The Impulsive Buy

NEWS: Terminator Salvation Slurpee Flavor Has Slurpee Suckers Looking Forward To Possible Transformers Slurpee in June and Brüno Slurpee in July

For the second straight month, Slurpee is promoting a movie with their frozen beverages. Last month, Mutant Berry was released to coincide with the opening of X-Men Origins: Wolverine. This month, 7-Eleven is unleashing Apocalyptic Ice Slurpee, a blood orange flavored beverage, to promote the latest movie in the Terminator series.

Since the 2009 summer blockbuster movie season has just begun, I wouldn’t be surprised to see other movie-affiliated Slurpees in the next couple of months. A Harry Potter Slurpee in July? Or a Slurpee promoting Mariah Carey’s movie Tennessee in June?

The Apocalyptic Ice Slurpee has zero grams of fat and no caffeine. A 12-ounce serving contains 108 calories and 25 grams of sugar; a 28-ounce serving contains 252 calories and 59 grams of sugar; and a 40-ounce serving contains 360 calories and 85 grams of sugar.

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