![\"Pop-Tarts](\"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2025\/12\/popttsprobrscinn1.jpeg?resize=600%2C600&ssl=1\")
<\/p>\n<\/p>\n
There will come a time, likely at the beginning of next month if history is any indicator, where many of us in the junk food community \u2014 myself included \u2014 will find ourselves standing in front of a bathroom mirror, or on an unforgiving bathroom scale, lamenting the devious being who invented Chex Party Mix, puppy chow, and those delightfully sinful temptations that haunt my dreams, Oreo balls. We will pledge to right the ship in the new year by eschewing things that weren\u2019t grown in dirt or on trees, by taking walks over our lunch breaks, and by avoiding sugar like it\u2019s the door handle of a grade school bathroom.<\/p>\n
We know how<\/em> to eat healthy, sure. The problem is eating healthy isn\u2019t always delicious, and as human people, we like<\/em> to eat delicious things. Kellogg\u2019s is trying to up its share of the health food market by cramming its beloved breakfast pastries with extra protein. Okay, so \u201ccramming\u201d is doing a lot of heavy lifting here. And make no mistake, despite the increased amount of protein, these are still far from healthy food.<\/p>\n I\u2019ll be the first to admit that I\u2019m a pretty harsh Pop-Tart critic. Over the last several years, Pop-Tarts, as much if not more so than any other food, seemed to have suffered from shrinkflation. With each passing package, they seem to lose frosting coverage, and, much like my joy while consuming, the filling has diminished. I just can\u2019t justify the sugar and the calories when I get so little happiness in return. The new extra protein version, however, was a markedly different experience.<\/p>\n Each pastry was covered in frosting, with only the barest edge of crust untouched. There seemed to be more filling than I\u2019ve grown accustomed to, too. I had Protein Boostin\u2019 Brown Sugar Cinnamon (Brown Sugar Cinnamon being the best all-time regular Pop-Tart, of course), and each bite was full of that familiar cinnamon-y goodness. (These also come in Bumpin\u2019 Blueberry and Slammin\u2019 Strawberry, because, in the name of health, food must be bumped, slammed, and\/or boosted, obviously.) <\/p>\n The only difference I could notice from a regular Pop-Tart was the texture; these were chewier than usual, but not to the point of distraction. What I mean is, if you haven\u2019t had a normal Pop-Tart in several years, the textural difference probably won\u2019t even be noticeable.<\/p>\n I enjoyed the box I bought enough to want to try the other varieties. I\u2019d be surprised if they remain on shelves, though. People looking for gainz won\u2019t find many here \u2014 10 grams for two tarts from milk protein concentrate and wheat protein, isn\u2019t exactly incredible, and only double the original, plus<\/em> you\u2019re ingesting 31 grams of sugar along the way \u2014 and the regular Pop-Tart consumer probably won\u2019t be bothered to spend an extra buck.<\/p>\n Purchased Price:<\/strong> $3.48 There will come a time, likely at the beginning of next month if history is any indicator, where many of us in the junk food community \u2014 myself included \u2014 will find ourselves standing in front of a bathroom mirror, or on an unforgiving bathroom scale, lamenting the devious being who invented Chex Party Mix, […]<\/p>\n","protected":false},"author":37,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1473,1495],"class_list":["post-74479","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-kelloggs","tag-pop-tarts"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":10458,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/10\/22\/news-keep-santa-jolly-by-leaving-him-frosted-sugar-cookie-pop-tarts-on-christmas-eve\/","url_meta":{"origin":74479,"position":0},"title":"NEWS: Keep Santa Jolly By Leaving Him Frosted Sugar Cookie Pop-Tarts On Christmas Eve","author":"Marvo","date":"October 22, 2011","format":false,"excerpt":"Update: Click here to read our Frosted Sugar Cookie Pop-Tarts review Over the past few years, Kellogg's has been producing their Limited Edition Printed Fun Gingerbread Pop-Tarts for the holiday season. These Pop-Tarts have images of what appears to be spray tan addicted folks skiing and snowboarding. This holiday season,\u2026","rel":"","context":"In "Spotted on Shelves"","block_context":{"text":"Spotted on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/spotted-on-shelves\/"},"img":{"alt_text":"Sugar Cookie Pop-Tarts on Shelf","src":"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7002\/6427767227_0b38bf53fb.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":7444,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2010\/10\/06\/review-frosted-ice-creme-sandwich-pop-tarts\/","url_meta":{"origin":74479,"position":1},"title":"REVIEW: Frosted Ice Creme Sandwich Pop-Tarts","author":"Marvo","date":"October 6, 2010","format":false,"excerpt":"According to the Kellogg's Ice Creme Sandwich Pop-Tarts box, they have \"25% Less Sugar Than Leading Toaster Pastries.\" But if I'm not mistaken, aren't Pop-Tarts the leading toaster pastry? Or did I get sucked through a wormhole and end up in an alternate universe where Pillsbury Toaster Strudels are the\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Ice Creme Sandwich Pop-Tarts","src":"https:\/\/i0.wp.com\/farm5.static.flickr.com\/4105\/5056876438_0282d41014.