REVIEW: Keebler Whoopsy! Fudge Stripes Cookies

Keebler Whoopsy Fudge Stripes Cookies

Is “accidentally” coating shortbread cookies completely with fudge instead of being dipped on one side and drizzled really worthy of a whoopsy?

I can think of several true whoopsies that could happen to Ernie and his fellow Keebler Elves.

If Keebler Club Crackers were shaped like Ritz Crackers, that would be a whoopsy. If Ernie the Elf burned down the Hollow Tree by accident, that would most definitely be a whoopsy. But the new Whoopsy! Fudge Stripes Cookies don’t seem to be as bad as those hypothetical situations.

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The fudge enrobes the shortbread cookie, making it look like its wearing a skintight Speedo body suit so that it can do laps in a glass of milk. At some angles, they look like thin donuts dipped in chocolate icing.

But, it’s might be a bit too skintight since the fudge sinks into every nook and cranny of the cookie’s design, allow us to see the outline of what’s underneath. It’s like seeing the shape of your innie or outie belly button or nipples from the way a skintight Speedo bodysuit stretches.

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Despite the extra fudge, the cookie within provides a hearty crunch. I somewhat expected the chocolatey exterior to dampened the crispiness, like with a fudge-covered Oreo, but the layer’s thinness doesn’t affect the baked good’s snap.

The extra coating also doesn’t affect the shortbread’s flavor. I mean, it tastes like a regular Fudge Stripes Cookie, but, obviously, fudgier. The flavor of the sweet and buttery cookie under the coating still comes through. But the difference between it and the original version is so slight that it disappoints me a little.

There’s nothing intriguing about Whoopsy! Fudge Stripes Cookies. They have more of something they had a lot of to begin with, and that’s it. Yeah, more fudge is nice, but they’re not better or worse than the original, which is pretty gosh darn tasty. If there was a significant difference between it and the original, like Oops! All-Berries Cap’n Crunch Cereal and Crunchberries Cereal, then it would be a bit more exciting.

With that said, if you enjoy the classic cookie from Keebler, I guarantee you’ll like these.

DISCLOSURE: I accepted a free sample of these cookies from a PR firm representing Keebler. Doing so did not influence my review in any way.

(Nutrition Facts – 2 cookies – 170 calories, 8 grams of fat, 5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 80 milligrams of sodium, 23 grams of carbohydrates, less than 1 gram of fiber, 12 grams of sugar, and 1 gram of protein.)

Purchased Price: FREE
Size: 11.5 oz.
Purchased at: Received from Keebler
Rating: 7 out of 10
Pros: Tastes like a regular Fudge Stripes Cookie, but slightly fudgier. Crunchy shortbread cookie. More fudge.
Cons: Not really a true whoopsy. Not that different from original Fudge Stripes Cookies. Accidentally burning down the Hollow Tree.

REVIEW: Keebler Limited Batch Lemon Cream Pie Fudge Stripes

The three essential steps to enjoying Keebler’s new Lemon Cream Pie Fudge Stripes:

  • Do not decapitate any woodland humanoids.
  • Buy a bouquet of flowers for our country’s dying circus industry.
  • Have a questionable taste in Starburst.

See what I did there? I opened this review with a deviously BuzzFeedian listicle that practically begs you to read the whole thing for comprehension.

Though I’m sure you were going to read anyway, because this latest elven attack in the Great Oreo–Fudge Stripe War is a doozy. Sure, Oreo has been churning out countless milk-dunked slam dunks, and Ernie the Keebler Elf probably doesn’t even know what a slam dunk is. But that hasn’t stopped him from firing back with new disc-shaped Fudge Stripes faster than a Teenage Mutant Ninja Turtle toy fires plastic pizzas.

Case in point: these new Lemon Cream Pie Fudge Stripes. Coming hot off the heels of Cinnamon Roll Fudge Stripes and just before Keebler’s upcoming Strawberry Cheesecake Fudge Stripes, Lemon Cream Pie hopes to beat over milk’s favorite cookie aisle behemoth with odd specificity. See, Oreo has had Lemon and Lemon Twist varieties, but it’s never put its money where its pie-hole is.

But enough talk: let’s put some Fudge Stripes where my pie hole is.

In my eagerness, I totally guillotined poor Ernie getting my Fudge Stripes open. This ultimately worked against me, as I now have no way of storing my rapidly staling cookies. Good thing I could eat the whole package in a sitting, because these are seriously good.

The delightful shortbread base may look like cross-sectioned lasagna noodles, but it tastes like the brown butter-smacked lovechild of a Nilla Wafer and a Barnum’s Animal Cracker. And given that the real Barnum’s circus just closed down, those crackers need to procreate if we want to preserve their nostalgic legacy.

