Author: Jeff

REVIEW: Doritos Fiery Fusion and Cheetos Fiery Fusion

Jeff 9 Comments

Doritos Fiery Fusion and Cheetos Fiery Fusion

Machismo + 90’s Xtreme = the present day douchebag.

I have concluded that the above is the correct formula. Or as a recipe it would read, one part exaggerated masculinity and one equal part X-Games generation, a gallon of penis envy, and a pinch of misdirected anger will give you the douchebag.

Everyone remembers the late 90’s where every…fucking…thing was so damned EXTREME! (Extreeeeme!!!) And you know it was extra extreme when they got rid of the “e” and it was just X-treme or some stupid variation. Images of snowboarders, tats, overdone spiked hairdo’s with goatees grasping some neon green drink, you know XXXXXTREME MUTHAfuckas!!! Red Bull’s and Frïs Vodka anyone?

Once the 90’s gave way to the new millennium, the very common denominator of the public latched on to all the worst things about the EXTREME (Extreeeeme!!!) crowd. After the Y2K scare, Buckle clothing stores were popping up all over the malls like a gonorrhea infection. Davidoff’s Cool Water cologne stepped aside for Axe Tiger Cock or something like that. Walking billboards for midlife crises were wearing Affliction shirts with Ed Hardy jeans and populating posh bars as they imbibed Jager-bombs (note: Sake bombs fall in this category too and if you order a sake bomb in a sushi restaurant, I guarantee your sashimi has been deservedly seasoned with ass-crack sweat).

This is the mutated ugly side of men who were not smart enough to understand metrosexual (which is a term I hate as well). And yes, food wasn’t immune to this movement either. You aren’t a real man unless you can eat those fucking ghost-chili hot wings or scotch bonnet poppers filled with Szechuan whatever the hells. Be a man and eat it!

Or at least that’s what the sticky laminated stained menu tells me and douchebags gotta eat too. As much as I love hot food, I know it’s entering the realm of overly macho men who either eat it hot or eat it big (and sometimes both). Fuck me.

Our love of spicy food is demonstrated in the growing popularity of Thai and Indian cuisines. The general public is beginning to accept flavors more exotic than a Cajun spiced chicken finger. In fact, sriracha is now offered at a lot of restaurants. I assure you it won’t be long before we slather some kimchi on hot dogs, I have and it’s good.

Like anything that becomes popular, they are dumbed down for a dumb public. So as much as I admire those Trekkie-like hot sauce collectors and the adventurous eater tucking into a Ethiopian goat stew scorching with berbere, I was a little pessimistic when I saw the Fiery Fusion flavors for Doritos and Cheetos. I love hot food and normally when it is in snack form, it’s tepid.

The name was a bit douchebaggy too, Fiery Fusion. It sounds like it’s some kind of new scent. When I hear “fusion” in regards to food, I picture bad Asian cuisine mixed with western elements. Ahi-tuna salad comes to mind. Like flies, these places are inhabited by shaved headed “bro’s” in an un-tucked shiny shirt using a pair of chopsticks in one hand and bumping fists with other “bro’s” Tapout-style. Good God.

Fusion, however, for Frito-Lay means “Sizzlin’ Cayenne & Cheese.” Both respective packages have “Fiery Fusion” written in red orange to clue you in that it is “sizzlin’” which may be different from sizzling.

Frito Lay has played around with spicy offerings before in regards to both brands. The wasabi dusted Mr. Dragon’s Fire Chips Doritos were a bit flaccid in the heat department but tasty. The progressively hot “Degree Burn” series released by Doritos are another good example. Not one to be eclipsed, Cheetos brought out their FLAMIN’ HOT and Cheddar Jalapeño variations. Without a fist bump to spare, I gave in and bought both at the gas station bro.

Doritos Fiery Fusion

Doritos Fiery Fusion

Upon opening, an immediate rich smell of peppers emanated from the bag and this was a good sign. The chips had the normal orange look of Doritos without a fleck of red powder. At first crunch, it tastes like a nacho chip crossed with a barbecue potato chip if you can imagine that. Then the comforting vinegar tang hits your senses. The chips had a faint earthy sweetness, almost like brown sugar. While it tasted good, I was ready to chalk up my $1.29 as a casualty because I didn’t sense any heat.

