REVIEW: Pepsi Fire

Pepsi Fire

You know what I think’s the big problem with Pepsi’s marketing? They’re too skittish to come out and tell us what they really want to call their products: non-alcoholic colas.

We’re actually seeing this more and more with Pepsi’s line-up of L-T-O products. The first wave of Pepsi 1893 sodas had a distinct gin-like taste, and the recently released Mountain Dew Spiked beverages are clearly meant to ape the alcopop-flavor of stuff like Mike’s Hard Lemonade and Smirnoff Ice. While the newfangled Pepsi Fire soda may be advertised as a cinnamon-flavored cola, one swig of the stuff ought to remind you of an entirely different kind of beverage. Simply put – Pepsi Fire is VODKA-flavored cola.

It’s understandable why Pepsi refrained from marketing the beverage as a hard liquor imitator (obviously, parents groups probably wouldn’t be too keen on a cola manufacturer getting their kids accustom to the taste of high-alcohol-content fermented potato.) But the synthetic vodka taste is just too spot-on to be a coincidence. In an alternate reality, I can imagine the product being sold as Absolut Pepsi with an ad campaign heavily targeted towards millennial consumers – and selling like crazy despite all the media controversy.

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Alas, Pepsi went the “safe” route and stuck to its cinnamon cola marketing hook. The product isn’t new by any stretch – Pepsi has sold a cinnamon cola beverage with the very same name and almost identical packaging in Southeast Asia on-and-off again for at least two decades (sometimes, coupled with a spearmint-flavored counterpart called Pepsi Ice.)

Since cinnamon is a pretty polarizing flavor, naturally, your mileage will vary on the quality of the soda. While the cinnamon aroma is strong – if not overpowering – when you open the bottle, the actual cinnamon kick isn’t as tastebud-scorching as you’d expect. In fact, the aftertaste kinda’ feels like sipping on a cold glass of ginger ale while chewing some Big Red gum; you’re either going to find it appealing or disgusting, and there’s really no way to tell until you’ve given it a taste test for yourself.

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The hue of the cola is nice (it’s darker than standard Pepsi but not as atomically vibrant as Mountain Dew Code Red) and it has a nice sparkly, tingly mouthfeel. Oddly enough, it doesn’t taste anything at all like the short-lived Pepsi Holiday Spice, which despite being marketed as a cinnamon cola, had more of a dark cherry kick than anything else. I really can’t think of anything else out there to compare it to, not even Old City Soda’s cinnamon-flavored cola (which is noticeably sweeter and less spicy than Pepsi Fire.)

This is a hard one to score. Just for its uniqueness it’s probably worth a try, even if many drinkers may consider the overall flavor mildly off-putting. If you like cinnamon (or getting sloshed on martinis), I say pick up a 12-pack. But if you harbor a distaste for the spice, do you really need me to tell you stay far, far away from this beverage?

(Nutrition Facts – 1 bottle – 260 calories, 0 grams of fat, 85 milligrams of sodium, 69 grams of total carbohydrates, 69 grams of sugar, 0 grams of protein, 63 milligrams of caffeine..)

Purchased Price: $1.49
Size: 20 oz. bottle
Purchased at: Circle K
Rating: 6 out of 10
Pros: The cinnamon flavor is potent without being too intense. The medley of Pepsi and ginger ale is surprisingly decent. Taking that first swig and instantly recalling your first freshmen year kegger.
Cons: Unless you are a hardcore cinnamon connoisseur, it takes some time to get accustom to the taste. The packaging is really unimpressive. Trying to figure out why Pepsi thought it was a good idea to release a “hot” cola at the very beginning of summer.

REVIEW: Pepsi 1893 Citrus Cola

Pepsi 1893 Citrus Cola

When the NCAA Basketball Tournament became “March Madness,” a national spectacle filled with office pools, unexplainable sick days, and an increase in vasectomies, it wasn’t long before morning radio shows and Buzzfeed slideshows wanted to get in on the excitement.

However, basketball isn’t everyone’s cup of tea — and thus bracket-style “tournaments” began to pop up ranking candy bars, vacation activities, and comic book villains.

Much like turkey with the trimmings or costume wearing, bracket-fying should no longer be restricted to seasonal status. Welcome to TIB’s first-ever grapefruit-flavored cola bracket!

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#4 1893 Citrus Cola over #1 1893 Citrus Cola was upset city baby! 1893 Citrus Cola is a PTPer (Pepsi Thirst Pleaser)! Dick Vitale Impression intonation!