All school lunch classics aside, these Fudges Stripes’ airy crumble, cozy lattice print, and pleasant twist of oily sweetened flour remind me of every cookie I ever bought from a church bake sale. And I’ll say “amen” to that.

As for the lemon, it’s far more subtly sweet than sinisterly citrusy. Meanwhile, the pristinely white dip and drizzle has all the hyper-sugared, slightly fatty vanilla sweetness of half-and-half mixed with marshmallow fluff. Taken together, the whole cookie tastes a lot like the Turkish Delights my 3rd grade teacher made while we read The Lion, the Witch, and the Wardrobe, which is fitting, because I’d happily betray Narnia for these Fudge Stripes, just like Edmund.

Though perhaps “Yellow Starburst smothered in whipped cream” is a more fitting analogy, because your love of Yellow Starburst will be a good litmus test to determine if you’ll enjoy Lemon Cream Pie Fudge Stripes. Yellow is tied for my favorite alongside Pink, so I loved these cookies. But since I’ve been fiendishly mocked and pelted with hard candy morsels since childhood for this opinion, I know there are many Red Starburst diehards out there who will sour on these Stripes.

Ignoring the haters, I think these Fudge Stripes have more than earned their stripes. They’re light, accurate to their namesake pie, and have a crispy-creamy combo that’s irresistibly snack-able. They’re not memorable enough to topple any Oreo Empires, but I can’t think of a Fudge Stripe that could.

Can’t the two sides just sign a peace treaty and produce Oreo cookies with Fudge Stripes instead of wafers?

(Nutrition Facts – 2 cookies – 140 calories, 6 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 70 milligrams of sodium, 19 grams of carbohydrates, 0 grams of fiber, 9 grams of sugar, and less than 1 gram of protein.)

Purchased Price: $2.99
Size: 11.5 oz. package
Purchased at: Meijer
Rating: 9 out of 10
Pros: Church-approved cracker-wafer marriage. A Yellow Starburst Sundae that Pinterest probably has a recipe for. Bisected pasta dinners. Cookies > Aslan.
Cons: Divisive, bully-angering candy flavor. Nabisco’s unchallenged cookie aisle monopoly. Out of touch—and now lobotomized—elder Elves. Cookie-bait headlines.

REVIEW: Keebler Limited Batch Birthday Cake Fudge Stripes Cookies

Keebler Limited Batch Birthday Cake Fudge Stripes Cookies

During the 45 years or so of the Cold War, the United States and Soviet Union built up massive quantities of nuclear weapons in an effort to counter each other and become the world’s leading super power.

Each had their own spheres of influence, but since separate hemispheres weren’t enough, both nations just kept building more and bigger missiles until one couldn’t keep up any longer.

A quarter century after the Berlin Wall fell, another arms race is occurring. The good news is that the entire existence of the human race is no longer at stake. The bad news is that we are all going to get massively obese.

It’s a trade I am totally cool with.

Gone are the days when Oreo was content with being the world’s leading chocolate sandwich cookie; likewise, Keebler’s elves aspire to an empire greater than just fudge covered shortbreads. The two companies have fought for cookie supremacy in recent limited time offerings of red velvet and pumpkin spice, but the latest flashpoint in the great cookie conflict is one flavor that I never get tired of celebrating: Birthday Cake.

While I give the elves credit for creating a cookie that has all three traditional elements of birthday cake (sprinkles, frosting, and uh, “cake”) I do need to point out that the box artwork features a cupcake. At first I thought this was just a celebration of portion control, but since the package also happens to be non-resalable — thus increasing my chances of inhaling all the cookies in one sitting — I realize the elves probably just suck at making distinctions.

I, however, do not. And to be sure, the distinction of Birthday Cake vs. Cupcake is one I take seriously. If you show me a cupcake, I expect the frosting to steal the show. That’s not the case with these cookies, though.

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Oh, I mean the shortbread element is fine. It’s buttery with a delectably fine crumb and the non-overpowering element of sweetness I admire about the original Fudge Stripe.

But whereas the original Fudge Stripe can get away with a faux-chocolate glaze that works to balance the shortbread, the frosting glaze on the latest batch of shortbread just tastes like that generic palm oil glaze we’ve all had a million times. It’s not buttercream frosting; it’s not cream cheese frosting; it’s not even a damn Swiss meringue. It’s just way too sweet, and lacks that luscious mouthfeel of an actual frosting element. Likewise, it’s cut off from the sprinkles, which themselves lack the crunchy contrast I want buried in frosting.

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Fortunately, since my pantry is always willing to celebrate an actual birthday, I had some rainbow chip frosting handy. Now, while I realize this stuff would be good on anything from pancakes to Ritz crackers, I did find it especially wonderful when stuffed between the Fudge Stripe Birthday Cake cookies.

