REVIEW: Post Sesame Street C is for Cereal A is for Apple

Post Sesame Street C is for Cereal A is for Apple Box

A is for apple. B is for banana. C is for childless woman purchasing alcohol and a box of toddler cereal at the self-checkout, pretending that this is perfectly normal.

Wait, sorry, got that wrong. C is for cereal!

Being the childless woman mentioned above, I questioned my ability to fairly judge Post Sesame Street C is for Cereal. I have no nieces or nephews, and my time around children has been pretty limited in general. To be honest, they make me a little uncomfortable. There’s always something going on with their snot and they ask strange questions that I don’t know how to answer.

After a little thought, though, I realized I do have the mind of a child. I like poop and fart jokes, and I do run into things a lot. I don’t pick my nose in public, but I do occasionally burp out loud, forgetting I’m not at home.

I chose “A is for Apple” over “B is for Banana” (do you “C” what they did there?) partly because I’m not fond of fake banana flavoring and partly because the Cookie Monster is the mascot for that flavor. I get that they’re promoting “healthy” flavors, but dude…Cookie Monster. Cookie cereal. It makes me angry enough that cookies are now a “sometimes food”, but forcing the Cookie Monster to shill bananas is just sad.

Apple gets Elmo as a mascot. I’m cool with Elmo. I’m also going to completely ignore that his voice actor allegedly had sex with underaged boys or whatever. This is about cereal and toddlers and snot. Let’s not drag out any nasty business.

Post Sesame Street C is for Cereal A is for Apple Box Back

Palate cleanser: the back of Sesame Street Apple shows Elmo trying to catch butterflies. He could not be any happier about it, and the butterflies are happy too, probably because they realize that Elmo’s net is too small to catch any of them, so this is more of a fun outdoor dance party than anything else.

Because there’s a long-standing tradition of kids staring at the back of cereal boxes while they eat their breakfast, there’s some fun activities to occupy a young child’s mind. They are encouraged to count both the butterflies and the X’s and O’s on each butterfly.

Post Sesame Street C is for Cereal A is for Apple Close-Up

These letters were not chosen randomly – Sesame Street Cereal is shaped like X’s and O’s, which I personally find a little puzzling. Why are they limited to the letters that are universally recognized as hugs and kisses? Does Alpha-Bits have a trademark on the rest of the alphabet?

After a quick Google search, I discovered that Alpha-Bits is also a Post product, so what’s the problem, here? Your toddler could be learning how to spell words like “booger” and “poopyhead” with Elmo!

Of course, you could always play tic-tac-toe with your X’s and O’s. I always tie when I play against myself, though.

According to Post’s website, “Sunny days start with Post Sesame Street Cereal: Elmo Apple! It has just-for-toddlers nutrition that moms can feel good about (whole grains, low sugar, and natural colors and flavors), the classic fun of Elmo, and naturally-flavored X’s and O’s that kids will love.”

I guess cloudy and rainy days are out of luck. No Elmo for you.

I was surprised that apple was not actually listed as an ingredient in “Elmo Apple” (which is how Post seems to refer to it everywhere but on the actual cereal box). There’s the presence of always-vague “natural flavor”, but that’s it. While I found this discouraging, the ingredient list as a whole is short and composed of words I can actually pronounce, so moms really can feel good about that. Plus, the list of vitamins and minerals takes up half the side of the box, making my job at the end of this review harder, but making moms feel better knowing their toddler just ate 50 percent of their suggested daily intake of folic acid.

Like any other human being, I first tried A is for Apple by sticking my hand in the box and shoving the dry cereal into my mouth. This did not go well. It tasted like I was eating horse feed. Granted, I’ve never tried horse feed, but I’d imagine this cereal would make a fine substitute.

Post Sesame Street C is for Cereal A is for Apple Dry

The best way I could describe the flavor is “grains”. Not grainy, just grains, like if you’d gotten a box of Lucky Charms that had gone horribly wrong somewhere along the assembly line and was completely devoid of marshmallows or any sweetness. There was also a rather prominent, odd bitter taste.

I was so distracted by how blandly healthy the cereal tasted that I forgot for a second that it was supposed to taste like apple. It did not taste like apple. I reached my arms out, struggling to find the apple taste, much like how a toddler reaches up to his mommy when he wants to be picked up. I was able to find a faint taste, a tongue whiff, if you will, of apple, but even that lacked all signs of sweetness.

