When Ruffles All Dressed burst onto the American scene in 2015, the stateside ridges game was forever changed. Simply put, Ruffles rule, and this new, formerly Canadian-exclusive flavor instantly became one of the best in the brand’s salty arsenal. The elusive and mysterious sweet and savory combination of BBQ, ketchup, salt, vinegar, and even a dash of sour cream and onion reads like it could be too much, but somehow, it’s just enough.
In 2021 Ruffles took back its love for the USA and returned All Dressed to being Canada-only. But what does Frito-Lay love doing more than anything these days? That’s right, putting the same old stuff on some other stuff, and thus, Lay’s Kettle Cooked Ruffles All Dressed Potato Chips have arrived.
Using the name Ruffles alongside All Dressed feels like a bit of a hat on a hat, but I understand the need to solidify that this is the same seasoning from the currently unavailable chip. These kettle cooked chips do not have ridges, but they carry a decent amount of the glowing red/orange powder that will soon be coating my fingers.
All Dressed remains delicious. I’m getting a touch less of a flavor punch than on the Ruffles, but it’s undoubtedly a tangy vinegar-forward BBQ with some extra onion on the finish. Citing sour cream and onion is a bit of a stretch, but there’s absolutely an oniony accent that stands out from your average BBQ.
What these chips lack in ridge-amplified flavor they almost make up for in satisfyingly bold crunch. These chips are LOUD, and I certainly think they’re proud, too (Canada’s never had All Dressed THIS crunchy, right?). With Lay’s Kettle Cooked, the thick chomp-y texture is no doubt the highlight, bringing a pleasantly hard-fried greasy potato undertone to the tangy, savory fireworks of All Dressed. The taste isn’t nearly as bold as I remember from my last bag of the Ruffles version, but it’s been a couple of years, and these chips are undeniably difficult to stop eating. There’s a level of intrigue in the seasoning; some are more sweet, some are more salty, and some are more tangy, which keeps me wanting more. Food Science 101: they got me.
Aside from trying this killer seasoning on a different extra crunchy vessel, the other revelation of this bag is the insane amount of fold over chips. From what I recall, these folded over gems used to be more of a rarity, and here they make up a solid 65% or more of the bag, and I’m here for it. The Lay’s Kettle Cooked version of All Dressed won’t top the Ruffles for me, but they’re without a doubt one of the best flavors Frito-Lay has released with this line and one that’s worthy of a pickup.
Purchased Price: $3.99
Size: 8 oz bag
Purchased at: Nob Hill
Rating: 8 out of 10
Nutrition Facts: (15 chips, 28g) 150 calories, 8 grams of fat, 1 gram of saturated fat, 0 milligrams of cholesterol, 160 milligrams of sodium, 17 grams of carbohydrates, 0 grams of fiber, 1 gram of sugar, and 2 grams of protein.