I am fascinated by transformations. From The Wolf Man to Teen Wolf, I love to watch things slowly take on new forms. Especially if it involves becoming a wolf. I’m highly interested in one steady conversion in particular.
Over the past five years, Starbucks has undergone a metamorphosis from a somewhat upscale coffee bar into your run-of-the-mill fast food chain. Granted, it’s a “high-end” version of a fast food chain, but they cover all the basics. Instead of cheeseburgers, they prepare paninis. Instead of milkshakes, they offer a plethora of creamy iced beverages and Frappuccinos. Instead of Egg McMuffins, they hawk wraps and sandwiches with slow-roasted ham and Fontiago cheese. Instead of donuts, they sell scones and Mallorca sweet bread. I’m waiting for some hoity-toity French fries – maybe fingerling potatoes with rosemary and garlic?
The latest Starbucks item to fulfill their fast food roots initiative is the Fizzio™ Hand-Crafted Soda. Starbucks has introduced three new carbonated drinks — Spiced Root Beer, Golden Ginger Ale, and Lemon Ale.
I suppose the Golden Ginger Ale is for later when you’re puking your guts out after having whatever the hell Lemon Ale is supposed to be. (NOTE: The Starbucks press release says that Lemon Ale is “a refreshing, citrus-forward blend of real lemon juice with hints of apricot and ginger.” That ridiculous phrase “citrus-forward” sounds like a marketing term dreamed up by someone who doesn’t understand words anymore.) Anyway, I decided to go with the Spiced Root Beer. Frankly, to me, that flavor seemed to be the one closest to its origins as a diner staple.
After ordering the new drink, I watched a barista pull a carton labeled “Root Beer” from the mini-fridge and pour a small amount into my 12-ounce cup. Then she added ice. So… about that “hand-crafted” business… I don’t know what constitutes hand-crafting except for the fact that the barista had to pour the root beer base into a pitcher in order to make my drink. I wasn’t expecting much, but the phrase “hand-crafted” creates the image of careful measurements, stirring, and taste-testing. Or at least shaking something. Nah. In this case, hand-crafting just means pouring into a blender.
I have no idea what the barista did next, outside of pulling out a magic wand and hollering “Expecto Bubbletronum,” but my drink arrived appropriately sparkling. Apparently, the bubbles were created using a new Starbucks-trademarked contraption called The Fizzio™ machine. Basically, the machine carbonates any drink, so you can walk in and ask for a cold, fizzy whatever for an extra 50 cents.
Unfortunately, bubbles couldn’t save the Fizzio™ Spiced Root Beer from being a mostly bland and underwhelming beverage experience. According to the Starbucks website, the Spiced Root Beer flavor presents “the nostalgic taste of classic root beer with a deliciously unexpected twist – cinnamon, nutmeg, clove and star anise add a flavorful kick to this soda.”
Besides the fact that Star Anise sounds like the latest discovery in the Andromeda Galaxy, the use of these interesting spices is your proof that it’s the hoity-toity version of a regular old root beer. In reality, instead of a flavorful kick, it tastes more like a feeble nudge with an outstretched toe. The Fizzio™ Spiced Root Beer tastes like a watered-down version of regular old root beer, but that could be because it’s not full of high fructose corn syrup.
It was certainly spicy, but the flavor was more reminiscent of cinnamon gum — Kind of a delicate spiciness with just a hint of sweetness to balance it. It was an okay drink, but nothing I’d run back to Starbucks to get. I suppose that this is part of the transformation process. When you begin to change into something else, part of you dies forever. I would hope that if I began a metamorphosis, I would change into something that might go well with rum.
(Nutrition Facts – 12 fl oz. – 80 calories, 0 calories from fat, 0 grams of fat, 0 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 10 milligrams of sodium, 23 grams of carbohydrates, 22 grams of sugar, 2% Calcium.).)
Item: Starbucks Spiced Root Beer Fizzio™ Hand-Crafted Soda
Purchased Price: $2.55
Size: 12 fl oz.
Purchased at: Starbucks
Rating: 5 out of 10
Pros: Spiced with interesting spices. Bubbly. One of three new flavors. Lycanthropy.
Cons: A bland experience™. Hand-crafted = pouring into a blender. Getting nudged with a toe. “Citrus-forward.”