Biting through the crunchy shortbread into actual, sprinkled-filled frosting — even in an artificial, shelf-stable form — reminded me of Oreo’s birthday cake attempt and how providing just a level of textural contrast can go a long way to really making a birthday cake-flavored product worth the purchase.

Does the fact that Oreo makes a better birthday cake cookie than Keebler mean that the Elves are destined to toil in a downtrodden economy until an ex-KGB spy who likes to take his shirt off attempts to assert them as the world’s leading cookie makers? Probably not. But in the arms race of cookie flavors, Keebler’s latest gambit just can’t keep pace.

(Nutrition Facts – 2 cookies – 130 calories, 6 grams of fat, 4 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 70 milligrams of sodium, 18 grams of carbohydrates, 10 grams of sugar, and less than 1 gram of protein.)

Purchased Price: $2.99
Size: $2.99
Purchased at: Weis Markets
Rating: 5 out of 10
Pros: Delectable shortbread crumb. Crunchy sprinkle pieces. Wonderful vehicle birthday cake frosting.
Cons: Waxy, mostly tasteless frosting element. Too much shortbread taste for a birthday cake product. Non-resalable packaging. Cookie company flavor arms races.

REVIEW: Keebler Limited Batch Pumpkin Spice Fudge Stripe Cookies

Keebler Limited Batch Pumpkin Spice Fudge Stripe Cookies

Let it be known that if you come over to my apartment at 7:30 with a voracious appetite, an empty plate, and a demand to be filled with a joy that surpasses that of a ghost hunter finding the apparition of Aristotle at the back of a gas station, then you are liable to get dished a plate of cookies for dinner.

If you like spice cake, crunchy things, and a dauntingly bountiful amount of orange-checkered packaging, you probably wouldn’t mind if you came over today.

Keebler Limited Batch Pumpkin Spice Fudge Stripe Cookies 2

Before chomping in, let us admire the contrasting aesthetics of the Fudge Stripe: the parallel lines, the perfect ring shape, the little geometric bibbelty-bobs that pock the surface.

It’s a pattern that could rival the most intricate of doilies and possibly compete for the world’s best cross-stitching design, although I’m not 100 percent certain of that last statement. The only time I tried cross-stitching, I ended up with a “scarf” that looked like a beach towel gnawed off by Godzilla.

What I do know is that, after over 30 years, Ernie Keebler still knows how to make a mighty fine stripe cookie. Never one to hold back on the sugar intake, the cookie’s been generously shoveled with three variants of the sweet stuff, highlighting the earthy molasses against all the varieties of fructose. Combine that woodsy taste with a crunchy base, some sweet, mildly flavored white fudge stripes, and a zip of ginger, cinnamon, and nutmeg and this bugger might as well be the perfect pumpkin pie crust.

But heed my warning, fellow pumpkin maniacs: there is no actual pumpkin here. I was a little bummed out before acknowledging that, as with all goods of the “Pumpkin Spice” ilk, I am only promised spices, not necessarily squash, and, with a cookie so fine and limited in its presence, how can I complain? (I can’t.)

Keebler Limited Batch Pumpkin Spice Fudge Stripe Cookies 3

Welp, that was a fine dinner. If you fall head over heels for the warm spices of autumn and enjoy a depth of sweetness with your spice, these are worth picking up, if only to test them out on your own taste buds. Could the cookie be crispier? Could the soft, sweet fudge benefit from less hydrogenated oil and more vanilla? Could the Keebler elfin army deliver these to my door, equipped with complimentary magical talking woodland creatures?

Sure, but, far above these idealistic visions, my need for cookies reigns. As it always should.

(Nutrition Facts – 2 cookies – 140 calories, 60 calories from fat, 7 gram of fat, 4.5 grams of saturated fat, 0 grams of trans fat, 0 milligrams of cholesterol, 85 milligrams of sodium, 18 grams of carbohydrates, 0 grams of dietary fiber, 10 grams of sugar, and less than 1 gram of protein.)

Item: Keebler Limited Batch Pumpkin Spice Fudge Stripe Cookies
Purchased Price: $2.50
Size: 11.5 oz
Purchased at: Walmart
Rating: 7 out of 10
Pros: Crunchy cookie. Just enough molasses. Zippy ginger. Fudge is everywhere. Geometry! The experience of using “bibbelty-bob” in a sentence. Finding the ghost of Aristotle at the back of a gas station.
Cons: No pumpkin involved. Fudge could use more vanilla. Hydrogenated oils crush dreams. Not delivered by a magical elfin army. Failed cross-stitching projects that look like they were gnawed off by an overgrown prehistoric lizard.