So 1893 Citrus Cola appears to be the first grapefruit cola. The can is small, sleek, and slender, and felt like a kid brother compared to the Mountain Dew White Label can I picked up at the same time. It does come in a burnt orange color, setting it apart from the other three 1893 variations as a brighter look.

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Grapefruit essence is noted on the side of the can, and although it doesn’t appear specifically on the ingredients list, “Natural Flavor” appears higher than usual, and perhaps includes for the grapefruit. When you open the can, you’re hit with a strong, refreshing grapefruit scent that shouldn’t be unexpected, but is. Perhaps years of Fresca disappointment had biased my expectations.

The soda’s taste was very effective. Cola out in front, followed by a noticeable, pleasing grapefruit taste that lingered appropriately as an aftertaste as well. The execution reminded me of Pepsi Blue, another product that overcame my cognitive dissonance of a fruit and cola flavored beverage that delivered what it intended, arguably exceeding those expectations by having the flavors occur sequentially.

In March, an unexciting team that executes well is always a pretty good bet to go on a deep run. But there’s a reason few people pick Butler, Xavier, or Wichita State to go far in their brackets. A grapefruit cola is not likely to appeal to many, and my primary reaction to the product is “who is going to buy this?”

If that “who” is you -— the kind of person that appreciates offensive efficiency ratings and senior-laden squads — then 1893 Citrus Cola will surely outplay their seed. Just know that they’ll likely be right back “on the bubble” come next March.

(Nutrition Facts – 12 ounces – 150 calories, 0 grams of fat, 55 milligrams of sodium, 39 grams of carbohydrates, 39 grams of sugar, and 0 grams of protein.)

Purchased Price: 2 for $3 (on sale)
Size: 12 oz. can
Purchased at: Country Maid Deli
Rating: 7 out of 10
Pros: Innovative flavor combination. High marks for execution. Stands out on the shelf.
Cons: Questionable market for grapefruit cola. Pricey for a small can. Being told by the dental hygienist I should no longer sip on soda. Pat Riley will probably trademark “Greatfruitest.”

REVIEW: Crystal Pepsi (2016)

Crystal Pepsi (2016)

Full disclosure: I’m a Coke person. But I like Pepsi.

The sweetness of a cherry Pepsi contrasts particularly well with the sodium bomb of an extra crispy two-piece KFC meal, flanked with a side of comfortingly bland mac and cheese. And on Friday nights before I knew anyone with a car, Pizza Hut would deliver a meat-lovers pizza to the house, accompanied by bulbous onyx two-liter tanks of soda—always Pepsi.

I just like gross, adult stuff now: Bitter, sour, spicy, stuff that tastes like medicine, Coca-Cola. I like the harsh carbonation of Coca-Cola. If we’re picking teams, I’m Team Coke. But Pepsi is fine. And I definitely got my mother to buy me Crystal Pepsi multiple times the twenty-or-so odd years ago it was available.

Crystal Pepsi is back. It’s visually striking, the label’s bold blue and red logo against a foggy clear backdrop. The nostalgia factor is enough to get one buy out of me, but even on pure aesthetics, it’s compelling. A 20-ounce bottle of regular Pepsi looks like a familiar product. A 20-ounce bottle of Crystal Pepsi looks like the absence of Pepsi. It looks naked, vulnerable, honest even. It looks like it’s missing something. And it is.

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What Crystal Pepsi lacks is the almost-metallic taste that hits the back of the throat that regular Pepsi has. It’s hard to tell if the subtraction of the caramel coloring is the reason for this, but without the light medicinal quality, it kicks the balance of the drink into being really sweet. I would say too sweet. If you took a poll of what people thought of OG Pepsi, I think a lot of the answers would be “sweet,” especially in comparison to Coke. So this is even more than that.

At first taste it has the same sugary hit of Pepsi regular. Without the complexity of the rest of Pepsi regular, though, it seems like the soda boosts into maple syrup, lip-curling sweetness territory. I would have assumed a taste test between Crystal and regular would have been at least interesting, but it’s really not difficult to tell them apart. It’s an entirely different beast. It carries the lightness of a ginger ale with the sugary ceiling of an apple juice.

