Here are some interesting new and limited edition products found on store shelves by your fellow readers. If you’ve tried any of the products, share your thoughts about them in the comments.
Lindsay Almond Butter (Classic Creamy and Classic Crunchy)
Lindsay Honey Cinnamon Almond Butter
I’m thankful these aren’t olive butters. (Spotted by Sarah R at Safeway and John R at Hannaford.)
Cream of Wheat Instant Cocoa Nut with Real Almonds
(Spotted by Dorothy at Giant Eagle.)
Walmart Cookies & Creme Cupcakes
Walmart Brownie Crunch Cupcakes
Marketside Lemon Bundt Cakes
(Spotted by Bob K at Walmart.)
Marketside Maple Pecan Cheesecake Bar
(Spotted by Amanda Y at Walmart.)
Marketside Decadent Carrot Bar Cake
Walmart Chocolate Bundt Cake
(Spotted by Laurie at Walmart.)
Dannon Light & Fit Fall Limited Release Multi-Pack Original Greek Yogurt
Both flavors aren’t new, but this mixed multi-pack might be. (Spotted by Sarah R at Safeway.)
Hagan Limited Time Only Parlor Favorites Chocolate Churro Ice Cream
(Spotted by Dorothy at Giant Eagle.)
Jon Donaire Cookies & Cream Sundae Premium Ice Cream Cake
Jon Donaire Banana Split Sundae Premium Ice Cream Cake
(Spotted by Bob K at Walmart.)
Cafe Valley Christmas Cookie Chocolate Cake
(Spotted by Sylvia at Grocery Outlet.)
If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (firstname.lastname@example.org) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.
Also, if you want to send in photos and are wondering if we’ve already covered something, don’t worry about it. Let us worry about it.
Those funny little tree dwelling elves at Keebler really caught my attention last year. After being pushed to the back of my junk food brain, they officially put Fudge Stripes back on the map with killer Birthday Cake and Peppermint flavors that stood up to all of the limited release cookies I had in 2016.
To the resounding excitement of cinna-sluts like myself all across the nation, they’re kicking off 2017 with a Cinnamon Roll rendition of their famous striped confections.
Immediately the rich robust smell of cinnamon and vanilla icing float out of the cool brown package. The aroma mimics that unmistakable head-turning scent that wafts out all Cinnabon’s in the finest shopping malls of America, resulting in the starry-eyed activation of the salivary glands.
The crunchy snap of the cookie is more pronounced than your average Fudge Stripe, which tends to occupy that space right between a soft and hard cookie. Leading the flavor is a soft cinnamon rush that is beautiful and balanced by the the thick and smooth vanilla glaze. It has a little bit less of a buttery taste than the usual Stripes’ shortbread base, and the dark tan cookie is speckled with brown giving an even and full cinnamon burst in every bite.
The overall flavor is less sweet than their standard cookie but also not too aggressively spiced. For people who love cinnamon, like myself, there’s enough to satisfy, but not so much that they would turn someone off who may be more adverse to a strongly spiced cookie. Taste-wise the product they are most reminiscent of are cinnamon Teddy Grahams.
Unlike an Oreo, there’s no real way to separate the baked base from the coating, but it’s pretty apparent that the cinnamon comes from the brown speckled cookie and the sweetness driven by the glaze. Surprisingly, the frosting flavor comes across much sweeter in the smell than it does on the tongue, which makes me feel like I could eat approximately 45 of these before any kind of “stop” registers in my brain.
For cookies that were baked inside of a tree, these are an impressive and satisfying take on one of Saturday morning’s greatest indulgences. Hopefully the Keebler clan can continue to channel their elfin voodoo and crank out a pancakes and syrup flavor so I will never have to cook breakfast again.
(Nutrition Facts – 2 cookies – 140 calories, 60 calories from fat, 7 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 85 milligrams of sodium, 19 grams of carbohydrates, 0 grams of fiber, 10 grams of sugar, and 0 grams of protein.)
