Here are some new products found on store shelves by us and your fellow readers. We may or may not review them, but we’d like to let you know what new items are popping up. We’ll also occasionally throw in an unusual product.

Keebler Cinnamon Roll

The Keebler elves bake their cookies in a tree, but why doesn’t the tree catch on fire? I swear Keebler made cinnamon roll cookies before. Or maybe I’m confusing Keebler with another snack company since Cinnabon is willing to put their cinnamon in anything.
Junk Food Guy and Option Pitch and Waffle Crisp reviewed these cookies. (Thanks for the photo, Andrew!)

Oh, Special K. When you started off as a horribly bland cereal, did you ever imagine yourself in every grocery store aisle possible? You’re prominent in the cereal and snack aisles, and with these Flatbread Breakfast Sandwiches, you’re slowly expanding your presence in the frozen food aisle. (Thanks for the photo, Adam!)


Because I love Red Velvet Cupcakes but hate baking, I’m so looking forward to having someone else buy and bake these for me.




Sure, it’s nice that Progresso is making meal preparation a little easier with their Recipe Starters, which comes in Fire Roasted Tomato, Creamy Portabella Mushroom, Creamy Three Cheese, Creamy Parmesan Basil, and Creamy Roasted Garlic. But why would I start a recipe if I can just not start one at all by heating up a can of Progresso soup? Easy-peasy.

Smirnoff Kissed Caramel

I’ve been watching a show on Spike TV called Bar Rescue which involve a bar expert fixing money losing establishments. Every episode has a segment that involves an expert mixologist who comes up with new drinks. This segments are also basically Smirnoff ads, so I expect to see the new Smirnoff Kissed Caramel vodka to end up on the show in the future. But this isn’t the only new sweet Smirnoff vodka. There’s also an Iced Cake vodka, which joins the Whipped Cream and Fluffed Marshmallow flavors. (Thanks for the photo, Lauren!)

If you’re out shopping and see a new product on the shelf (or really unusual), snap a picture of it, email it to us at [email protected] with “Spotted” in the subject line, and you might see it in our next Spotted on Shelves post.

6 thoughts to “SPOTTED ON SHELVES – 9/12/2012”

  1. I tried these Cinnamon Roll (cookies) slices, and let me tell you, they actually taste unlike any other “Cinnabon” flavored special editions. It’s ridiculous how close these are with the frosting and filling. Not even those strudels with similar premise tasted like a true cinnamon roll.

  2. Ugh, having recently tried the Fire Roasted Tomato variety of the Progresso Recipe Starters, I can honestly say, I am definitely not a fan. It was very watery and had an “overly-spiced” flavor that left a lingering, nauseating taste in my mouth.

  3. Seen the cookies and cupcakes in stores for a while now, but the Smirnoff is news to me. We need some (hard) liquor reviews here!

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