The Impulsive Buy

REVIEW: Wrigley’s Juicy Fruit Cherry Starburst Gum

Wrigley's Juicy Fruit Cherry Starburst Gum

Over the past ten days, I’ve been trying to make Wrigley’s Juicy Fruit Cherry Starburst Gum smell like vomit. I imagine two thoughts are popping up in your head right now. Why? And why don’t you just vomit on them to make them smell like vomit?

Why am I doing this? I’m doing it because a number of folks have left comments with our original post about the gum saying the Cherry flavor smells like vomit. I should note there’s also a strawberry flavor, but there haven’t been complaints about it smelling like puke.

So over the past ten days I’ve had this pack of gum either in my pocket or desk drawer, trying to bring out its worst. I even slept with it, hoping my body heat trapped under a blanket would activate something. But I have yet to be successful and the gum continues to smell like Cherry Starburst.

So far I’ve gone through nine of the 15 red sticks in the pack. And after chewing those sticks made of sorbitol, gum base, hydrogenated starch hydrolysate, natural and artificial flavors, soy lecithin, malic acid, citric acid, mannitol, sucralose, acesulfame K, fumaric acid, red 40, red 40 lake, aspartame, and BHT, I think Wrigley’s Juicy Fruit Cherry Starburst Gum is great…for a few fleeting moments.

The first couple of chews don’t remind me of Cherry Starburst, but by the third, it has that familiar candy flavor. I’m amazed this gum’s flavor is spot on. It’s like I’m chewing on a softer Cherry Starburst, and I want to swallow it.

But I don’t because all that wonderful flavor is gone within two minutes, and my desire to swallow it is replaced by the urge to spit it out. It goes from flavorful to flavorless in an amount of time I’ve only experienced with Fruit Stripe gum. The gum loses it’s flavor so quickly that I think it takes me longer to eat an actual Cherry Starburst candy.

While this gum tastes like Cherry Starburst, its short lasting flavor and the possibility of it smelling like barf will stop me from buying another pack.

(Nutrition Facts – 1 stick – 5 calories, 0 grams of fat, 0 milligrams of sodium, 2 grams of carbohydrates, 0 grams of sugar, 2 grams of sugar alcohol, and 0 grams of protein.)

Item: Wrigley’s Juicy Fruit Cherry Starburst Gum
Purchased Price: $1.12
Size: 15 sticks/pack
Purchased at: Target
Rating: 4 out of 10
Pros: Even though it’s sugar-free, it tastes like Cherry Starburst. Soft chew.
Cons: Flavor doesn’t last very long. Might smell like vomit. Sleeping with gum.

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