Like sleight of hand, I never saw it coming or in this case…taste. A slow burn started to build on my tongue and then it crept to the back of my throat before I even knew it. This was really good. The more I ate, the hotter my mouth became. Surprisingly, the heat also never competed with the flavor unlike so many other spicy chips. I prefer the gradual fire that builds into a storm and would say the effect is similar here.

These chips are the hottest Doritos I’ve eaten. They taste better and are spicier than the Doritos Flamas that has been selling as of late. And unlike the Flamas, I left no red handprints all over my walls like it was the freaking ending of Blair Witch.

Let me caution you, do not expect a capsaicin-fueled roller coaster or your tongue to IGNITE (as the bag claims it will). Even though these are the spiciest Doritos I’ve had, it is far from the spiciest food I’ve ever eaten. I would place the Doritos way above the level of Taco Bell’s Fire sauce but below Tabasco. Still, it’s a welcome punch from a bag of corn tortilla chips. My only complaint is wishing Doritos would turn up the heat a bit more, but that’s negligible.

Despite my feelings, these Doritos really can back up their claim that these are hot. The burn will linger around for a minute and then it’s gone, like a sip of good angry bourbon. I would buy these again. It satiated my hunger for something spicy and who doesn’t love a Dorito chip now and then? Or a bourbon? Fistbump yo!

Cheetos Fiery Fusion

Cheetos Fiery Fusion

I waited almost a day to open these, partly because I didn’t want to eat them immediately after the Doritos and not get a clean taste. …Mostly because I spent the rest of the day on a scotch fueled bender celebrating my friend’s birthday. (Extreeeeeme!!!)

So here I am staring at Chester Cheetah’s mug at five in the morning. That creepy ass show about missing people in America is on with a theme song that is as scary as the one from Unsolved Mysteries.

I stared at the bag over the chorus chanting “Missing. These people are missing” (see? I told you it was creepy). I went ahead and opened the bag in a clumsy manner. The smell of corn and fake cheese powder made its presence. I took one out and noticed there were patches of red splotches as if the Cheetos had a rash.

Eating one, it tasted very bland. What the hell? These were really boring. Taking a swig from a can of Sprite that has been lying on the counter since the day before, I went back to bed. I needed to sleep off my impending hangover. Additionally, my mouth felt like I went down on a bag of mulch.

I awoke to the sound of that CBS Sunday Morning opening. Feeling better, I decided to give those Cheetos a second try. Lulled from the trumpet of Wynton Marsalis, I walked into the kitchen and grabbed the bag. After eating a few, I confirmed it for myself.

These were so boring and dry. All I could taste was the corny corn puffs and fake-o cheese powder. The heat barely registered but like the Doritos, it would come up from the backside. That is the only similarity between the two.

I would compare the heat to that of a paper cup filled with coffee and too much non-diary creamer that has been sitting in a conference room for a day because the cleaning staff was too lazy to toss it away and now there is a ring on the table, so please clean it. I don’t care if that is a run on sentence, but it’s the best way I can describe the lack of any burn.

Sizzlin’ Cayenne & Cheese hmm? The cheese part is right but these were terrible if you could not tell. I couldn’t taste the cayenne and eating them felt like a mouthful of Styrofoam peanuts. I don’t know if it needed more salt or more cheese. More heat for sure.

Compared to the Doritos, these Cheetos are the lazy brother who sits around all day smoking pot, perpetually borrows money to buy more vinyls, and at the end of the day has accomplished nothing but a big fart. I know I’m being harsh, but these just plain sucked. I would rather wear a stupid Affliction t-shirt than eat another.

Even though it cost me $1.29, I want my money back. I feel ripped off and now I know why Chester is dancing on the bag. I want to knock his stupid sunglasses off. The bag is pushing “0 grams of trans fat” instead of how these things are so hot it will melt your eyeballs into a soup that you can drink later. This should have been a clue.

I’m not sure what makes me angrier, the fact that they are so bland or that the heat is neutered. I want my $1.29 back assholes! And in pennies so I can put them in a sock and flail it into Chester’s face.