Purchased Price: $2.49 Size: 11.5 oz package Purchased at: Target Rating: 8 out of 10 Pros: Perfect cinnamon bun smell. Amazing cookie crunch. Balanced cinnamon and vanilla flavor. Potential to save breakfast cooking time in the future. Cons: Could use some yeasty bread “roll” flavor.
Pepperidge Farm has a whole line of lesser known cookies that most of you probably can’t name. To see if I’m right, I made a list of four possible Pepperidge Farm cookies below. One is real. Guess which one it is without using the internet.
Okay, now you can use the internet to check your answer.
While you may have had trouble determining which one is a real Pepperidge Farm cookie name, the one everyone can name is the Milano. It has to be the most popular of all gazillion PeFa cookies (I’m trying to make PeFa a thing because I’m tired of typing Pepperidge Farm). But right now, I’m about to say something that might be blasphemous. It’s not their best cookie. That, my friends, goes to the Brussels.
For those of you not familiar with the original Brussels, the Pepperidge Farm website describes them as “lace-thin, crisp cookies embrace a layer of smooth, luxurious, dark chocolate.” Perhaps a better description, using fewer adjectives, would be calling it a thin sandwich cookie.
Granted, the first time I’ve ever tried a Brussels was when I tasted these Limited Edition Brussels Mint Cookies. But it took just one cookie to know they’re better. Sure, they look like Milano cookies that got run over by a steamroller before being baked, but they have a satisfying crunch that makes the crispiness of the Milano seem quaint.
The mint version out for the holidays has the same thin crunchy wafers and layer of dark chocolate as the original, but it also has a blanket of mint creme. At this point, with the combination of chocolate and mint, you’re probably thinking these might taste like Girl Scouts Thin Mints, and they do. They don’t make my mouth as minty, but, dare I say, because of that thunderous crunch, they’re better than Thin Mints.
Yup, I said it. These are awesome and kick Thin Mints butt!
You don’t control my wallet anymore, Girl Scouts.
Oh wait. These are limited edition.
I’m sorry, Girl Scouts. I’ll take four boxes of Thin Mints.
(Nutrition Facts – 3 cookies – 190 calories, 90 calories from fat, 10 grams of fat, 5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 100 milligrams of sodium, 22 grams of carbohydrates, 1 gram of fiber, 13 grams of sugar, and 2 grams of protein.)
Purchased Price: $2.50 Size: 6.25 oz Purchased at: Target Rating: 9 out of 10 Pros: I think they’re better than Thin Mints. I think Brussels are better than Milano cookies. Wonderful crunch. Supporting Girl Scouts even though the prices for the cookies seem to be increasing while the size seems to be shrinking. Cons: Limited Edition. Trying to make PeFa a thing. Not supporting Girl Scouts.
It has a cute ring to it, doesn’t it? Like the title of a baking blog, or a children’s Christmas story, or even a specialty store that sells holiday-themed socks. But eaten together?
Sure, we’ve had Candy Cane Oreo Cookies, but a part of me has always felt the confection world should never be combined with the creaming method world. It’s sort of like fish and cheese. Conventional wisdom tells us these things just don’t “go” together, and far be it for drumming up iconoclasm once Christmas comes around.
Keebler Limited Batch Peppermint Fudge Stripes Cookies change all that. It really shouldn’t be a surprise; I mean, these are cookies baked by magical elves. Yes, they may live in a tree owned by Kellogg’s, but I like to think of the Keebler elves as cousins to Santa’s elves, except more proficient in cookie making than toy making.
And let me tell you something: The Keebler elves nail the cookie thing here, just like how Santa’s elves nailed my 1997 request for a Nintendo Gameboy. The familiar shortbread cookie base is crunchy, buttery, and not overpoweringly sweet; small bursts of red nonpareils lend a sweet sugar cookie vibe, while the white fudge coating further adds to the frosting-like texture of the cookie.
