{"id":9347,"date":"2011-05-16T00:00:19","date_gmt":"2011-05-16T10:00:19","guid":{"rendered":"http:\/\/www.theimpulsivebuy.com\/wordpress\/?p=9347"},"modified":"2023-08-14T16:28:13","modified_gmt":"2023-08-15T02:28:13","slug":"review-colgate-effervescent-mint-maxclean-smartfoam-with-whitening","status":"publish","type":"post","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2011\/05\/16\/review-colgate-effervescent-mint-maxclean-smartfoam-with-whitening\/","title":{"rendered":"REVIEW: Colgate Effervescent Mint MaxClean SmartFoam with Whitening"},"content":{"rendered":"<p><center><a href=\"http:\/\/www.flickr.com\/photos\/theimpulsivebuy\/5725911258\/\" title=\"Colgate Effervescent Mint MaxClean SmartFoam with Whitening by theimpulsivebuy, on Flickr\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/farm4.static.flickr.com\/3471\/5725911258_f2fec54877.jpg?resize=500%2C233\" width=\"500\" height=\"233\" alt=\"Colgate Effervescent Mint MaxClean SmartFoam with Whitening\"\/><\/a><\/center><\/p>\n<p>Whoa, a toothpaste review! I know what questions are swirling in your head. &#8220;Is it bacon flavored? Did I accidentally visit theresponsiblebuy.com? What\u00e2\u20ac\u2122s next, advice on my 401(k)?&#8221; No, no, and you can\u00e2\u20ac\u2122t go wrong with index funds. Occasionally, TIB likes to offer reviews for products that can cleanse your bodies of all the sweets and fats we usually recommend. And since all of our Taco Bell posts already double as laxative reviews and I refuse to try out the Shake Weight until after a third date, I figured a toothpaste review best fits the bill.<\/p>\n<p>According to the Colgate website, the new MaxClean with SmartFoam can clean hard to reach places because it has 30 percent more penetrating foam than regular toothpaste. For the purposes of this review, I guess we\u00e2\u20ac\u2122ll just assume that more foam actually is better for cleaning your teeth, even though a quick Google search provides unsatisfactory evidence. I\u00e2\u20ac\u2122ll also assume that Colgate decided to use this specific combination of capitalization and spacing in the product title because it somehow makes the toothpaste better at cleaning your teeth, and NOT because they wanted to make me incredibly angry by randomly mangling basic rules of English. A quick Google search on this question also provides unsatisfactory evidence, so I\u00e2\u20ac\u2122ll let you decide which of these assumptions is a bigger stretch.<\/p>\n<p><center><a href=\"http:\/\/www.flickr.com\/photos\/theimpulsivebuy\/5725910530\/\" title=\"Colgate Effervescent Mint MaxClean SmartFoam with Whitening Naked by theimpulsivebuy, on Flickr\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/farm3.static.flickr.com\/2742\/5725910530_1ccdd42a46.jpg?resize=500%2C279\" width=\"500\" height=\"279\" alt=\"Colgate Effervescent Mint MaxClean SmartFoam with Whitening Naked\"\/><\/a><\/center><\/p>\n<p>MaxClean with SmartFoam had a classically pleasant electric blue color, and the intensity of its mint flavor was pretty standard toothpaste fare. But within 20 seconds of brushing, I could notice a significant difference in foaminess. &#8220;30% extra foam&#8221; may have been a serious underestimation, as I had a really hard time not letting the foam dribble out of my mouth. After I was done brushing, my mouth felt much cleaner and tingly-er than it normally does. I suppose the toothpaste actually could have cleaned more hard to reach places than my regular toothpaste does; more likely, the overflow of foam just reached a greater surface area around my face and left my mouth feeling zestier more on the outside than within. Even if it\u00e2\u20ac\u2122s the second explanation, I think that\u00e2\u20ac\u2122s a big positive \u00e2\u20ac\u201c in addition to cleaning my teeth, I want my toothpaste to make me feel refreshed after I use it. <\/p>\n<p>On the negative side, the overflow of foam means I probably left dried toothpaste spots all around the sink and annoyed my roommate. Sorry about that, David. Oh, and thanks for buying toilet paper last week. If I wrote for theresponsiblebuy.com I would probably remember to buy basic household necessities at the supermarket instead of walking around the snack aisles asking the store associates if they know whether the next shipment of Twinkies will include the Strawberry Cr\u00c3\u00a8me ones. (They never know.)<\/p>\n<p>Anyway, if you\u00e2\u20ac\u2122re like me and want your toothpaste to help you feel awake and refreshed in the morning, definitely buy the Colgate MaxClean SmartFoam. If you\u00e2\u20ac\u2122re skeptical about the assumption that more foam is actually better for your teeth, find a good scientific answer and let us know. And if you\u00e2\u20ac\u2122d prefer for me to go back to reviewing greasy and ridiculous foods, come back in two weeks and I promise I\u00e2\u20ac\u2122ll revert to form. Who knows, maybe those Strawberry Cr\u00c3\u00a8me Twinkies will finally have arrived!<\/p>\n<p><b>Item:<\/b> Colgate Effervescent Mint MaxClean SmartFoam with Whitening<br \/>\n<b>Price:<\/b> $2.50<br \/>\n<b>Size:<\/b> 6 ounces<br \/>\n<b>Purchased at:<\/b> Kmart<br \/>\n<b>Rating:<\/b> 7 out of 10<br \/>\n<b>Pros:<\/b> Produces a lot of extra foam. Leaves your mouth feeling cleaner (even if it\u00e2\u20ac\u2122s not really any cleaner). Theresponsiblebuy.com. Index funds for your 401(k). Shake Weight commercials. My roommate buying toilet paper last week.