{"id":8580,"date":"2011-02-09T00:01:52","date_gmt":"2011-02-09T10:01:52","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=8580"},"modified":"2023-08-25T19:57:33","modified_gmt":"2023-08-26T05:57:33","slug":"review-ruffles-molten-hot-wings-and-ruffles-loaded-chili-cheese","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/02\/09\/review-ruffles-molten-hot-wings-and-ruffles-loaded-chili-cheese\/","title":{"rendered":"REVIEW: Ruffles Molten Hot Wings and Ruffles Loaded Chili & Cheese"},"content":{"rendered":"

\"Ruffles<\/a><\/center><\/p>\n

Frito-Lay introduced two new Ruffles flavors in late January, just in time for Valentine\u00e2\u20ac\u2122s Day! <\/p>\n

(What\u00e2\u20ac\u2122s that? They probably chose to release it then to coincide with the Super Bowl? Well, I didn\u00e2\u20ac\u2122t get around to writing this review until after the Super Bowl, so\u00e2\u20ac\u00a6 just\u00e2\u20ac\u00a6 play along, ok? The sooner you accept the conceit, the sooner I\u00e2\u20ac\u2122ll wrap up my customarily self-indulgent introductory paragraphs and get to the actual reviewing. Cool? Cool.)<\/p>\n

Ahem. And good thing, too \u00e2\u20ac\u201c I was hoping there\u00e2\u20ac\u2122d be fun new snacks to go with the beer and pizza at my annual Valentine\u00e2\u20ac\u2122s Day party!<\/p>\n

The first Ruffles Molten Hot Wing potato chip tasted overwhelmingly like vinegar, so much so that I momentarily thought I had somehow bought a mislabeled bag of Salt & Vinegar chips. But once my mouth grew acclimated to the vinegar, the hot sauce flavor began to shine through, and each additional chip increased my overall enjoyment of the chip-eating experience. They had the same great ridges and crunchiness as regular Ruffles do, and the aftertaste had a nice smokiness, though I wouldn\u00e2\u20ac\u2122t describe it as particularly hot and certainly not as “molten.” <\/p>\n

I\u00e2\u20ac\u2122m totally willing to overlook the initial vinegar blast because I love Salt & Vinegar chips anyway, so that means my one issue with these chips is the name. I was expecting something significantly spicier out of a “Molten Hot” product, but all I got was, as mentioned, a nice smokiness. Actually, “Ruffles Nice & Smoky Buffalo Wings” wouldn\u00e2\u20ac\u2122t be a bad name at all. It\u00e2\u20ac\u2122s kind of catchy in its own right and it would better manage consumer expectations. Under-promise and over-deliver, as we say in the biz. (Note: I don\u00e2\u20ac\u2122t know who “we” are and what “biz” I\u00e2\u20ac\u2122m talking about.) If Ruffles actually used my new product name, I would probably tack two points onto the score for this review. Your move, Frito-Lay.<\/p>\n

The flavor profile of the Loaded Chili & Cheese was similarly sequential: first came the taste of cheese, then came the taste of chili. Both tastes of the Loaded Chili & Cheese were less intense than those of the Molten Hot Wings, but the LC&C did have the added bonus of tinges of onion and garlic which play well with the chili and cheese powders. As expected, these chips also had the distinctive texture of classic Ruffles. I wish I could say more about this product, but I think the vinegar and hot sauce had dulled my palate by the time I got to the second round of chips. But hey, at least now you know the Loaded Chili & Cheese would still be pretty good even after you slightly burn your mouth on a slice of pizza at whatever Valentine\u00e2\u20ac\u2122s Day party you\u00e2\u20ac\u2122re going to.<\/p>\n

Before wrapping up, I should mention that the packaging of these new flavors leaves something to be desired. Unlike with Doritos, where the cost of designing the flashy bags probably rivals the cost of developing the new flavors themselves, the Ruffles bags look like they were hastily mocked up by a crappy Photoshop artist under deadline. I\u00e2\u20ac\u2122m not sure if “uncreative potato chip bag design” is a legitimate complaint or if I\u00e2\u20ac\u2122m just Exhibit A of Louis CK\u00e2\u20ac\u2122s “Everything is Amazing and Nobody\u00e2\u20ac\u2122s Happy” syndrome. (See here<\/a>. I\u00e2\u20ac\u2122m definitely Exhibit A, aren\u00e2\u20ac\u2122t I?) But I guess my point is, when you go to the supermarket snack aisle, make sure to pay attention for these new flavors because otherwise the packaging may very well fail to catch your eye.<\/p>\n

In conclusion, A) You should try both of these new flavors, B) I hope you have fun with all your Valentine\u00e2\u20ac\u2122s Day-related eating, drinking, gambling, and commercial watching, and C) Now we all know that I\u00e2\u20ac\u2122m capable of dragging out a semi-nonsensical joke through an entire review! <\/p>\n

Happy Valentine\u00e2\u20ac\u2122s Day!<\/p>\n

(Nutrition Facts – 1 ounce – Ruffles Molten Hot Wings<\/b> – 160 calories, 90 calories from fat, 10 grams of fat, 1 gram of saturated fat, 0 grams of trans fat, 2.5 grams of polyunsaturated fat, 5 grams of monounsaturated fat, 0 milligrams of cholesterol, 170 milligrams of sodium, 360 milligrams of potassium, 16 grams of carbohydrates, 1 gram of fiber, less than 1 gram of sugar and 2 grams of protein. Ruffles Loaded Chili & Cheese<\/b> – 160 calories, 90 calories from fat, 10 grams of fat, 1 gram of saturated fat, 0 grams of trans fat, 2.5 grams of polyunsaturated fat, 5 grams of monounsaturated fat, 0 milligrams of cholesterol, 180 milligrams of sodium, 220 milligrams of potassium, 15 grams of carbohydrates, 1 gram of fiber, 1 gram of sugar and 2 grams of protein.)<\/small><\/p>\n

