New products are released all the time and here are some we found on our most recent shopping trips. We may or may not review them, but we’d like to let you know what new items are popping up on store shelves.

Starbucks Refreshers

Starbucks Refreshers were originally tested in uncanned form at limited Starbucks locations in 2010 and available nationwide during Summer 2011. Now they’re available in canned form and in three flavors: Orange Melon, Raspberry Pomegranate, and Strawberry Lemonade. The beverage combines fruit juice with “natural energy from green coffee extract,” but doesn’t look or taste like coffee. Each can is made up 25 percent juice, has 50 milligrams of panax ginseng, and a number of B vitamins. As for caffeine, the cans don’t say. HOW CAN THEY NOT SAY ANYTHING AT ALL! Sorry, I haven’t had my caffeine fix yet, so I’m a little grumpy.

Mallow Bits

Instead of saying would you like more marshmallows with your hot cocoa, I’d like to say would you like more hot cocoa with your marshmallows, and Kraft’s new Jet-Puffed Mallow Bits will allow me to do so. After a quick Google search, I learned that these tiny marshmallows that would make horrible marshmallow gun ammunition have been around for a couple of months, but this is the first time I’ve run into them. Jet-Puffed Mallow Bits come in two flavors: vanilla and peppermint

New Dove Men + Care

Hey! More Dove Men + Care body and face wash options! But I still can’t use it to wash my hair like I can with products from Old Spice and Nivea. If I can use Dove Men + Care on my chest hair, arm hair, leg hair, armpit hair, genital hair, back hair, and toe hair, why can’t I use it for my head hair?

Lays Classic BLT

Photo via Impulsive Buy reader Gary.

I think Lay’s Classic BLT potato chips are new. I’m not sure because in the back of my mind I think I’ve seen Lay’s BLT potato chips when I was younger. Or maybe Walkers in the UK made BLT crisps. I don’t know. To be honest, whether or not they’re new is something I’m not too interested in. What I’d like to know is whether these BLT chips have some lettuce flavor.

Arbys Curly Fries

Photo via Impulsive Buy reader Gary.

Have you ever wanted to enjoy Arby’s curly fries at home without having to leave your house? I haven’t, but if I did, I now have the option with this bag of frozen Arby’s seasoned curly fries. According to the bag, we can heat up some of their “world famous fries, anytime!” I’m going to go out on a limb here and say they’re probably not world famous since there are Arby’s locations in only seven countries. And last time I checked, seven countries don’t make a world. If anyone gets to say “world famous fries,” it’s McDonald’s, which is in 119 countries.


Photo via Impulsive Buy reader Gary.

Hmm…Let’s see if I know my US Presidents. George Washington is on the one dollar bill and was our first white US president. John Adams was the second President of the United States and, I think, he made beer. Thomas Jefferson was one of the authors of the Declaration of Independence and had sex with his slaves. James Monroe might be Marilyn Monroe’s great great grandfather. And, James Madison’s spirit gets upset when school children get confused between him and James Monroe.

If you’re out shopping and see a new product on the shelf, snap a picture of it, email it to us at, and you might see it in our next Spotted on Shelves post.

NEWS: Mentos UP2U Gum GETS3NU Flavors

Mentos UP2U Gum (Sweet Mint/Bubble Fresh and Daylight Mint/Mintnight Mint) Pieces

Last year, Mentos introduced their UP2U line that came in four flavors, which we reviewed (here and here).

Wait. Actually, that’s incorrect.

There were four different packs and each one had two flavors, so there were really eight flavors. Well, there are now 14 flavors because Mentos has recently release three new UP2U varieties:

Chillax Mint and Energy Strike

Superfruit Smasher and Tropical Mixer

Striped Red Strawberry and Starmint

The Gum Connoisseur’s Tumblr has reviews for Chillax Mint and Energy Strike and Superfruit Smasher and Tropical Mixer.

Here are some quick notes about the new varieties: The Energy Strike flavor does contain caffeine; Superfruit Smasher includes pomegranate, yuzu, cranberry and other fruity flavors; and Striped Red Strawberry and Starmint comes in patriotic packaging that makes me want to stand up, put my hand on my heart, and recite the Pledge of Allegiance.