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Crystal Pepsi also has a smoother finish, and the carbonation is less harsh than most other sodas, so the texture in the mouth is also not compensating for the added perceived boost in sweetness. The sugar contents compare to regular Pepsi, however, and the ingredient differences are “gum arabic” and “sodium citrate.” Sure. Who knows what that means. Crystal Pepsi does now contain caffeine, which it didn’t have in the 90’s. So for people looking for a weird ass coffee replacement, that’s good information. “Nothing better in the morning than a cheese Danish and a mug of hot Crystal Pepsi.”

With 90’s nostalgia in full swing, Pepsi is surfing the trend wave. I mean, look at that label. I can’t remember if this is how Crystal Pepsi tasted like this in the 90’s but if it did, it was too sweet then. I probably just didn’t care. I was too busy playing pogs at Taco Bell while listening to Dookie. Now I sit in my breakfast nook and do my taxes and listen to a self-made Train’s Greatest Hits. And I drink Coke. Diet Coke. You got me to buy one, Crystal Pepsi. But I think that’s all you’re gonna get.

(Nutrition Facts – 20 oz – 250 calories, 0 grams of fat, 90 milligrams of sodium, 69 grams of carbohydrates, 69 grams of sugar, 0 grams of protein.)

Purchased Price: $1.89
Size: 20 fl oz
Purchased at: Walgreens
Rating: 3 out of 10
Pros: Nostalgia factor. Nice looking label.
Cons: Too sweet.

REVIEW: Pepsi 1893 Original Cola

Pepsi 1893 Original Cola

Ah, good ol’ 1893. What a year.

Who could forget Grover Cleveland’s riveting inauguration speech? The first commemorative postage stamps were displayed at the Chicago World’s Fair. The most beloved Marx Brother, Gummo, entered the world. And it was with a heavy heart that we said goodbye to the 19th President of the United States, Rutherford B. Hayes.

While it could be argued the Supreme Court legally declaring the tomato a vegetable was the single biggest event of 1893, I would counter with the invention of Brad’s Drink. “Who’s Brad, and why should I care about his drink,” you ask? Why “Brad’s Drink” was the original name of one Pepsi Cola.

Now here we sit 123 years later with the release of Pepsi 1893. Brad would be proud.

1893 claims it’s a “bold” spin on an original cola, but I’m not sure “bold” was the best word to use. I was expecting to be hit with something completely foreign, but in reality it wasn’t that much different than what I’m used to.

In order to truly see what the hubbub was about, I picked up a 2016 Pepsi to compare.

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1893 looks and smells exactly the same, but it’s not as sweet as the current Pepsi formula.

It almost tasted a bit watered down, and like a mixed cocktail. Now I realize not everyone drinks alcohol, but if you’ve ever had a Jack and Coke Pepsi, I swear this tasted like a very weak version of that. It’s as if the bartender filled my glass to the brim with Pepsi, and then dropped a thimble worth of whiskey in. That said, I’m a Jack and Coke guy, so that actually worked for me.

If it interests you, I believe 1893 would make a really strong mixer. A “Jack and 1893” is a hipster drink if I’ve ever heard one.

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For the non-drinkers (Don’t drink, kids!) think of the “Real Sugar” Pepsi (1893 is made with Fair Trade Certified sugar). Now think about leaving a glass of it with a couple ice cubes on the counter for an hour. Now take a sip. The carbonation level here is not in the ballpark of what you’re used to, and it’s not a bad thing. I try not to drink soda too much these days, so every time I do, I get hit with what I call “bubble burn.” Regular Pepsi was like a shock to my system after drinking 1893.

I assume the slight taste difference is from the aromatic bitters and the natural kola nut extract, but I’m not gonna lie about knowing exactly what those taste like. I’ve never even seen a kola nut. Anyone who takes a sip of this and says “I can definitely taste the natural kola nut extract” is a try hard and you shouldn’t be their friend. Vin is your friend.

Beyond that, 1893’s can style is pretty deceptive looking. I imagine I’m not the only one who thought Pepsi may have gotten into the cola energy drink game. That being said, it’s a cool, sleek, “old school” style, and I dig it.

In the end, it’s just a slightly different Pepsi. If you’re looking for a huge difference, you’re not gonna get it. If someone three-card Monte’d 1893, Real Sugar Pepsi, and regular Pepsi and asked which was the “original” recipe, you’d pick 1893 without flinching, but that’s not a knock. This is a solid spinoff.

We also reviewed 1893 Ginger Cola! Click here to read our review.

(Nutrition Facts – 150 calories, 0 grams of fat, 55 milligrams of sodium, 40 grams of carbohydrates, 39 grams of sugar, and 0 grams of protein..)

