The Impulsive Buy

REVIEW: Cheerios Oat Crunch Berry Cereal

The informational PDF I got from General Mills promoting its new Cheerios Oat Crunch Berry Cereal says that the whole grains provide “long-lasting energy,” but I have no way to prove that. However, having had a few Cheerios Oat Crunch varieties over the years, including this new Berry flavor, I can definitely say the cereal maintains a long-lasting crunchiness while sitting in milk.

Like regular Cheerios varieties, the whole grain cereal part eventually gets soggy. But the oats in the center of those pieces provide an auxiliary crunch that’ll be around even for the slowest cereal eaters.

This new Berry version joins Cinnamon, Oats ‘N Honey, and Almond in the Cheerios Oat Crunch lineup, and it features a blend of raspberry, strawberry, and blueberry purees with natural flavors. When I sit, focus, and become one of the slowest cereal eaters, my taste buds can pick out the different berries. But when I’m mindlessly shoveling the cereal with milk into my mouth while I mindlessly scroll through suggested Instagram Reels that, for some reason, are about home organization and natural disasters, I mostly notice the raspberry and blueberry. Whether I eat it slow or fast, this cereal’s flavor is delightful.

However, while the berry taste starts strong with the first few spoonfuls with milk, that flavor noticeably fades before I’m halfway through the bowl. Does it wash into the milk and get diluted? Did Cheerios make a deal with The Devil by offering some of the cereal’s flavor in return for helping maintain the cereal’s crunch? Also, hold up. There’s a Cheerios Oat Crunch Almond variety? When did that happen?

I’m a fan of Cheerios Oat Crunch Cinnamon Cereal, and I’m a fan of this new berry variety. I can’t tell if it gives me long-lasting energy, but its tasty berry taste makes me long for it. Also, as I mentioned in my review of the Cinnamon one, I want a chocolate version from General Mills.

DISCLOSURE: I received a free product sample from General Mills. Doing so did not influence my review.

Purchased Price: FREE
Size: 18 oz box (Large Size)
Purchased at: Received from General Mills
Rating: 8 out of 10
Nutrition Facts: (1 cup) 220 calories, 5 grams of fat, 0.5 grams of saturated fat, 0 grams of trans fat, 1.5 grams of polyunsaturated fat, 2.5 grams of monounsaturated fat, 0 milligrams of cholesterol, 230 milligrams of sodium, 42 grams of carbohydrates, 3 grams of fiber, 11 grams of sugar (including 10 grams of added sugar), and 4 grams of protein.

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