The Impulsive Buy

REVIEW: Peeps Filled Delights Vanilla Caramel Brownie

In my experience, Peeps are a polarizing force in society. You either love them passionately or think they’re the most disgusting non-food ever created. Thankfully, I made it out of childhood with my sense of whimsy intact and fall squarely in the former camp. Every year, I buy two packages of yellow chicks shortly after Valentine’s Day, and three more from the clearance bins the day after Easter.

I’ve fallen in love with every novelty flavor and dipped version of Peeps that have hit shelves in recent years. Now Peeps with a filling? And there’s a caramel version? I am overcome with the vapors – fetch me my fainting couch!

This year’s novelty Peeps have been rebranded as “Delights.” Fitting. But because I was throwing flavors in my shopping cart in a sort of Peep-sterical fit, I didn’t at first notice the word “filled” above the Vanilla Caramel Brownie. More attention should be called to the fact that these are different than the dipped Peeps.

The aroma inside the bag was all glorious fudge brownie. A closer sniff of the Peeps themselves was equally brownie and vanilla marshmallow. They looked like the now-standard dipped Peep – sparkling sugar-studded chick, thin shell of chocolate on the bottom, and a smattering of errant crystals clinging to the chocolate. They felt so precious in their individual cubicles – these Peeps fly business class.

I expected the caramel filling to be a big central blob, like a jelly doughnut. Instead, it was laced throughout like a ribbon, hitting all the major geographical areas of the peep – including the furthest point of the tail. And yeah, I made the others watch while I split this guy up.

I popped a cross-section in my mouth to get the full flavor. The caramel was beautifully thick and stayed just on the right side of the line between real and fake-tasting. The vanilla marshmallow was the typical Peeps sweetness, and the chocolate was like a shot of rich hot chocolate.

Of course, I had to give them the head-first treatment. It’s the only real way to eat a Peep, amiright? In this case, the filling added a nice little squish, which tickled the 7-year-old in me.

These were my favorite (excluding the originals). I want more. If you love Peeps, definitely try them. If you’re a Peeps hater, these just might win you over.

(Nutrition Facts – 3 chicks – 180 calories, 60 calories from fat, 6 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 45 milligrams of sodium, 31 grams of carbohydrates, 1 gram of dietary fiber, 27 grams of sugar, and 2 grams of protein..)

Purchased Price: $2.49
Size: 1.75 oz 3-pack
Purchased at: Target
Rating: 10 out of 10
Pros: Brownie-caramel-marshmallow-y goodness. Peeps finally have innards!
Cons: Easy to overlook the fact that they’re filled based on the packaging.