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":21144,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2017\/01\/18\/review-exclusive-villains-edition-frosted-chocolate-sugar-cookie-printed-fun-pop-tarts\/","url_meta":{"origin":74479,"position":2},"title":"REVIEW: Exclusive Villains Edition Frosted Chocolate Sugar Cookie Printed Fun Pop-Tarts","author":"James","date":"January 18, 2017","format":false,"excerpt":"If you ever wondered whether or not this is the greatest time to be alive in human history, chew on this: each and every one of us can now waltz on into the local Walmart and buy The Joker, Lex Luthor and a whole host of other fictitious mass murderers\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Exclusive Villains Edition Frosted Chocolate Sugar Cookie Printed Fun Pop-Tarts","src":"https:\/\/i0.wp.com\/farm1.staticflickr.com\/505\/31978822130_3877e565c9_z.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/farm1.staticflickr.com\/505\/31978822130_3877e565c9_z.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/farm1.staticflickr.com\/505\/31978822130_3877e565c9_z.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":10725,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/11\/30\/review-kelloggs-limited-edition-printed-fun-frosted-sugar-cookie-pop-tarts\/","url_meta":{"origin":74479,"position":3},"title":"REVIEW: Kellogg’s Limited Edition Printed Fun Frosted Sugar Cookie Pop-Tarts","author":"Drew","date":"November 30, 2011","format":false,"excerpt":"The element of surprise can be a valuable tool.\u00a0 As the Japanese poet Bash famously observed, \"When you surprise your enemy, you fuck his shit up.\"\u00a0 [Translated]\u00a0 That's true both on the battlefield and in the kitchen. I've eaten and reviewed plenty of foods that have surprised me, some pleasantly,\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Kellogg's Limited Edition Printed Fun Frosted Sugar Cookie Pop-Tarts","src":"https:\/\/i0.wp.com\/farm8.staticflickr.com\/7174\/6429453039_e9bb581853.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":14133,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2012\/12\/20\/review-kelloggs-oatmeal-delights-frosted-mapley-brown-sugar-pop-tarts\/","url_meta":{"origin":74479,"position":4},"title":"REVIEW: Kellogg’s Oatmeal Delights Frosted Mapley Brown Sugar Pop-Tarts","author":"Drew","date":"December 20, 2012","format":false,"excerpt":"I'm going to guess that not everyone reading this 1) spent their adolescent years in the early to mid '90s, and 2) read superhero comics. But that's okay. (Statistically, you're almost certainly better off for it.) All you need to know is this: in the early '90s, comic book publishers\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Kellogg's Oatmeal Delights Frosted Mapley Brown Sugar Pop-Tarts","src":"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8502\/8290330400_26c596439a.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":14349,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2013\/01\/29\/review-limited-edition-frosted-apple-cinnamon-muffin-pop-tarts\/","url_meta":{"origin":74479,"position":5},"title":"REVIEW: Limited Edition Frosted Apple Cinnamon Muffin Pop-Tarts","author":"Marvo","date":"January 29, 2013","format":false,"excerpt":"If I were to list my top 20 favorite products of all time, there would be only one toaster pastry and it would be Frosted Dutch Apple Pop-Tarts. Oh, you haven't heard of them? Well, they were around when Pop-Tarts options were much simpler, occupied very little shelf space, and\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Kellogg's Limited Edition Frosted Apple Cinnamon Muffin Pop-Tarts","src":"https:\/\/i0.wp.com\/farm9.staticflickr.com\/8359\/8424622589_1955949ba7.jpg?resize=350%2C200","width":350,"height":200},"classes":[]}],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts\/74479","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/users\/37"}],"replies":[{"embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/comments?post=74479"}],"version-history":[{"count":0,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/posts\/74479\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/media?parent=74479"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/categories?post=74479"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.theimpulsivebuy.com\/wordpress\/wp-json\/wp\/v2\/tags?post=74479"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"Pop-Tarts](\"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2025\/12\/popttsprobrscinn2.jpeg?resize=600%2C600&ssl=1\")
<\/p>\n![\"Pop-Tarts](\"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2025\/12\/popttsprobrscinn3.jpeg?resize=600%2C450&ssl=1\")
<\/p>\n
\nSize:<\/strong> 14.3 oz box\/8 pastries
\nPurchased at:<\/strong> Walmart
\nRating:<\/strong> 7 out of 10
\nNutrition Facts:<\/strong> (2 Pop-Tarts) 400 calories, 11 grams of fat, 3.5 grams of saturated fat, 0 grams of trans fat, 20 milligrams of cholesterol, 290 milligrams of sodium, 67 grams of carbohydrates, 1 gram of fiber, 31 grams of sugar, and 10 grams of protein.<\/p>\n","protected":false},"excerpt":{"rendered":"