A wise man once said, “I make ya slide, make ya slip, make ya wanna backflip.”
I wish Backflip Chocolate Sundae Cereal made me want to slide, slip, or backflip, but the only movements it inspires are: make ya take notes, make ya write, make ya wanna say it’s not a delight.
Backflip Cereal is brought to you by a YouTuber I’ve never heard of, but who has millions of subscribers. Its selling points include less sugar than other cereals, it’s gluten-free, six grams of protein per serving, it’s free from the top nine allergens, no BHT (a preservative), no synthetic dyes, no seed oils, and glyphosate-free. There are also cinnamon, fruity, and strawberry milkshake flavors.
Organic yellow corn flour, sugar, pea protein, rice flour, whole oat flour, cocoa, coconut oil, calcium carbonate, natural flavors, salt, and monk fruit extract.
You might be wondering why I abruptly included the ingredients list above. I did it so I could type the following line: Not a lot of ingredients. Not a lot of flavor.
With so many chocolatey cereals available, you could create a cocoa cereal spectrum. Cocoa Pebbles at the most flavorful end, Cocoa Krispies at the least, with Cocoa Puffs and others somewhere in between. If I were to place Backflip Chocolate Sundae Cereal on that spectrum, it would create a new low end entirely.
While the cereal looks extremely chocolatey, if I fed it to you while blindfolded and tied up because I’ve kidnapped you for ransom money. I’m not sure you’d be able to figure out what flavor it was. You might think coffee, or something slightly fruity. Whatever it is, it’s not a strong flavor. The dark coating seems to provide whatever flavor there is, while the cereal inside appears to have no chocolate and comes in a standard beige “cereal” color.
The coating does wash into the milk, making it look super chocolatey. But as you can probably guess from the cereal’s lack of flavor, the milk also shares the same fate.
There are some non-flavor positives though. The artwork looks cool, although the style reminds me of what characters in movies hallucinate when they’re on LSD. The artwork extends to the back of the box, where you (or your kids) can “color our world.” As you can see below, my kid colored his feelings on the back of this box. Finally, the not-very-flavorful cereal has a great crunch and stays crunchy in milk.
I went in hoping this might be a gosh darn good cereal, since YouTubers tend to make decent food products. For example, Joyride Gummies are hella good. But Backflip Chocolate Sundae Cereal is not, and it doesn’t convince me to try the other flavors. There’s enough sweetness to make it palatable and finishable, but as a chocolate cereal, it make ya yawn, make ya spurn, make ya wanna return.
Purchased Price: $5.99
Size: 8 oz box
Purchased at: Target
Rating: 3 out of 10
Nutrition Facts: (1 cup) 140 calories, 1.5 grams of fat, 1 gram of saturated fat, 0 milligrams of cholesterol, 65 milligrams of sodium, 26 grams of carbohydrates, 1 gram of fiber, 7 grams of sugar (includes 7 grams of added sugar), and 6 grams of protein.