Purchased Price: $1.29
Size: 12 fl oz. can
Purchased at: Wegmans
Rating: 7 out of 10
Pros: Sleek Retro Can. Not as sweet. Less bubble burn. Cola with a K. No high fructose corn syrup. Wikipedia. Learning about the year 1893. Gummo love. Vin as a friend.
Cons: Not a massive difference. Tastes like a weak cocktail. Rutherford B. Dead. No one’s ever asked for a “Jack and Pepsi.” Tomato is a fruit!

REVIEW: Pepsi 1893 Ginger Cola

Pepsi 1893 Ginger Cola

“Excuse me, Mr. Cashier? Could I speak to your manager? I don’t want to make a scene, but all your cans of soda expired 123 years ago!”

Damn it, Dad. Get off my computer! Who said you could write the first line of my review?

While I lure my dad away with Home Depot coupons and History Channel DVDs, here’s a brief history lesson on Pepsi’s new 1893 soda line: coming in both Original and Ginger, these retro premium colas are based on “Brad’s Drink,” an 1893 Pepsi-Cola predecessor created by Pepsi founder and distinguished Walt Disney lookalike Caleb Bradham.

Like Brad’s Drink, Pepsi 1893’s base recipe contains, amongst other things: carbonated water, real sugar, African kola nut extract, and vaguely named “spices.” Ginger is obviously the lead spice in this variety I tried, so until soda historians uncover the secret formula for “Beckham’s Drink,” fans of Posh will have to settle.

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I poured my classy Pepsi into the classiest glass I own (there are pretty much 1,893 different Pokémon by now, right?) and admired its amber caramel hues before sipping with my pinky out. As with any brown liquid I’ve ever photographed, pictures don’t do it justice. Interpret that as you will.

Original 1893 comes in a black can, while Ginger’s is sleek and copper-colored. If you stack them Voltron-style, you can make a drinkable Duracell battery. I only mention this because Ginger 1893 is exactly the soda I imagine a post-apocalyptic steampunk cyborg would swig for energy before busting fiendish intergalactic prospectors.

This is because even though its carbonation is a bit light (Dad: “you’d be flat too after a century on the shelf!”) this soda has a bite. The ginger taste hits quickly, but don’t expect molasses and liquefied gingersnaps. This spice is fiery, floral, and folk medicine-y.

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The kola cola taste is intriguing: it’s definitely nuttier, earthier, and more “authentic” than run-of-the-mill Pepsi, but it also seems to exist separately from the carbonated sugar water rather than being blended smoothly into it. Coupled with the sweetened water’s granulated sugar flavor, it’s like Nesquik, just with cola instead of chocolate, and a ginger root instead of a stirring spoon.

A tingling burn of caramel and ginger lingers long after each drink, but this warming sensation becomes pleasant and cara-mellow as it spreads into my stomach. Designated drivers of the world, take note: Ginger 1893 might spice up your sober night a little.

As for everyone else, your enjoyment of this cola will depend entirely on your fanaticism for ginger as a spice, because the sizzling ginger here is more fiery and overbearing than Guy Fieri on fajita night.

In short: it’s a much angrier Vernors. To use a reference non-Michiganders will understand: it’s like that Jolly Reindeer soda Coca-Cola brought to Freestyle machines last Christmas, except this time the reindeer kicks you in the throat after each sip.

As for me, the spice is simply too much for my baby tongue. I think I’ll stick to the Original Pepsi 1893 so I can more richly appreciate the kola nut flavor. Should the desire for a sweet ginger soda ever strike me, I can always sadistically dunk a freshly baked gingerbread man into the bubbling brown liquid until the goofy smile melts from his face.

I’ll see you in therapy, Caleb Bradham.

We also reviewed 1893 Original Cola! Click here to read our review.

(Nutrition Facts – 1 can – 150 calories, 0 grams of fat, 55 milligrams of sodium, 40 grams of carbohydrates, 39 grams of sugar, and 0 grams of protein..)

Purchased Price: $1.69
Size: 12 fl oz can
Purchased at: Meijer
Rating: 5 out of 10
Pros: Warm ‘n’ bubbly in my belly. Cool kola nut nuttiness. Elegant Pokémon chalices. The Continuing Adventures of Duracell Voltron.
Cons: Hot ‘n’ spicy in my throat. Ginger was not applied gingerly. 19th century Nesquik Bunnies. Dad jokes. Guy Fieri’s dinner parties.