NEWS: Attention! Now There’s VitaminWater Attention!

VitaminWater Attention on shelf

Update: Click here to read out VitaminWater Attention review

VitaminWater Attention is the latest not-quite-as-bad-as-soda-but-significantly-worse-than-regular-water beverage from the folks from Glacéau. It’s fuji apple and watermelon flavored, hence its red color.

According to the slick marketing copy found on every VitaminWater bottle, Attention is supposed to help drinkers focus. I find that strange since VitaminWater already has a flavor that helps with focus called Focus. Sounds like Glacéau is running out of deficiencies to help us with.

To help you focus, VitaminWater Attention has 87 milligrams of caffeine in every bottle. It also provides 15 grams of glucose. To be honest, I didn’t pay attention in biology 101 in college (I passed with a C), so I have no idea what glucose does in the body. I really could’ve used a VitaminWater Attention back then.

After a quick Google search and reading a site with a .org domain name, I learned glucose helps boost a person’s cognitive performance. I started to read the Wikipedia entry on glucose, but got quickly bored, like I did with biology 101.

A bottle of VitaminWater Attention has 120 calories, 0 grams of fat, 0 milligrams of sodium, 32 grams of carbohydrates, 32 grams of sugar, 0 grams of protein.


New products are released all the time and here are some we found on our most recent shopping trips. We may or may not review them, but we’d like to let you know what new items are popping up on store shelves.

Triscuit Dill on shelf

There’s a new Triscuit flavor and it’s called Dill Sea Salt & Olive Oil. Mmm…dill pickles. I looked all over the box and I couldn’t find the word Dill-icious anywhere. I am disappointed, Nabsico Packaging Copywriter! However, on the back of the box there were ideas on how to top these Triscuit crackers and the wines that would go well with them. Oooh, middle-class fancy. Junk Food Guy has a review of them.

Keebler Dark Chocolate Fudge Stripes on shelf

I grew up with the original Keebler Fudge Stripes. They were my third favorite cookie to eat while watching Tiny Toon Adventures, right behind Oreo and Chips Ahoy! Now they come in a Dark Chocolate variety that consists of a chocolate cookie dipped in dark chocolate and drizzled with dark fudge. They are probably hard to find if you drop them in a poorly lit room.

Smart Ones Waffles with Turkey sausage on shelf

Weight Watchers Smart Ones recently released a whole bunch of new frozen breakfast entrees. We reviewed their new Turkey Sausage English Muffin Sandwich, but there’s also Waffles and Turkey Sausage (shown above), Pancakes with Turkey Sausage, and Three Cheese Omelet. Also, according to the Smart Ones website there are two new lunch/dinner entrees: Chicken in Spicy Peanut Sauce and Chicken Mesquite.

Jimmy Dean Quesadilla on shelf

Jimmy Dean Delights Quesadilla on shelf

Jimmy Dean now has breakfast quesadillas and they come in a regular pork sausage version and a healthier Delights version that uses turkey sausage. How much healthier? Well, the regular Jimmy Dean Quesadilla has 290 calories, 16 grams of fat, 7 grams of saturated fat, and 550 milligrams of sodium, while the Delights version has 250 calories, 10 grams of fat, 4.5 grams of saturated fat, and 510 milligrams of sodium. The Delights version is better for you, but more importantly, Jimmy Dean has stopped calling their lite products D-Lights, which was a silly way to spell it.

Blue Bunny 24 Karat Carrot Cake on shelf

Blue Bunny I Do, I Do Wedding Cake on shelf

Blue Bunny has teamed up with Duff Goldman again and released two new ice cream flavors based on cakes: 24 Karat Carrot Cake and I Do, I Do Wedding Cake. 24 Karat Cake is made up of carrot cake flavored ice cream swirled with cream cheese frosting flavored ice cream and carrot cake pieces. I Do, I Do Wedding Cake consists of buttercream frosting flavored ice cream with white cake pieces and ribbons of raspberry sauce. I really hope the next flavor they come up with is fruitcake or one that taste like fondant.