As for the peppermint taste, it’s right where it needs to be. The danger with peppermint anything is that the floral, light taste of mint overwhelms the taste buds and makes you feel like you’re eating a Tic-Tac. Thankfully, that is not the case with these cookies. The peppermint taste is there, but it’s not that rush of winter freshness that comes from binging on a box of candy canes (pro tip: not good). Instead, the floral taste gives a cool relief to the frosting-like white fudge, which has a rich vanilla sweetness.
While Keebler’s elves are clearly taking a page from Santa’s elves in the design of a Christmas themed cookie, what they haven’t managed to do is perfect a flawless packaging and delivery system. The same nonresealable package that plagues Fudge Stripes houses the limited edition cookie, while the white fudge coating had melted by the time I opened the package. The ensuing peppermint white fudge, while lickable and probably awesome on cupcakes, was stickier and harder to wash off my paws than the sugar coating of a half-eaten candy cane.
You gotta give it to the Keebler elves. After years of offering plain Fudge Stripes (which are delicious) they’ve tinkered their treehouse production facilities and expanded into pumpkin spice, birthday cake, cookies & creme, and now peppermint. I’m not saying these would be a great cookie to leave out for Santa, but yeah, with the frosted shortbread cookie vibe, crunchy vanilla, and peppermint sweetness, I am kind of saying that.
(Nutrition Facts – 2 cookies – 140 calories from fat, 60 calories from fat, 6 grams of fat, 4 grams of sat fat, 0 grams of trans fat, 0 milligrams of cholesterol, 70 milligrams of sodium, 19 grams of carbohydrates, 10 grams of sugar, 0 grams of fiber, and less than 1 gram of protein..)
Purchased Price: $2.00 Size: 11.5 oz Purchased at: United Supermarkets Rating: 8 out of 10 Pros: Fresh and floral peppermint taste that doesn’t linger on your tongue like a candy cane. Crunchy shortbread cookie with rich white fudge and crunchy vanilla flavor. Would make a solid seasonal ice cream sandwich base. Cons: Keebler’s absolute reluctance to embrace resealable packaging. White fudge coating can melt and be messy. Limited appeal for non-peppermint lovers. The politics of elf family trees.
Yeah, I don’t know what body stuff exactly. I have an English degree and got C’s in every class that ends with -ology or -ience.
What I do know is that protein is big. A big money maker. Everywhere you look in the grocery store, companies are putting the stuff into everything they possibly can. And I guess Nesquik Protein Plus Milk, is Nestle’s way to get a little bit of that sweet, sweet protein drink money.
Some of you might be thinking, regular Nesquik is milk so it already has protein. That’s true, but it just has more. According to the bottle, Nesquik Protein Plus has “10% more of the daily value for protein per 8 fl oz than regular Nesquik.” A cup of it has 13 grams of protein, while regular Nesquik has 8 grams.
I got C’s in every class that ends with -athematics, but I’m pretty sure the difference between 13 grams and 8 grams is more than 10 percent.
Anyway, this protein enhanced milk gets its protein from the milk and an ingredient called milk protein concentrate. What’s milk protein concentrate? Again, C’s in every class that ends with -ology or -ience.
Nesquik has always been a brand that targets kids. But Nesquik Protein Plus is for adults, or as the bottle says, “For Adults Young At Heart.” But from afar, it looks like any Nesquik bottle. So other adults are going to look at you and think to themselves, “Oh my God, how can you drink that? You’re not lactose intolerant?”
As for its flavor, well, if you’ve had regular vanilla Nesquik milk, you will know what this tastes like. It’s sweet, creamy, it’s better tasting than a vanilla protein powder shake, and I enjoyed drinking it. The added protein doesn’t affect its flavor.
Yes, it does have a good amount of sugar in it (22 grams per serving). But the bottle does say it has “28% less sugar than the leading Protein Enhanced Flavored Milk.” So, there’s that. Although, as we’ve learned earlier, this bottle isn’t good at stating accurate percentages.
