REVIEW: Taco Bell Big Cheez-It Crunchwrap Supreme

During my 12-minute walk from home after picking up Taco Bell’s Big Cheez-It Crunchwrap Supreme, the only thought that kept crossing my mind was how soggy the colossus Cheez-It cracker would be by the time I got home and had a chance to eat it. Actually, that thought has been in my head since 2022, when the collaboration went viral after the internet learned the product was being tested at one location in California. A giant Cheez-It is cool and all, but does a cracker made from enriched flour have more resilience than a corn chip, which can withstand dips of every kind?

Well, I can now find out and fill the grey matter occupied by that thought with something more useful since the special Crunchwrap is now available for everyone to wrap their hands around and crunch into. The limited time offering features seasoned beef, nacho cheese sauce, lettuce, tomatoes, sour cream, and a Big Cheez-It Cracker, all wrapped in a grilled flour tortilla. The massive cracker, the standout feature, replaces the tostada shell in the original Crunchwrap Supreme.

How big is “big”? According to Taco Bell’s website, the giant Cheez-It is 16 times larger than a regular Cheez-It. It also claims it’s 16 times cheesier and 16 times crunchier. After trying it, I believe its size claims, but everything else, not so much.

I wondered if I received a regular Crunchwrap because that’s what it tasted like after the first bite. But after unwrapping it, I saw a corner of the cracker peeking out from under a mountain of toppings, so no social media complaining needed. With the next bite, I began to notice the sharp cheesiness of the Cheez-It, but it was too mild for my liking, and there was no crunch associated with it. I expected it to be the headlining act instead of a backup singer. Its flavor is perhaps less noticeable than the corn tostada in the regular Crunchwrap, which, no shade, can also maintain most of its crunchiness after 12-minute walks home. The Cheez-It’s cracker crunch never materialized except for a couple of bites. At closer inspection, most of it seemed pulverized after being exposed to the moisture and heat within the grilled flour tortilla. But again, it had to withstand being in the tortilla wrap for double-digit minutes. If you’re eating it seconds after it is handed to you, the crunch might still be there.

I can’t help but be disappointed with Taco Bell’s Big Cheez-It Crunchwrap Supreme. While the cracker is indeed 16 times larger than a regular Cheez-It, which is impressive, and the cheesy flavor is somewhat present, I couldn’t help but wish for a more pronounced cheesiness and a crunch that comes close to its 16-times claim. Heck, four times would’ve made it better.

Purchased Price: $5.49
Rating: 6 out of 10
Nutrition Facts: 470 calories, 17 grams of fat, 6 grams of saturated fat, 0 grams of trans fat, 20 milligrams of cholesterol, 1210 milligrams of sodium, 63 grams of carbohydrates, 5 grams of fiber, 6 grams of sugar (including 2 grams of added sugar), and 15 grams of protein.

6 thoughts to “REVIEW: Taco Bell Big Cheez-It Crunchwrap Supreme”

  1. I never quite understood the enthusiasm for these back when it was being tested… the original cheez-it is not especially strongly-flavored so there’s no way it can stand up to the typical Taco Bell mush.

    1. even the Taco Bell Doritos tacos taste nothing like Doritos so I’m kind of done with their gimmicks. This is even worse bc cheese it’s are hella dry.

  2. I tried the tostada last night, kind of of high priced (3.99, I was surprised they didn’t jack it up higher then the suggested price) for the amount of food you get.
    On the plus side, I fully expected the cheez it to get soggy, but it survived the car ride home, the wait while I ate a taco, and I made it thru the entire thing without it breaking.
    The sour cream keeps it all together, but mine was mostly in the middle, which meant a lot of lettuce and tomato’s abandoned ship while eating.
    I’d like to see a giant cheez it topped with beef, jalapeno sauce (or other sauce, applied on the beef), then covered with three cheese blend and run in the salamander, then topped with another giant cheez it when it comes out. Or put the top one on, cover it with cheese also, and broil it… The Cheez It Grilled Cheezer

  3. Literally the original Crunchwrap is better than this. It was a total let down between myself and my family members. Left bitter cardboard taste in our mouths and not worth paying for. Nor the slightly extra cost to buy it as Taco Bell’s NEW item on their menu.

  4. this whole crunchwrap has maybe 1 scoop of meat. I remember when these used to be thick and now they are just flat. Sad to see the impact of inflation here.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.