According to its container, the ice cream features artificially flavored cake batter ice cream with confetti cake pieces, multi-colored sprinkles, and a blue icing swirl. (Spotted by Jim R at Safeway.)

What if these are just holeless versions of these Tastykake donuts? (Spotted by @goatheadjp at Rouses.)

Thank you to all the photo contributors! If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you do so, you might see your picture in our next Spotted on Shelves post.

Also, if you want to send in photos and are wondering if we’ve already covered something or if the product is old, don’t worry about it. Let us worry about it.

If you’ve seen the product, help out your fellow readers by letting them know in the comments what city and store you found it in.

I’m thinking too hard about size perception as I look at Ernie Keebler and the strawberry in his hand. So let’s say that berry in his hand is one inch tall. So that makes him about four inches tall. Hello Kitty is five apples tall. So let’s say an apple is about 2.5 inches. So Hello Kitty is around 12.5 inches tall. That makes Ernie one-third the size of Hello Kitty. Also, let’s say that reading this paragraph takes about 30 seconds. So that means I’ve taken 30 seconds of your time that you’ll never get back. I’m sorry. (Spotted by Robbie at Walmart.)

I never thought Smucker’s Uncrustables would offer savory products. I kept hoping and hoping that Pop-Tarts would offer savory versions, and maybe that blinded me from seeing that this could be a possibility. Also, don’t these remind you of Hot Pockets SideShots? (Spotted by Ann at Target.)

Thank you to all the photo contributors! If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you do so, you might see your picture in our next Spotted on Shelves post.

Also, if you want to send in photos and are wondering if we’ve already covered something or if the product is old, don’t worry about it. Let us worry about it.

If you’ve seen the product, help out your fellow readers by letting them know in the comments what city and store you found it in.

Update: We tried it! Click here to read our review.

I wonder if the folks who complained about Ben & Jerry’s Clusterfluff’s name are going to complain about this flavor’s name. They probably will because, you know, sometimes chip happens. (Spotted by Sean S at Target.)