pepsi to capture the youth market. You have to also appreciate this was the peak time where Britney Spears was the face of Pepsi.<\/p>\n
If I\u2019m being entirely honest, I probably wouldn\u2019t have tried this back in the early aughts if not for my school board making a (highly controversial) deal with Pepsi to put vending machines in the schools. To help sweeten the deal, they did giveaways of their newest product to help win us over. The product? Pepsi Blue.<\/p>\n
I tried to not get too excited as I raced home to try it. I had been disappointed by re-released or retooled products brought back to cash in on nostalgia (looking at you Coke with Coffee). I reassured myself it was probably going to taste different due to different ingredients and my own tastes changing. After delaying the inevitable, I went ahead and opened the bottle.<\/p>\n
![\"Pepsi](\"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2021\/05\/pepsiblue20212.jpeg?resize=600%2C800&ssl=1\" "\\"pepsiblue20212.jpeg\\"")
<\/p>\n
The smell immediately triggered a strong memory of my middle school cafeteria. The berry sugar smell instantly reminded me of the many hours spent sitting at the uncomfortable tables, trying to scribble down something for class while shoving undercooked tater tots in my face.<\/p>\n
The first sip was overwhelming in the best way. It tasted exactly how I remembered. The sweet berry-cotton candy like flavor hits first, followed by the cola taste. It\u2019s almost an indescribable flavor profile. It\u2019s not a cola with berry flavor (like Wild Cherry Pepsi), but a berry flavor with a hint of cola. <\/p>\n
The best way I could think to describe it is this: imagine berry-flavored cotton candy packed into a cup. Now take an original Pepsi and slowly drip a little into the cup, letting it dissolve the cotton candy. That\u2019s probably about as close as you can get to explaining the flavor to someone who has never tried it.<\/p>\n
Nostalgia and middle school memories aside, Pepsi Blue is an extremely sweet (like 138% of your recommended daily sugar sweet), but enjoyable one-of-a-kind treat. In all the years since trying it for the first time, nothing else has ever even come close to it. It is also wonderful that a re-released item lived up to my memory of it when so many others have failed.<\/p>\n
According to Pepsi, it will have an extremely limited run. So I would recommend, if you are at all interested, to give it a try. I look forward to it being re-released in another 20 years where I can wax poetic about when I tried it again in my 30s.<\/p>\n
Purchased Price:<\/strong> $1.98 Nostalgia is a heck of a thing. Sometimes it can drive us to make questionable decisions like almost buying a $160 17-year-old bottle of a discontinued soft drink. Luckily for me, Pepsi decided to do a re-released, limited run of Pepsi Blue hence saving me from a financial error as well as a trip to […]<\/p>\n","protected":false},"author":63,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1500,1795,1488],"class_list":["post-46546","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-pepsi","tag-pepsico","tag-soda"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":52099,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2022\/07\/15\/marshmello-limited-edition-coca-cola-review\/","url_meta":{"origin":46546,"position":0},"title":"REVIEW: The Artist Marshmello’s Limited Edition Coca-Cola","author":"Holly","date":"July 15, 2022","format":false,"excerpt":"Coca-Cola has been around for 136 years, which is no easy feat. Those years haven't always been smooth (New Coke enters the chat), but they have generally adapted to the market's taste changes. It's no mystery that younger folks are drinking less traditional soda than previous generations. 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Its origins go as far back as the 1950s with Guinness beer. In the 2010s, the first wave of nitro cold brew coffee hit the scene. It was only a matter of time before we got the first nitro soda from\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2022\/03\/nitpep4.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2022\/03\/nitpep4.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2022\/03\/nitpep4.jpeg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2022\/03\/nitpep4.jpeg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2022\/03\/nitpep4.jpeg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":6599,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2010\/06\/17\/review-pepsi-baobab\/","url_meta":{"origin":46546,"position":3},"title":"REVIEW: Pepsi Baobab","author":"Marvo","date":"June 17, 2010","format":false,"excerpt":"Do you know what the baobab in Pepsi Baobab is? 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\nSize:<\/strong> 20 oz bottle
\nPurchased at:<\/strong> Walmart Neighborhood Market
\nRating:<\/strong> 10 out of 10
\nNutrition Facts:<\/strong> (1 bottle) 260 calories, 0 grams of fat, 0 grams of saturated fat, 0 milligrams of cholesterol, 90 milligrams of sodium, 69 grams of carbohydrates, 0 grams of fiber, 69 grams of sugar, and 0 grams of protein.<\/p>\n","protected":false},"excerpt":{"rendered":"