(Nutrition Facts – Doritos Fiery Fusion – 1 ounce/12 chips – 140 calories, 70 calories from fat, 8 grams of fat, 1 gram of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 160 milligrams of sodium, 16 grams of carbohydrates, 1 gram of dietary fiber, 0 grams of sugars, and 2 grams of protein. Cheetos Fiery Fusion – 1 ounce/21 bland pieces – 150 calories, 10 calories from fat, 1.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 190 milligrams of sodium, 14 grams of carbohydrates, less than 1 gram of dietary fiber, less than 1 gram of sugar, and 2 grams of protein.)

Other Doritos Fiery Fusion and Cheetos Fiery Fusion review:
Food Junk
That Bootleg Guy
Hot Chicks Eatin’ Spicy Chips

Items: Doritos Fiery Fusion and Cheetos Fiery Fusion
Prices: $1.29 each (A bargain for the Doritos, an obscene rip off for the Cheetos.)
Size: 3 ounces (Doritos Fiery Fusion)
Size: 3.25 ounces (Cheetos Fiery Fusion)
Purchased at: 7-Eleven (where the bottled water is spicier than these friggin’ Cheetos)
Rating: 9 out of 10 (Doritos Fiery Fusion)
Rating: 3 out of 10 (Cheetos Fiery Fusion)
Pros: In a saturated market of spicy chips, Doritos Fiery Fusion stand out. The Doritos are hot and the flavor alone was delicious, I would eat it even if they weren’t spicy. The heat lingers on both snacks and stays in the back of your throat comfortably. The Cheetos are not as bad as getting scrotum cancer. The Cheetos are also not as bad as a robot led apocalypse.
Cons: The Doritos could be a tad hotter. Cheetos are devoid of taste or heat. Fist bumps and sake bombs. The Cheetos have an unpleasant feel in your mouth. Theme song to Unsolved Mysteries. Chester and his sunglasses annoy me. Cunnilingus on mulch.

REVIEW: Chex Mix Muddy Buddies

Jeff 17 Comments

Chex Mix Muddy Buddies

As a culture, we love food stuffed with more food inside. Witness offerings of pizza crusts with molten cheese in the middle, the obligatory jalapeno poppers with your 2-for-1 margaritas, mozzarella encased inside hamburgers, chili piped into hot dogs, pretzel bits inside M&M’s, bourgeois slanted artisan olives with sardines and the Noah’s Ark of gluttony: The Turducken. So it is only natural that we want our Chex cereal entombed in chocolate and peanut butter as well.

The ubiquitous Chex Mix is perhaps one of the easiest things to prepare but as a society we’ve become too busy to be bothered to mix things in a bowl. And why should we? We’re busy people damn it! And we’re also a fickle population since there are more than a dozen varieties of Chex Mix available to fit your personality (the package touts “A bag of interesting!” and we want to be a Goddamned bag of interesting). We want efficiency, instant gratification, and a snack that is easy to fist in our maws as we multitask. Yay Betty Crocker and General Mills!

Walking into my neighborhood convenience store to scarf down a breakfast burrito with pebbles of sausage, I found the Chocolate Chex Mix Muddy Buddies staring at me. Muddy Buddies? I have to admit; the name is horrible because it sounds like a coy reference to anal sex. I will let you know that this Chex Mix is neither interesting nor as exciting as anal sex (if you’re into that stuff) but it’s pretty damn good. I normally think that the bagged snack is sometimes too salty and the chocolate line is a bit too sweet for my liking. However, the “Muddy Buddies” version is a good balance of sweet and a hint of salt.

I’ve only found this in the small 4.5 ounce bags at a gas station and at $2.29, I was taking a personal fiscal risk. My assumption is if these become successful, they will probably bring them in the normal size at the supermarkets. These Chex Mix fall in their “chocolate” subset versus the normally found “salty” and the “sweet and salty” groups. In other words, these particular ones may be a bit more difficult to find.

Yeah…I’m not making this up. Chex Mix created its own three subgroups just to make it even more convenient for you — Chocolate, Salty, and Sweet and Salty. I have this urge to draw you readers a Venn diagram, but that’s my OCD talking.

