The Impulsive Buy

NEWS: Did You Know There’s Limited Edition Mayonnaise?

Hellman's mayonnaise

I remember when limited edition products were limited to just candy, soda, Pringles, and breakfast cereal. Now, there isn’t a limit to what kinds of products can be slapped with the limited edition label. There’s limited edition disinfectant wipes, limited edition ketchup, and limited edition mayonnaise.

Hellmann’s Mayonnaise is teaming up with Frank’s RedHot to create the Limited Edition Hellmann’s Spicy Buffalo with Frank’s RedHot Mayonnaise. To my surprise, this isn’t the first limited edition mayo from Hellmann’s. Last year, they introduced their Limited Edition Mediterranean Roasted Garlic & Herb Mayonnaise.

I don’t know about you, but I can imagine the possibilities with this spicy Buffalo-flavored mayo: turkey sandwiches that taste like Buffalo wings, potato salad that tastes like Buffalo wings, egg salad that tastes like Buffalo wings, and hair conditioner that tastes like Buffalo wings.

The Limited Edition Hellmann’s Spicy Buffalo with Frank’s RedHot Mayonnaise will come in reduced fat and full fat versions, and is only available in 9-ounce squeeze bottles.

Source: Unilever Website

Image via flickr user jamesks / CC BY SA 2.0

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