But if you want to consume a lot of protein, be young at heart, and satisfy your sweet tooth, this milk is a tasty way to do it.
Purchased Price: $2.49 Size: 14 fl oz Purchased at: 7-Eleven Rating: 7 out of 10 Nutrition Facts: (8 ounces) 170 calories, 25 calories from fat, 2.5 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 15 milligrams of cholesterol, 230 milligrams of sodium, 450 milligrams of potassium, 24 grams of carbohydrates, 0 grams of fiber, 22 grams of sugar, and 13 grams of protein.
I’m here to accept this Cookie of the Year award on behalf of Nestle Toll House Cookie of the Year Butterfinger Baking Bits Cookies. They couldn’t be here because…well, because I ate all of them.
First off, I’d just like to congratulate and thank the other nominees. I’m not really sure who any of you are, because this award is entirely made up by Nestle Toll House, but you all did a great job this year and should feel really proud. Except for you, Swedish Fish Oreos. You were not nominated for this fake award and you should be ashamed of yourselves.
Next, I want to thank “break and bake” technology. Thanks to you, making sugary, fattening cookies is SO much easier! No more worrying about whether I have enough flour on hand or if the eggs have expired…I can just open the package, break the premade dough along its perforations, and 10-11 minutes later I have some perfectly baked cookies. And another 10-11 minutes later, I have a stomach ache from inhaling those perfectly baked cookies.
The sugar cookie dough is really what made this whole thing possible. It’s sweet and buttery, with just a hint of floury goodness. Its performance doesn’t take any risks, but it doesn’t have to. It’s the same sugar cookie flavor we know and love from Nestle Toll House–a real classic.
The Butterfinger Baking Bits did a pretty good job in the starring role, too. Their stick-to-your-teeth presence is definitely noticeable, and shows their peanut buttery range through a dynamic sweet and salty combination. As enjoyable as that peanut butter element aspect is, I really wish there had been more of it from start to finish. It just popped up here and there, upstaged by the fantastic sugar cookie dough. But those occasional cameos are really satisfying when they do happen.
I’ve got to say, I’m a little surprised that the milk chocolate took such a minor role in this whole project. When it’s there, it’s creamy and sweet, but I was hoping for a lot more of it. When I think of Butterfingers, I think of a crispy peanut butter center enveloped in a creamy milk chocolate coating. This cookie nailed the peanut butter part, but didn’t quite reach its full milk chocolate potential. With a better peanut butter-to-chocolate ratio, I have no doubt this cookie would go down as one of the all-time greats.
Having said that, Nestle Toll House Cookie of the Year Butterfinger Baking Bits Cookies wouldn’t have won this award without good reason (okay, actually, they did). The sugar cookie dough does an incredible job carrying the cookie, and the Butterfinger Baking Bits mimic the inside of a Butterfinger candy bar quite well. The milk chocolate flavor is a bit underwhelming, but hey, not everybody can be the star of the show. Let’s all raise a glass of milk to the 2016 Cookie of the Year: Nestle Toll House Cookie of the Year Butterfinger Baking Bits Cookies.
Thank you for allowing me the honor of devouring them.
(Nutrition Facts – 1 cookie – 80 calories, 30 calories from fat, 3.5 grams of fat, 1.5 grams of saturated fat, 10 milligrams of cholesterol, 65 milligrams of sodium, 12 grams of carbohydrates, 5 grams of sugar, and 1 gram of protei.)
Purchased Price: $2.50 Size: 16 oz (makes 24 cookies) Purchased at: Walmart Rating: 8 out of 10 Pros: Sugary and rich sugar cookie dough. Peanut butter flavor shines through sweet and salty buddy cop duo. Baking Bits stick to your teeth just like an actual Butterfinger. Giving acceptance speeches just for eating cookies. Cons: Totally made-up award. Milk chocolate flavor could have been better. Swedish Fish Oreos.