The Impulsive Buy

REVIEW: Hostess Limited Edition Banana Split Twinkies

Hostess Limited Edition Banana Split Twinkies

As the great poetic lyricist Gwen Stefani once soulfully crooned: “This s*** is bananas: B-A-N-A-N-A-S.”

And if any one song lyric best encapsulates the essence of these new Hostess Banana Split Twinkies, it’s that one. Because even though their appearance is remarkably fecal, beneath that waxy brown exterior is a surprisingly delightful banana treat. In fact, perhaps “Bananaphone” by the legendary symphonist Raffi is a more fitting track, because once you try these, you’ll want to get on the phone and tell your friends.

Sporting a blinding yellow box, a product photo that hypnotically radiates a white aura, and a guest appearance by those seemingly omnipresent Minions (we get it: they like bananas), Hostess is firing on all sensory cylinders in order to make you buy this product.

The box describes the Twinkies as “frosted cake with artificially flavored strawberry topping and banana creme filling.” The idea of Banana Creme Twinkies and Chocodiles having a sugary love-child is enough to draw me in, but the unique strawberry kicker makes these even more interesting. To paraphrase DiCaprio: “Hostess, you had my curiosity. But now you have my attention.”

Since these are Banana Split Twinkies, there was no better way for me to eat one than to cleave it in twain vertically and observe its many layers like a spongy version of one of those Star Wars cross-section books.

Beneath the chocolate crust of Planet Twinkie lies a thin jam layer with a few sporadically spaced, strangely square strawberry land mines. After these is a sponge cake mantle which guards the tempting pale yellow creme core. Ready your best Brendan Fraser impression, kids; we’re journeying to the center of the Twinkie.

The fragile chocolate coating’s flavor is far from distinct: heavy on the generic, cloying sugar taste and light on any real cocoa richness. Yet, I find myself okay with this because the chocolate simply isn’t meant to be the star of the show. The same goes for the rare strawberry clusters, which provide little more than a slight fruity burst and an interesting textural contrast. The golden cake section is doughy and dense, yet tame; like the vanilla ice cream it is meant to imitate, it exists only to provide a springboard for the creme center to perform its tasty alley-oop.

Because, as with many of Hostess’ new products, the creme makes the cake. Despite the artificial flavorings, it’s impressive how authentic the banana taste was. If I were to score the realism of the creme on my patented “Bananometer” (try spelling that, Gwen), which ranges from “Banana Laffy Taffy” to “uhh, that’s an actual banana,” it would land closer to the latter.

Eaten all together, I can earnestly say this cake does taste like a banana split. Like a good glass of wine with cheese or an Exodia deck in Yu-Gi-Oh, the parts work together to unlock each other’s true potential. With the banana flavor rightfully dominating, the strawberry nodules explode and support it with an appreciated bit of tartness, while the chocolate and sponge cake compliment the fruity sweetness with a buttery one. If you’re in the mood for a banana split, but not the work that comes with it, just pop one of these in the freezer, and you won’t be disappointed.

Somewhere, deep within a Hostess laboratory, is a team of flavor scientists who labored endlessly to perfect this flavor balance, and I give them praise. Bravo to you, certified “Bananologists.”

(My apologies again to Ms. Stefani.)

(Nutrition Facts – 1 cake – 170 calories, 70 calories from fat, 8 grams of total fat, 5 grams of saturated fat, 10 milligrams of cholesterol, 135 milligrams of sodium, 24 grams of carbohydrates, 17 grams of sugar, and 1 gram of protein.)

Item: Hostess Limited Edition Banana Split Twinkies
Purchased Price: $2.50
Size: 9 cakes
Purchased at: Walmart
Rating: 9 out of 10
Pros: Tastes like a banana split. Balanced hierarchy of flavors. Satisfactory Bananometer results. Illegitimate snack cake children. Raffi.
Cons: Sporadic strawberry usage. Probably won’t win over banana haters. “Crappy” first impressions. Market over-saturation of Minions. Banana Laffy Taffy.

Exit mobile version