The Impulsive Buy

NEWS: Cold Stone Creamery Tries to Make Their Ice Cream More Appealing To Those Braving Snowstorms With New Warm Desserts

Leavenworth Cold Stone Creamery

It’s cold throughout most of the United States. Here on this rock in the middle of the Pacific Ocean it’s 80 degrees (the previous sentences were not brought to you by the Hawaii Visitors Bureau). Cold weather isn’t ice cream weather, unless you’re eating the ice cream to help you build a thick layer of fat on your body to keep you warm.

But for most people that isn’t the case, and I imagine sales during the winter months at ice cream shops, like Cold Stone Creamery, drop. Well Cold Stone Creamery isn’t standing still like a snowman without a magical hat. Recently, they introduced a line of warm desserts called The Plated Desserts.

The four desserts are:

Brownie A La Cold Stone – warm brownies topped with vanilla ice cream, whipped topping, caramel, hot fudge and pecans.

Churro Caramel Crave – cinnamon and sugar churros with vanilla ice cream, caramel and whipped topping.

Chocolate Lava Meltdown – warm chocolate cake filled with hot fudge and topped with vanilla ice cream, fudge, whipped topping and chocolate shavings.

No Fair Funnel Cake – funnel cake covered with powdered sugar and topped with strawberries, vanilla ice cream, strawberry puree and whipped topping.

The Plated Desserts are available at participating locations through April 30, and cost $4.99 each.

Image via flickr user mattgarber / CC BY 2.0

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