The Impulsive Buy

Crest Whitening Expressions Fresh Citrus Breeze Toothpaste

Here at The Impulsive Buy Laboratories we do experiments, because the law says that if you have a laboratory, you must do experiments. Some of our experiments have included eating Pop Rocks while drinking a cola; pouring chocolate syrup into our mouths followed by milk and shaking our heads violently to see if they mix; sticking a whole pack of breath strips in our mouths; and opening a bag of chips and seeing if anyone could really eat just one.

This time we decided to see if we could overcome the problem you have when you drink orange juice after brushing your teeth. For those who haven’t done this, when you drink orange juice after brushing your teeth it tastes very bitter, instead of the usual sweet, sweet, delicious, refreshing taste of the citrus sinensis.

In order to overcome this problem, we decided to orangify my oral hygiene. (Yeah, we made up the word orangify. What about it? Scientists make up words all the time. Like pneumonoultramicroscopicsilicovolcanokoniosis is a “real” word.)

To do this we needed to look for the leftovers of the delicious Listerine Natural Citrus mouthwash, which we drank…Um…Reviewed a few weeks ago. Then we had to buy the new Crest Whitening Expressions Fresh Citrus Breeze toothpaste. Finally, we needed orange juice. Unfortunately, there wasn’t any in the laboratory’s fridge, so we needed someone to go to the convenience store down the street, which wasn’t as simple as it sounded.

No one in the laboratory likes going to the convenience store because of the persistent panhandlers that wait outside under the trees. Some of us believe they can smell loose change coming from a mile away, which is surprising since their rancid body odor is probably ten times more powerful.

After pulling numbers out of a hat, I was the “lucky” loser. Dammit!!!

I walked to the store, got asked by the panhandlers if I had loose change, told them no, walked into the store, purchased the orange juice, walked out of the store, got asked again by the panhandlers if I had loose change, told them no again, got asked by the panhandlers what was causing the jingling in my pocket, told them it was my keys, got told by the panhandlers that they didn’t believe me, I let out a sigh, gave them 35 cents, walked away from panhandlers, heard the words “cheap bastard” as I walked away, and walked back to The Impulsive Buy Laboratories.

With everything ready, it was time to begin the experiment. First, we poured some of the Natural Citrus Listerine in my mouth. I rinsed for the recommended 30 seconds, gargled for 10 more seconds, and then spit. (Yes, we are still wondering why my spit is clear instead of orange like the Natural Citrus Listerine.)

Second, I brushed my mouth with the Crest Whitening Expressions Fresh Citrus Breeze toothpaste with a brand spanking new toothbrush. Like any good scientist knows, clean instruments will give more accurate results.

The Fresh Citrus Breeze toothpaste is a beautiful orange color with little sparkly things throughout. I swear it tastes like a certain candy, but I can’t put my finger on it. Well if tastes like candy, it has to be good.

The brushing lasted for 3 minutes and I did brush my tongue like the American Dental Association recommends.

Now that my mouth felt like a citrus fiesta, it was time to drink some orange juice.

After everyone placed their bets on whether the orange juice would taste bitter or normal, I drank the orange juice.

So what were the results of this experiment? (1) I will never gamble again. (2) Crest Whitening Expressions Fresh Citrus Breeze toothpaste is really tasty. (3) Orange juice and toothpaste will never go well together.


Item: Crest Whitening Expressions Fresh Citrus Breeze Toothpaste
Purchase Price: $3.29 (6 oz.)
Rating: 4 out of 5
Pros: Pretty orange color with shiny stuff. Tastes like candy.
Cons: Orange juice makes a bad tooth brushing chaser. Pricey for a small tube.

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