Sugar Cookie Pop-Tarts’ box got a redesign this year, and it’s the best design. Well, I’m a sucker for ugly sweater packaging, which is the reason why I still have these Pringles cans from 2016, so there’s a lot of bias in my opinion. Also, how can one NOT like the fact that a deer is wearing a sweater that says “Dear” on the pastry’s frosting. That is adearable.
If you look at previous box designs, you might agree with me that the 2019 version is the best. Here’s last year’s box:
And here’s the design that Sugar Cookie Pop-Tarts used for many years, starting in 2011 (click here for our review, if you’re interested). This photo was taken in 2014:
The original box is kid cute. The 2018 version looks like I’m hanging out in a wampa cave on Hoth. And the 2019 version looks like something I would not be ashamed to put into my cart. Which is your favorite box design?
(2019 image via Amanda Y. 2018 image via, to be honest, I’m not sure who sent it in. It could be Robbie or Amanda Y. I forgot to put that down when I archived the photo. 2014 image via Lindsay.)