<br \/>\n<b>Cons:<\/b> Unclear if more foam is better for your teeth. Capitalization and spacing of the product title makes me angry. Leaving dried toothpaste spots everywhere. Creeping out the supermarket store associates.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Whoa, a toothpaste review! I know what questions are swirling in your head. &#8220;Is it bacon flavored? Did I accidentally visit theresponsiblebuy.com? What\u00e2\u20ac\u2122s next, advice on my 401(k)?&#8221; No, no, and you can\u00e2\u20ac\u2122t go wrong with index funds. Occasionally, TIB likes to offer reviews for products that can cleanse your bodies of all the sweets [&hellip;]<\/p>\n","protected":false},"author":12,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[1440],"tags":[1753],"class_list":["post-9347","post","type-post","status-publish","format-standard","hentry","category-reviews","tag-misc"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack-related-posts":[{"id":459,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2007\/03\/28\/colgate-max-fresh-kiss-me-mint\/","url_meta":{"origin":9347,"position":0},"title":"REVIEW: Colgate Max Fresh Kiss Me Mint","author":"Marvo","date":"March 28, 2007","format":false,"excerpt":"I need a Monica Lewinsky. I'm not talking about the alcoholic beverage called Monica Lewinsky, which includes blue curacao liquor (representing her infamous blue dress), coconut rum (representing the infamous stain on her blue dress), vodka, stirred with a cigar, and garnished with a mini black thong. Nor am I\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":115,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2005\/01\/04\/colgate-max-fresh-with-mini-breath-strips-toothpaste\/","url_meta":{"origin":9347,"position":1},"title":"Colgate Max Fresh With Mini Breath Strips Toothpaste","author":"Marvo","date":"January 4, 2005","format":false,"excerpt":"I figured this Christmas season would be a great time to test the new Colgate Max Fresh With Mini Breath Strips toothpaste because I could probably get some lip action with the help of some mistletoe. Although I have to admit, I\u00e2\u20ac\u2122ve never kissed anyone under the mistletoe before. Actually,\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"Colgate Max Fresh With Mini Breath Strips Toothpaste","src":"https:\/\/i0.wp.com\/farm7.static.flickr.com\/6012\/5966861248_0d4aa8f91c.jpg?resize=350%2C200","width":350,"height":200},"classes":[]},{"id":125,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2005\/01\/18\/edge-advanced-shaving-gel\/","url_meta":{"origin":9347,"position":2},"title":"Edge Advanced Shaving Gel","author":"Marvo","date":"January 18, 2005","format":false,"excerpt":"Being the editor of a quasi-product review blog has a lot of perks. I get to try new things, meet a lot of nice people, and beautiful women want to hang out with me. Okay, the last one isn\u00e2\u20ac\u2122t true. However, with the Impulsive Buy being kind-of-sort-of popular, I sometimes\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":417,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2006\/11\/15\/wonka-green-apple-sweettarts-squeez\/","url_meta":{"origin":9347,"position":3},"title":"Wonka Green Apple Sweettarts Squeez","author":"Marvo","date":"November 15, 2006","format":false,"excerpt":"I want to go on record saying that the Wonka Green Apple Sweettarts Squeez toothpaste is the most Fergalicious-tasting toothpaste EVER. The Colgate Dora the Explorer Toothpaste has a good fruit flavor and the Kid's Aquafresh and the Crest Wild Expressions have nice bubblegum flavors, but all of them pale\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":3242,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2009\/04\/24\/review-colgate-cinnamint-wisp\/","url_meta":{"origin":9347,"position":4},"title":"REVIEW: Colgate Cinnamint Wisp","author":"Marvo","date":"April 24, 2009","format":false,"excerpt":"Call me an old man who wants those darn kids to get off of my lawn and to stop skateboarding on the sidewalk, but I don't understand this newfangled Colgate Cinnamint Wisp thingamajig, which is a mini one-time use toothbrush that doesn't need water or rinsing. It seems like it\u2026","rel":"","context":"In &quot;Reviews&quot;","block_context":{"text":"Reviews","link":"https:\/\/www.theimpulsivebuy.com\/wordpress\/category\/reviews\/"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2009\/04\/Colgate-Cinnamint-Wisp-600x600.jpeg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2009\/04\/Colgate-Cinnamint-Wisp-600x600.jpeg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.theimpulsivebuy.com\/wordpress\/wp-content\/uploads\/2009\/04\/Colgate-Cinnamint-Wisp-600x600.jpeg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":57702,"url":"https:\/\/www.theimpulsivebuy.com\/wordpress\/2023\/08\/25\/spotted-edward-marc-girl-scouts-thin-mints-bites\/","url_meta":{"origin":9347,"position":5},"title":"SPOTTED: Edward Marc Girl Scouts Thin Mints Bites","author":"Marvo","date":"August 25, 2023","format":false,"excerpt":"Okay, hear me out, Girl Scouts! Girl Scouts...Thin Mints...Crest (or Colgate) Toothpaste. I don't know why this idea popped into my head after seeing these Thin Mints Bites. (Spotted by Robbie at Costco.) 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