Post Sesame Street C is for Cereal A is for Apple with Milk

The box said that one serving for children over the age of four was one cup with ½ cup of fat free milk. I don’t think I’ve ever measured out cereal and milk in my life, but I figured for the sake of the children, I would do it. It made a respectable bowlful. I only had 2% milk on-hand, and I wasn’t willing to commit enough to go buy some watery fat free milk just for this, so…deal.

The milk didn’t really help any. The best I can say is that the cereal stayed surprisingly crunchy in the milk, with only a few soggy pieces. The taste, however, was largely the same – blandly oat-ish, bitter, and with almost zero apple flavor to liven things up.

I may not be a child, but I have vague memories of being one, and I probably would have protested greatly had I been forced to eat Post Sesame Street C is for Cereal A is for Apple. Even the presence of Elmo would not have helped. I understand that it is made to be super healthy for growing little brains and bodies, but bitter oats and no apple flavor are not going to fly for any kid old enough to throw their food off the table.

(Nutrition Facts – 1 cup – 110 calories, 15 calories from fat, 1.5 grams of fat, 0 grams of saturated fat, 0 grams of trans fat, 0.5 grams of polyunsaturated fat, 0.5 grams of monounsaturated fat, 0 milligrams of cholesterol, 125 milligrams of sodium, 85 milligrams of potassium, 21 grams of carbohydrates, 2 grams of dietary fiber, 1 gram of sugar, 18 grams of other carbohydrates, 3 grams of protein, 15% vitamin A, 10% vitamin C, 50% iron, 20% vitamin D, 25% thiamin, 25% riboflavin, 25% niacin, 25% vitamin B6, 50% folic acid, 25% vitamin B12, 10% phosphorus, 8% magnesium, 10% zinc and 4% copper.)

Item: Post Sesame Street C is for Cereal A is for Apple
Purchased Price: $3.19
Size: 10.5 oz. box
Purchased at: Fry’s Foods
Rating: 2 out of 10
Pros: Provides 2/3 of toddler’s daily whole grains. Elmo. Chock full of vitamins and minerals. Outdoor dance parties with butterflies.
Cons: Tastes like grain-and-oat based horse feed. Unpleasant information about the voice of Elmo. Has a distinct bitter flavor. Having to play tic-tac-toe with yourself. Very little apple flavor. Snot.

ANNOUNCEMENT: Watch Me Talk About Snacks Tomorrow Morning on Hawaii News Now

Screen Shot 2013 04 01 at 1 05 01 PM

Hey Hawaii TIB readers! If you happen to be awake, not in traffic, and near a TV at 7:40 am tomorrow (Tuesday, April 2nd) I’m going to be on Hawaii News Now Sunrise talking about new snacks with Howard Dicus and Steve Uyehara.

Hey non-Hawaii TIB readers! If you happen to be near a computer at 10:40 am PST, 2:40 pm CST, or 3:40 pm EST, you can watch the segment via the Hawaii News Now livestream.

If you miss it, I think they’ll be putting up the clip on their website soon after they broadcast it.

Oh, one last thing. I was recently interviewed by Alaskan Public Radio for a story about McDonald’s Fish McBites. You can listen and read the transcript here.

SPOTTED ON SHELVES – 4/1/2013

Here are some interesting new and limited edition products found on store shelves by us and your fellow readers. If you’ve tried any of the products, share your thoughts about them in the comments.

Nestle Limited Edition CinnaMunch Drumstick

Nestle Limited Edition CinnaMunch Bars

These look kind of good. I think they soon might be CinnaMine. On Second Scoop has a CinnaMunch Drumsticks review. (Spotted by Charmi at Foodland.)

Wish-Bone Superfruit Berry Vinaigrette

I know your secret identities, Superfruits. Or should I say, raspberry, blueberry, and pomegranate. (Spotted by Marvo at Safeway.)

Lindt Excellence Wasabi

Chocolate with wasabi isn’t new to my taste buds. Dirt is also not new to my taste buds. (Spotted by Alek at Target.)

Cracker Jack'D

We meet again, apostrophe D. I haven’t seen you since Punk’d. I was hoping I’d never see you again, but here you are. Looks like I’m going to break out a pen and add an “e” to every Cracker Jack’D package I come across. (Spotted by Josh at Walmart.)

Idahoan Premium Steakhouse Potatoes 2

Idahoan Premium Steakhouse Potatoes 1

Hey Idahoan TIB readers, I have a question for you. Do Idahoans eat Idahoan? I’m asking because Idon’tknowan. (Spotted by Shannon at Walmart.)

Thank you to all the photo contributors! If you’re out shopping and see an interesting new or limited edition product on the shelf (or really unusual), snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. If you do so, you might see your picture in our next Spotted on Shelves post.

