Autumn 2005 is one of the most pivotal moments in the history of soft drinks since it marked the arrival of Jones Soda’s infamous Holiday Pack. Featuring a wild medley of bizarre-flavored beverages (turkey and gravy, brussels sprouts, pumpkin pie, etc.), the strange soda set received heaps of media coverage, more or less putting the obscure cola manufacturer on the map.
Here we are 13 years later, and soda companies are STILL trying to replicate Jones Soda’s unusual (yet undeniably successful) marketing strategy. From upstart micro-cola companies to Coca-Cola and PepsiCo themselves, soda manufacturers continue to trot out unorthodox – and in some cases, downright disgusting – colas with the hopes that the (morbid?) curiosity of John and Joan Q. Consumer will be enough to turn a profit, or at least generate some free publicity.
Kroger’s Big K Candy Cane and Cinna-Roll Sodas are certainly emblematic of the weird-simply-for-the-sake-of-being-weird cola trend. Neither product is all that appetizing – nor do they even taste that much like their namesakes, for that matter – but the sheer kookiness of the drinks is appealing.
The packaging has this ironic, half-hearted ClipArt feel to it, complete with two of the worst puns you’ll ever read in your life. And if nothing else, the soda hues are definitely cool; the candy cane one looks like mutated Hawaiian Punch (maybe lava lamp juice?), while the cinna-roll one is the same color of ultra thick maple syrup (or 10W30 motor oil?)
Alas, aesthetics can only carry a cola so far, and in the one area that matters most, both these sodas fall flat. The candy cane variation is the better tasting of the two, but even then it just tastes like a jug of Sprite with about 50 peppermints floating in it. Granted, that’s not my bag, but if you’re a connoisseur of peppermint schnapps, you might foster a fondness for it.
Unfortunately, the cinna-roll one won’t impress anybody. First off, the smell is weird. Yes, it’s like a cinnamon roll, but one that’s really stale. Or a fresh one that’s in an old sock – I’ll let you judge that for yourself. Regardless, the taste isn’t there. Instead of tasting like a Cinnabon treat, it’s like thick ginger ale with a surfeit of sugar in it. In fact, both sodas are sugary to the point of being nauseating; one serving of either will net you a whopping 96 percent of your RDA of the saccharine stuff.
Alone, I wouldn’t consider either of these novelty colas worth going out of your way to experience. Just for the heck of it, though, I merged the two for science’s sake, and the coalesced Candy Cane-Cinna-Roll abomination actually tasted better than either standalone soda. Take note, Pepsi Fire fans (both of you) – combining these two off-kilter Kroger colas might be the closest thing you’ll get to reliving the magic and mirth of summer 2017.
(Nutrition Facts – 12 ounces – 180 calories, 0 grams of total fat, 20 milligrams of sodium, 48 grams of total carbohydrates, 48 grams of total sugars, and 0 grams of protein.)
Purchased Price: $1.49 each
Size: 2 liter bottles
Purchased at: Kroger
Rating: 4 out of 10 (Candy Cane)
Rating: 3 out of 10 (Cinna-Roll)
Rating: 5 out of 10 (Both flavors combined)
Pros: The packaging is hipster-tastic; the colors of the sodas are really groovy. Combining the two colas together gives you (unofficial) Kroger Fire.
Cons: Both colas are excessively sweet. The cinnamon roll one has an off-putting smell (and carbonation that takes forever to die down). Realizing there’s no rational answer for when your significant other asks you why you’re putting them in the shopping cart.