FAST FOOD FIVE – 10/1/2013

2013-01-26 20.19.55

Here are five recent fast food news bites:

Jamba Juice’s delightful Pumpkin Smash smoothie is back for a limited time to give me brain freeze. (via PR Newswire)

Did you know October is National Cookie Month? Well, Papa John’s is reminding you in a big way. (via Business Wire)

Whoopie! Make your own Whoopie Pies at Baskin-Robbins! Okay, actually, I’m not too excited about what is basically an ice cream sandwich. (via PR Newswire)

Dunkin’ Donuts sure loves stuffing their Angus into things. But we have yet to see a Dunkin’ Angus Donut Sandwich, so maybe they don’t love it that much. (via Grub Grade)

Hey, people who go to Subway! SUBtember is over. Welcome, month with only a few discounted sandwiches! (via Grub Grade)

PRIZE DRAWING: Because I Want Some of You To Try Dairy-Free Frozen Treats

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You know how some people say they were into a band before they hit it big? Well, I was into Tofutti before you read about them in this sentence.

It was the 1980s and my parents wanted to stop my intake of ICEEs, so instead they got me soft serve Tofutti in a cone. Being from a Japanese family, we ate tofu regularly…well, my parents ate them, I stared at them with contempt. All I thought tofu could be was white, bland blocks, but Tofutti changed my perception with their tasty, dairy-free soft serve, which came in vanilla or chocolate.

Tofutti has grown since then and now they’ve got more dairy-free frozen treats than you can shake a cow’s tail at. They offer cones, bars, pints, and sandwiches.

The folks at Tofutti sent me a bunch of free product coupons to give away to Impulsive Buy readers. How many? Let’s just say, if I were in a club, I could make it rain Tofutti coupons. With so many coupons there will be 10 winners.

If you’re wondering if Tofutti products are available in your area, use the store locator on the Tofutti website.

To enter The Impulsive Buy’s Tofutti Coupon Giveaway, leave a comment with THIS post. You can say whatever you want in your comment. Please don’t forget to fill out the email field because we’ll be emailing the randomly selected winners for their mailing addresses.

We will stop accepting entries on Tuesday, October 8, 2013 11:59 p.m. Hawaii Standard Time. Only one comment allowed per person, and it’s only open to U.S. residents 18 years old or older.

For those of you who have a Twitter account, you can get an additional entry by tweeting the following by Tuesday, October 8, 2013 11:59 p.m. Hawaii Standard Time:

Hey @theimpulsivebuy! I want to try @tofuttibrand treats w/o dairy on a ferry with a merry fairy named Kerry and a scary canary named Terry

So just copy, paste, and tweet. Only one tweet per Twitter account.

Good luck!

Fine Print: The Impulsive Buy promises your email address will not be used to send you e-newsletters you didn’t know you signed up for. Impulsive Buy also promises your mailing address will not be used to send you Pottery Barn catalogues. Bribes will not be accepted. If you’re coming from a site called Online-Sweepstakes, your entries will be disqualified because this drawing for Impulsive Buy readers only. The Impulsive Buy will not be responsible for lost mail, damaged mail, or Tofutti products not being in your area.

REVIEW: McDonald’s Chicken Caesar Premium McWrap

McDonald's Chicken Caesar Premium McWrap

In the year 49 B.C., Gaius Julius Caesar crossed the Rubicon River with Legio XXX in the first dice throw of the Roman Civil War. During the next year and a half, he and his soldiers would march all over Italy, Spain, and Greece in pursuit of his rival, Pompey. It was an arduous campaign, but eventually Caesar and his legion won out, long credited by historians at having maintained their stamina through nothing more than anchovies pulled from the Rubicon, greens picked from the fields, and stale bread donated by sympathetic but frugal bakers throughout the continent. To this day, we commemorate these events with a salad in Caesar’s honor.

Okay, so that’s not exactly how the Caesar salad first went down, but it’s a lot more interesting than the crap I read on Wikipedia. I guess it’s fitting. The Caesar salad has never been the most compelling thing on the menu, especially at fast food restaurants. It’s that ubiquitous item that’s always just there, although nobody exactly knows why. Who knows? Maybe there’s some kind of law to make sure Italian flavors are given a spot on the menu board, but the point is that the Caesar salad has been in need of a makeover for a while now.

And just short of Stacy London and Clinton Kelly, who does the best makeovers? That’s right, Ronald McDonald himself.

McDonald's Chicken Caesar Premium McWrap Lightsaber Holder

You won’t find the Chicken Caesar Premium McWrap on the McDonald’s website, but the new flavor variation joins the Sweet Chili Chicken, Chicken and Bacon, and Chicken and Ranch Premium McWraps. Among other things, this means it comes in a convenient lightsaber-like receptacle, which may or may not interest you for Halloween costume purposes.