Chex Mix Muddy Buddies Innards

Speaking of OCD, ripping open the package was a bit alarming since the sweet powdery coating is so severe. You would think Brian De Palma is filming a sequel to Scarface in each bag. I was worried I would be covered in the sugar, but the powder doesn’t flake off. So you can wear your black clothes, chow down and you won’t look like you have dandruff or a major coke problem. Aren’t cocaine problems passé anyhow? I also thought the sugary powder would overtake the Chex, but it doesn’t. It nicely compliments the chocolate and the peanut butter.

The texture has a very slight give and then that satisfying crunch that will elate you enough to eat the whole bag. The Chex are deceptively small and at 130 calories for a basic handful does it really matter that it’s “50% less fat than regular potato chips” as the bag screams? I found myself devouring the entire thing while watching only a fourth of Cheaters. Seriously, Joey Greco didn’t even get to show the video yet to the girlfriend with big hair.

The chocolate flavor is very much in the background and what you mostly taste is peanut butter and corn Chex. The peanut butter is resoundingly good as it doesn’t have that fake taste like that peanut butter crunch cereal nor is it overwhelming like a peanut butter cup. It’s quick, and then it leaves you. Nice. As I stated before, no one flavor alone takes over and it is a simple harmonious bite. It’s Yin and Yang in your mouth. Not sure if it is a bag of interesting but you could do worse, like butt sex.

(Nutrition Facts – 1/3 cup – 130 calories, 40 calories from fat, 4.5 grams of total fat, 2.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 50 milligrams of sodium, 20 grams of carbohydrates, less than 1 gram of dietary fiber, 9 grams of sugar, and 2 grams of protein.)

Item: Chex Mix Muddy Buddies
Price: $2.29
Size: 4.5 ounces/4.5 servings in each bag coincidentally
Purchased at: At a scary 7-Eleven where all the gas pumps have yellow bags on them
Rating: 8 out of 10
Pros: A great balance of flavors, especially since peanut butter can drown everything. Satisfying snack. Joey Greco. Sugar doesn’t flake off, so members of Rammstein or The Cure can eat it without looking as if they had a coke habit. Brian De Palma’s movies.
Cons: You will not be a bag of interesting but you will eat the whole damn thing without knowing it. A bit pricey for a small bag. Butt sex.

ANNOUNCEMENT: New Impulsive Buy Reviewer Jeff

Jeff 7 Comments

Hello…there I said it. I don’t like saying hello.

I’m Jeff and what I do like is food found in gas stations, imbibing copious amounts of whiskey, and wearing blazers. I also like The Impulsive Buy. I came across this site when I was trying to track down Creamiscle Oreos and discovered their review. Ever since then, I make it a daily habit of mine to check the site and brush my teeth. I am also the newest member of The Impulsive Buy’s ensemble of reviewers.

I am one of sixteen people living in Central Florida who do not work for Disney or Universal.

I work in the legal realm so you can trust me because I wear a suit, a tie, and listen to smooth jazz. My writing career consists of angry drunk texting, random scrawling on bathroom stalls, and the occasional legal memorandum. I also sweat more than the average person because of my penchant for said blazers. As a child, I grew up in my family’s restaurant business so food has always been a passion of mine. I try everything at least once, except for brown rice sushi (if you eat that stuff, you are a jerk).

While other “foodies” are foraging for mushrooms or herbs in those creepy forests, I can be found at the neighborhood 7-Eleven scavenging the aisles for that elusive limited edition release. The wafts coming from a seldom cleaned bathroom at these places never discourage me. Speaking of toilets, you can be assured of one thing: I will risk a potentially horrible bowel movement just to get a review to you dear TIB Reader. Bad poops are a small price and besides I brush my teeth.

Donning shorts, a navy sports coat, and speeding at a dangerous 26 mph on my midnight blue Vespa, I am out looking for products awaiting judgment. I will be straightforward with you in my recommendations. They may not be elegant, but my reviews for TIB are going to be direct and to the point. I hope to maintain the high bar that you have all come to know from TIB. Expect me to inform you, help you, and, of course, brush my teeth. Just don’t expect me to say hello.