The Impulsive Buy

REVIEW: Limited Edition Chips Ahoy! Fudge Bites

Limited Edition Chips Ahoy! Fudge Bites

Seriously, the Limited Edition Chips Ahoy! Fudge Bites was the best idea that came out of some brainstorming meeting at Nabisco to come up with new cookies. That must have been one short meeting because it looks like a product that took five seconds to come up with.

For a limited edition cookie, it’s really unimaginative, because it just looks like a Hershey’s Kiss fell on top of a small Chips Ahoy! cookie and melted. It also sort of looks like two frogs mating, but that might just be me. Heck, I thought the easy opening resealable packaging was more exciting than the cookie itself. I think a roomful of college-aged stoners with a bunch of cookies, candies and other snacks could’ve come up with at least ten good cookie ideas by the time the weed was gone, unless they got distracted by episodes of Wow! Wow! Wubbzy!

The cookie used for these Fudge Bites are significantly smaller than regular Chips Ahoy! and measure about 1.5 inches in diameter, but I guess if they were bigger, they couldn’t be called “bites.” The fudge is place smack dab in the middle of the cookie in an indentation. If you want to make a monster out of cookies, you would probably use these as its eyes. Or you can use them as its nipples.

I feel sorry for the chocolate chips in the cookie because they seem unnecessary thanks to the fudge, which overwhelms them. The fudge isn’t of a high quality, but it does give the crunchy cookie a really strong chocolate taste. With the fudge being as big as it is, it ensures there will be fudge in every bite. But then again they’re small enough that most of you could easily fit an entire cookie in your mouth without the need for opening your jaw like you’re deep throating a banana.

The Chips Ahoy! Fudge Bites are good, but they should be for an easily conceived concept that combines two things people love and doesn’t take much risk. They’re limited edition and I’m fine with that, because I don’t think I’ll miss them when they’re gone. Although it will be hard to find a replacement for my cookie monster’s eyes and nipples.

(Nutrition Facts – 4 cookies – 170 calories, 8 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 2 grams of polyunsaturated fat, 1 gram of monounsaturated fat, 0 milligrams of cholesterol, 110 milligrams of sodium, 45 milligrams of potassium, 22 grams of carbohydrates, less than 1 gram of fiber, 11 grams of sugar, 2 grams of protein and 6% iron.)

Item: Limited Edition Chips Ahoy! Fudge Bites
Price: $3.50 (on sale)
Size: 10.2 ounces
Purchased at: Safeway
Rating: 7 out of 10
Pros: Good, but they should be! Fudge in every bite! Resealable packaging! Small enough to stick a whole cookie in my mouth! Making a monster out of cookies!
Cons: Not an imaginative idea! Chocolate chips were meaningless thanks to the fudge! Smaller than regular Chips Ahoy! Having to put an exclamation point after Chips Ahoy!

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