The Impulsive Buy

REVIEW: Hostess White Fudge Ding Dongs

Hostess White Fudge Ding Dongs

Ding Dongs really are the laziest of the Hostess family.

Ho Hos have some level of technical achievement.

CupCake’s got the swirl.

But the Ding Dong? It’s just a puck.

It’s a slice of a chocolate cake tube, stuffed with creme, and coated in the most chocolatey of wax. Despite their cartoonish name, Ding Dongs are a distinctly utilitarian snack food and the most mathematically efficient delivery system for chocolate and vanilla flavors.

In their search to remove even more joy from their brand of sugar discs, Hostess have introduced White Fudge Ding Dongs. An all-white variation that subs the coating for white chocolate, and switches the cake from cocoa to vanilla. The resulting product is bleak, bland, and cynically sweet.

The waxy exterior of a classic Ding Dong cracks into sweet shards, unmelting as the tongue is distracted by the cake and creme. For the White Fudge variant, Hostess appears to have shelled out for an actual food product. The exterior melts, enriching the entire bite with a sugary swirl. For a packaged cake, the texture is pretty satisfying. However, it’s also very prone to melting after just a few seconds of being held. Prepare for sticky fingers.

While the coating is good, it’s wasted on a cake that is already saturated with creamy vanilla. It’s white chocolate on yellow cake, surrounding white creme. The flavor profile is blindingly sweet, lacking any deeper notes to appreciate. The fudge tastes like an extension of the cake, which tastes like an extension of the creme. All binding into a single, monotone bite. These white pucks offer little more a profound head rush. With 33 grams of sugar between the pair, I struggled to get through both of them.

White Fudge Ding Dongs feel like the result of an algorithm gone wrong. The classic version is already so basic, and so simplistic – distilling it any further leaves nothing behind but sugar. White chocolate is best used as an accent for other, more bold items. Had Hostess kept the chocolate cake, something special would have been found with this white fudge coating. But as is, White Fudge Ding Dongs are difficult to recommend.

(Nutrition Facts – 2 cakes – 310 calories, 140 calories from fat, 16 grams of fat, 11 grams of saturated fat, 0 grams of trans fat, 15 milligrams of cholesterol, 160 milligrams of sodium, 41 grams of carbohydrates, 0 grams of fiber, 33 grams of sugar, and 2 grams of protein.)

Purchased Price: $1.99
Size: 2.55 oz./2 cakes
Purchased at: Safeway
Rating: 3 out of 10
Pros: Coating tastes and melts like actual white fudge. Overflowing with creme. You won’t want to eat both, so they’re sharable.
Cons: Tastes like straight sugar and vanilla. Coats your fingers in melted white goo. Looks like prop food in a teen dystopian movie.

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