Item:<\/b> Ruffles Molten Hot Wings and Ruffles Loaded Chili & Cheese
\nPrice:<\/b> $3.99 each
\nSize:<\/b> 9.5 ounces
\nPurchased at:<\/b> Super Foodtown
\nRating:<\/b> 8 out of 10 (Molten Hot Wings)
\nRating:<\/b> 7 out of 10 (Loaded Chili & Cheese)
\nPros:<\/b> For MHW, strong vinegar taste and nice smoky aftertaste. For LC&C, all the flavors work well together. Both have classic Ruffles ridges and crunchiness. Valentine\u00e2\u20ac\u2122s Day parties. Beer and pizza at Valentine\u00e2\u20ac\u2122s Day parties. Louis CK. “Ruffles Nice & Smokey Buffalo Wings.”
\nCons:<\/b> Neither tastes particularly spicy. Packaging is uncreative. Misleadingly-named products. “The biz.” People who say “the biz.” Burning your mouth on pizza. Forgetting to review new potato chips flavors before the Super Bowl.<\/p>\n","protected":false},"excerpt":{"rendered":"

Frito-Lay introduced two new Ruffles flavors in late January, just in time for Valentine\u00e2\u20ac\u2122s Day! (What\u00e2\u20ac\u2122s that? They probably chose to release it then to coincide with the Super Bowl? Well, I didn\u00e2\u20ac\u2122t get around to writing this review until after the Super Bowl, so\u00e2\u20ac\u00a6 just\u00e2\u20ac\u00a6 play along, ok? The sooner you accept the conceit, […]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1474,1594,1600],"class_list":["post-8580","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-chips","tag-frito-lay","tag-ruffles"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":8441,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/01\/26\/news-trick-friends-into-thinking-youll-have-awesome-food-at-your-super-bowl-party-with-new-ruffles-molten-hot-wings-and-pizza-supreme-doritos\/","url_meta":{"origin":8580,"position":0},"title":"NEWS: Trick Friends Into Thinking You’ll Have Awesome Food At Your Super Bowl Party With New Ruffles Molten Hot Wings and Pizza Supreme Doritos","author":"Marvo","date":"January 26, 2011","format":false,"excerpt":"Update: Click here to read our Doritos Pizza Supreme review. Update 2: Click here to read out Ruffles Molten Hot Wings and Loaded Chili & Cheese review. No one wants to come to your Super Bowl party because your 32-inch high-def television is too small for the big game? You\u2026","rel":"","context":"In "Spotted on Shelves"","block_context":{"text":"Spotted on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/spotted-on-shelves\/"},"img":{"alt_text":"P2010003","src":"https:\/\/i0.wp.com\/farm4.static.flickr.com\/3633\/3395716436_8f99c1f980.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":9875,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/08\/02\/news-beer-battered-onion-rings-ruffles-to-be-available-next-month-at-the-giant-blue-superstore-which-must-not-be-named\/","url_meta":{"origin":8580,"position":1},"title":"NEWS: Beer Battered Onion Rings Ruffles To Be Available Next Month At The-Giant-Blue-Superstore-Which-Must-Not-Be-Named","author":"Marvo","date":"August 2, 2011","format":false,"excerpt":"Update: Click here to read our Beer Battered Onion Rings Ruffles review Earlier this year, Frito-Lay held a contest to determine what the next flavor of Ruffles potato chips would be. The flavors that were pitted against each other mostly read like a menu at a truckstop diner and included\u2026","rel":"","context":"In "Spotted on Shelves"","block_context":{"text":"Spotted on Shelves","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/spotted-on-shelves\/"},"img":{"alt_text":"beer battered onion rings","src":"https:\/\/i0.wp.com\/farm5.static.flickr.com\/4131\/5174182938_39bce85bb4.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":45231,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2020\/10\/26\/ruffles-baked-flamin-hot-potato-crisps-review\/","url_meta":{"origin":8580,"position":2},"title":"REVIEW: Ruffles Baked Flamin’ Hot Potato Crisps","author":"Marvo","date":"October 26, 2020","format":false,"excerpt":"Frito-Lay\u2019s Ruffles Baked is like Val Kilmer Batman. They\u2019re both okay, but it hard to get excited when I know there are tastier options out there. Original Ruffles is like George Clooney Batman because both are hard to resist snacks. Nom nom nom. NOM. If Ruffles Baked is like Val\u2026","rel":"","context":"In "Reviews"","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/10\/Ruffles-Baked-Flamin-Hot-Potato-Crisps-Closerup.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/10\/Ruffles-Baked-Flamin-Hot-Potato-Crisps-Closerup.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/10\/Ruffles-Baked-Flamin-Hot-Potato-Crisps-Closerup.jpeg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/10\/Ruffles-Baked-Flamin-Hot-Potato-Crisps-Closerup.jpeg?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2020\/10\/Ruffles-Baked-Flamin-Hot-Potato-Crisps-Closerup.jpeg?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":12500,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2012\/06\/11\/review-ruffles-ultimate-sweet-smokin-bbq\/","url_meta":{"origin":8580,"position":3},"title":"REVIEW: Ruffles Ultimate Sweet & Smokin’ BBQ","author":"Marvo","date":"June 11, 2012","format":false,"excerpt":"I don't like starting this review with a dictionary definition, like a fourth grader begins his or her science presentation, but here I go. 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