REVIEW: Cheeseburger Cheetos (Japan)

Cheeseburger Cheetos (Japan)

I’ll tell you what I like about living in the 21st century. I mean besides the whole finding cures for terrible diseases and having a lot of great shows on Netflix.

What I like are the rabbit holes.

Just recently I fell down a rabbit hole when I watched the episode of Family Matters where Urkelbot first appeared. I wanted to know who was playing the robot. Who wouldn’t? It was Michael “Boogaloo Shrimp” Chambers from the 1984 movie Breakin’. From there I stumbled into Electric Boogaloo, then Cannon Films, then New Line Cinema, then the House Party Trilogy. Needless to say I watched all those movies and now own the discographies of both Kid ‘n Play and Tony! Toni! Toné!.

The internet is great.

This review led me down the path of food mascots, and eventually to food mascots that had their own video games. The 80s and early 90s were a magical time, you guys. I feel like branding and marketing was in its golden age then. It was the perfect nexus of junk food, fast food, video games and the cartoon arts.

How else can you explain the fact that Chester Cheetah had not one, but two video games? I knew he had one, but was surprised to find that 1992’s seminal Too Cool to Fool spawned a sequel called Wild Wild Quest. I want to live in the time when that was possible.

Not to be outdone, Ronald McDonald and the Noid both had a pair of digital adventures, and who could forget Kool-Aid Man’s eponymous Atari 2600 classic.

Not impressed? The 7-Up Spot had three games! Three! He was huge in the 90s! Wonder what he’s doing now. Probably directing.

But my favorite of all food mascot video games, and sneaking in just before the dawn of the millennium, was the Japanese release of Pepsiman for the original Playstation, starring none other than Pepsi Japan’s thirst-quenching superhero, Pepsiman. I had no idea that Pepsiman existed, and I feel like I missed out. He looks awesome! Equal parts Silver Surfer and Generation Next, if he commanded me to drink Pepsi, you bet your sweet sugar syrup I would. Needless to say, I’m marginally obsessed and want to eBay everything I can get my hands on. Sidebar: I love the bottle caps Japan does with the little figures on top? Why don’t we do that in the states?

Anyway, until my Pepsiman collection is complete, Chester Cheetah and this bag of Cheeseburger Cheetos will have to do.

Cheeseburger Cheetos (Japan) 3

This variety is the newest limited edition from Frito-Lay Japan. I find it exciting, as I’ve never tried a Cheetos variant that wasn’t just a new level of spice with a new corresponding color of red.

Realistically, cheeseburger flavor is always a problematic endeavor. What does “cheeseburger” mean? Does it mean beef and cheese? Beef, cheese, and bun? Beef, cheese, bun, lettuce, tomato, onion, and relish as the photo on the bag suggests? You get the idea. It’s downright philosophical really.

Cheeseburger Cheetos (Japan) 6

And speaking of the bag, I’m saddened Chester has been relegated to the back. He needs to get in touch with Spot’s representation.

Cheeseburger Cheetos (Japan) 5

The nosegrope is unusual. It’s a weird blend of pickles, mustard, and, of all things, rye bread.

The flavor is an equally unusual blend of rye bread, cheese, pickles, mustard, and onion.

If that’s not helpful, I can pinpoint the flavor exactly. You know how you buy a McDonalds cheeseburger and it’s all delicious and wonderful? Have you ever purchased too many and put one in the fridge? These Cheetos taste like a day old, refrigerated then microwaved McDonalds cheeseburger. I don’t know if that’s what they were going for, but they nailed it. Seriously, it’s uncanny.

Cheeseburger Cheetos (Japan) 4

The flavor is bizarre but it sort of works. These are maybe the most interesting Japanese snack I’ve had. I don’t know if I love them, but I am definitely intrigued by them. I always recommend picking up Japanese snacks for fun, but you really do have to try these.

Besides Chester could use the scratch. He’s on the back of the bag, and he’s not getting a third game any time soon.

(Nutrition Facts – 448 calories, 25.7 grams of fat, 579 milligrams of sodium, 49.6 grams of carbohydrates, 4.6 grams of protein.)

Other Cheeseburger Cheetos reviews:
Grocery Gems

Item: Cheeseburger Cheetos (Japan)
Purchased Price: $3.29
Size: 83 grams
Purchased at: NapaJapan
Rating: 7 out of 10
Pros: Scarily accurate and possibly unintentional flavor recreation. Pepsiman. Cheeseburger philosophy. Non-spicy Cheetos variants.
Cons: Lingering aftertaste.