SPOTTED: Trader Joe’s Light Ice Cream (Joe-Joe’s Cookies & Cream and Chocolate Peanut Butter)

Trader Joe s Light Ice Cream  Joe Joe s Cookies  Cream and Chocolate Peanut Butter

I thought this light ice cream trend would melt away, but its position near the top of the ice cream summit appears frozen for now. (Spotted by Rachel C at Trader Joe’s.)

Thank you to all the photo contributors! If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email (theimpulsivebuy@gmail.com) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you do so, you might see your picture in our next Spotted on Shelves post.

Also, if you want to send in photos and are wondering if we’ve already covered something or if the product is old, don’t worry about it. Let us worry about it.

If you’ve seen the product, help out your fellow readers by letting them know in the comments what city and store you found it in.

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