Blue Bunny Cadbury Ice Cream Bars on shelf

Finally, Blue Bunny has also collaborated with Cadbury to come up with a line of ice cream bars. The Blue Bunny Cadbury bars come in four varieties: Double Chocolate, Vanilla Chocolate, Caramello, and Chocolate Almond. All varieties consist of reduced fat Blue Bunny ice cream and a thick Cadbury milk chocolaty coating. There are eight bars that, according to the packaging, come in a snack size. Snack size, really? So does that mean there’s a meal size as well?

If you’re out shopping and see a new product on the shelf, snap a picture of it, email it to us at, and you might see it in our next Spotted on Shelves post.

WHAT’S NEW – 3/2/2012

New products are released all the time and here are some we found on our most recent shopping trips. We may or may not review them, but we’d like to let you know what new items are popping up on store shelves.

V8 V-Fusion Sparkling

V8 continues to try and get us to consume fruits and vegetables in liquid form with their new V8 V-Fusion Sparking beverage. The lightly carbonated fruit juice comes in packs of four and in three flavors: Tangerine Raspberry, Black Cherry Pomegranate, and Strawberry Lemonade. One can has 60 calories, 0 fat, and provide one combined serving of vegetables and fruit. Drink What reviewed the Tangerine Raspberry and Black Cherry Pomegranate flavors.

Kashi Steam Meals

First, it was Lean Cuisine. Then, Weight Watcher Smart Ones. Now, Kashi is throwing their hat into into microwaveable bagged meal ring with their Steam Meals line. There are four varieties: Chicken Fettuccine, Roasted Garlic Chicken Farfalle, Sesame Chicken, and Spinach & Artichoke Pasta. The bagged entrees don’t contain any artificial ingredients, but do contain Kashi’s obligatory 7 Whole Grains.

Tostitos Artisan Recipes Baked Three Cheese Queso

Tostitos has expanded their Artisan Recipes tortilla chip line with a new flavor — Baked Three Cheese Queso. The three cheeses are Cheddar, Swiss, and Monterey Jack. The chips are made with 100 percent natural ingredients and are made using a 9 grain blend (take that Kashi and your 7 grains!). I didn’t see them during my trip to the store, but according to the Frito-Lay website, there’s another new Tostitos Artisan Recipes flavor — Toasted Southwestern Spices.

Egg-Land's Best Hard-Cooked Peeled Eggs

Finally, I saw these Egg-Land’s Best Hard-Cooked Peeled Eggs and thought to myself that these are perfect for those who don’t know how to boil water. But not only are they already hard-boiled, they’re also pre-peeled. This product has to be the easiest and cleanest way to eat an egg. Time to celebrate lazy egg eaters!

If you’re out shopping and see a new product on the shelf, snap a picture of it, email it to us at, and you might see it in our next What’s New post.

NEWS: Kellogg’s Festival Fun Frosted Vanilla I-Scream Cone Pop-Tarts Sound Like The Greatest Pop-Tarts Ever

Ferris Wheel Sunset

On the Kellogg’s website, they describe their new Limited Edition Festival Fun Frosted Vanilla I-Scream Cone Pop-Tarts as follows: “Vanilla ice cream-flavored filling surrounded by a waffle cone-flavored crust, topped with chocolatey icing and rainbow sprinkles.”

Holy hell! I don’t know about you, but that sounds frickin’ awesome, especially the waffle cone-flavored crust. I don’t have a glucose monitor, but believe my blood sugar level has risen by just thinking about this new Pop-Tarts variety.

One Festival Fun Frosted Vanilla I-Scream Cone Pop-Tart has 190 calories, 4 grams of fat, 1.5 grams of saturated fat, 0 grams of trans fat, 1.5 grams of polyunsaturated fat, 1 gram of monounsaturated fat, 0 milligrams of cholesterol, 220 milligrams of sodium, 37 grams of carbohydrates, less than 1 gram of fiber, 16 grams of sugar, and 2 grams of protein.

Kellogg’s Limited Edition Festival Fun Frosted Vanilla I-Scream Cone Pop-Tarts are available in boxes of eight.

[via Kellogg’s website]