Many people know Ben & Jerry’s for their clever flavor names. Take a commonly used phrase, change a word or syllable into an ingredient’s name, and BAM, a new ice cream flavor name is born.

Empower MINT.

Clusterfluff.

Cake My Day.

Americone Dream.

Karamel Sutra Core.

Oh, I could spend all day listing them and confusing my computer’s spell check.

But the brand has done it again with Oats of this Swirled Ice Cream. So is this ice cream out of this world? Let’s find oat.

The flavor features buttery brown sugar ice cream with fudge flakes and oatmeal cinnamon cookie swirls.

The ice cream base has a mild buttery flavor, but it was hard to taste the butteriness by itself because it seemed like cinnamon permeated through the ice cream. That reads like a complaint, but I assure you it’s not. Cinnamon and butter is a combination I love seeing together, like Simon Pegg and Nick Frost. I would buy the ice cream base without anything else, if Ben & Jerry’s sold it.

While the ice cream itself is great, what makes this flavor wonderful is the oatmeal cinnamon cookie swirls. It has a fine gritty texture that’s a pleasant contrast to the creamy ice cream. However, its flavor makes me think more of a snickerdoodle than an oatmeal cinnamon cookie. Again, that reads like a complaint, but I assure you it’s not because I love this swirl. But if you can taste the oats, let me know because I don’t taste or see them.

Of course, seeing oats is a good thing and a bad thing. I don’t want to see the oats because that’ll mean dealing with the chewy texture of the oats, but at the same time seeing them will help justify in my mind that maybe I’m getting some benefit from eating ice cream with half my daily saturated fat in one serving.

As for the fudge flakes, their snap added a third texture to the ice cream and there were a lot of them. When I got a spoonful with the buttery ice cream base, cinnamon swirl, and the fudge, I thought it tasted more like a spiceless Mexican hot chocolate than any cookie. Once again, that reads like a complaint, but I assure you it’s not because this pint is wonderful and really hard to put down.

(Nutrition Facts – 1/2 cup – 310 calories, 180 calories from fat, 20 grams of fat, 10 grams of saturated fat, 0.5 grams of trans fat, 70 milligrams of cholesterol, 110 milligrams of sodium, 31 grams of carbohydrates, less than 1 gram of fiber, 28 grams of sugar, and 4 grams of protein.)

Purchased Price: $5.99
Size: 1 pint
Purchased at: Safeway
Rating: 9 out of 10
Pros: Ice cream base and swirl taste more like a snickerdoodle than cinnamon oatmeal cookie. All three parts taste more like a spiceless Mexican hot chocolate. Clever name. Hard flavor to put down.
Cons: Don’t get the oats. Doesn’t bring an cinnamon oatmeal cookie to mind. Having to teach my computer’s spell check Ben & Jerry’s flavor names.