Anyways, the new McWrap apparently hasn’t gone nationwide yet, but I picked mine up in the Baltimore metro region. Encased in a tomato-basil wrap and featuring Caesar dressing and parmesan cheese shavings, it’s available with either grilled or crispy chicken and, of course, contains more varieties of greens than a Whole Foods salad bar.

McDonald's Chicken Caesar Premium McWrap Tomato Basil Wrap

The tomato-basil wrap really adds a nice touch that sets it above the other McWrap flavors. True, tomato-basil isn’t very traditional for a Caesar salad, but I have to think it’s still preferable to eating a stale, oversized crouton that’s been unnaturally contorted into a wrap. In any event, the wrap has a subtle and earthy sweetness about it, with an exceptionally moist texture that does a superb job of binding all the flavors together.

Actually, it does a little too good of a job binding ingredients together, with my one complaint being that the wrap has a tendency to get stuck on the roof of your mouth. I can imagine this being quite the more obnoxious if you also happen to be eating French fries, but thankfully a large soda helped my tongue lasso the sticky wrap chunks away from the roof of my mouth. Yes, I did just write, “sticky wrap chunks.”

McDonald's Chicken Caesar Premium McWrap Cheese Closeup

The interior of the wrap was for the most part enjoyable. A single tomato added some crunch and brightness, while I was able to pick up on the black pepper, garlic, and unmistakably umami undertones of the Caesar dressing. I also liked the sharp and pungent aftertaste of the parmesan cheese, which was slightly melted in the radiant heat of the chicken. No, this is not the authentically nutty and meaty-sweet Parmigiano-Reggiano that’s ideally grated over a Caesar salad like the winter’s first snow, but it’s a nice break from the proverbial strings of waxy cheddar cheese thrown into most fast food wraps.

Sounds like a real winner, right? Well, not quite. While good, the dressing and cheese just aren’t plentiful enough, and specifically they aren’t plentiful enough in proportion to the amount of foliage within the wrap. Speaking of foliage, the greens didn’t pack the crunch a usual Caesar salad gets from the interior leaves of romaine. Already down croutons, a more than token tomato was necessary for some textural contrast.

Another problem I experienced was that the flavors of the dressing and cheese failed to permeate the meat. So even though the chicken was juicy, it tasted of a generic grill flavor. Because of this, eating through the center portion of my wrap tasted too much of lettuce and slightly bland chicken.

Is the Caesar Chicken Premium McWrap the makeover that fast food Caesar salads have long needed? It’s a good start, but it’s not quite hitting it out of the park. While the new flavor wins with the tomato-basil wrap, the strength of its starring ingredients (the dressing and the parmesan cheese) don’t stand out enough and aren’t applied liberally enough to make up for several bland bites. Like the true story behind the Caesar salad’s origins, the McWrap’s taste isn’t as interesting as you’d really like it to be, and not quite befitting of the real Caesar.

(Nutrition Facts – 440 calories in the grilled version, according to the McDonald’s menu board. Full nutritional information unavailable.)

Item: McDonald’s Chicken Caesar Premium McWrap (Grilled)
Purchased Price: $4.49
Size: N/A
Purchased at: McDonald’s
Rating: 6 out of 10
Pros: Moist and yummy tomato-basil wrap. Juicy grilled chicken. Surprisingly sophisticated Caesar dressing. Not having to buy a lightsaber holder for my Halloween costume.
Cons: Revisionist history. Parmesan cheese lacks the sophistication of true Parmigiano-Reggiano. Chicken has a somewhat slimy coating. Not enough dressing in the interior of the wrap. Greens dilute overall taste.

SPOTTED ON SHELVES (HALLOWEEN EDITION) – 10/1/2013

Here are some interesting new and limited edition products found on store shelves by us and your fellow readers. If you’ve tried any of the products, share your thoughts about them in the comments.

Nestle Toll House Magical Halloween Sugar Cookie Dough

“Color appears while baking!” Spoiler alert: It’s orange. Actually, I don’t really know. Or do I? (Spotted by Kelly at Redner’s.)

Peeps Mini Marshmallow Chicks

I can stick four regular Peeps in my mouth. I wonder how many of these Peeps Mini Marshmallow Chicks I can fit in there. (Spotted by Sara at Target.)

Kraft Jet-Puffed GhostMallows

Kraft Jet-Puffed Jumbo PumpkinMallows

Ghost Mallow and Jumbo Pumpkin Mallow are back and there will be a lot of them at 50 percent off on November 1st. (Spotted by Lindsay at Walmart.)

Halloween Chips Ahoy!

Still not scary. Red 40 is your friend, Nabisco. Use it to make this cookie bloodtastic. (Spotted by Foodland at Walmart.)

Thank you to all the photo contributors! If you’re out shopping and see an interesting new or limited edition product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. If you do so, you might see your picture in our next Spotted on Shelves post.