The Impulsive Buy

REVIEW: Dairy Queen Holiday Nog Shake

Dairy Queen Holiday Nog Shake cup

When ordering the new Dairy Queen Holiday Nog Shake, the initial facial expression the DQ employee gave me was one that I imagine the angels at the Gates of Heaven will give me when they have to tell me I’m not on the list. A grimace that’s part embarrassment and part should-I-tell-him.

After a moment of hemming and hawing, the employee asked me if I was sure I wanted it, since it wasn’t good. Customers complained that it tasted weird or had a light nog flavor. However, the words “it tasted weird” are catnip to me, so, of course, I had to try it.

The seasonal dessert is a nog-flavored shake topped with whipped cream and nutmeg, and it looks as unexciting as any nog. But I don’t expect anything fancy when it comes to DQ’s shakes; they’re all pretty much sauce, soft serve, whipped topping, and a sprinkle of something. If you want texture, get a Blizzard or a Dilly Bar.

After trying it, with the Dairy Queen worker looking at me and preparing for the worst, I thought it tasted fine. There wasn’t any weirdness, but its nog flavor was noticeably more subdued than what you’d get with light egg nog. However, that might be a good thing, because the standard and light versions of the seasonal beverage can get too rich too quickly. If I drank the same amount of regular egg nog as this shake, I wouldn’t be able to finish it because it would be too much, and my stomach would punish me soon after. However, I had no problem finishing this with its mild flavor.

There’s nothing about Dairy Queen’s Holiday Nog Shake that makes it a must-buy. This time of year, there are a multitude of ways to get the nog flavor in your mouth. Actually, now that I think about it, egg nog-flavored ice creams (and frozen dairy desserts) I’ve gotten from the store have a stronger flavor than this.

Purchased Price: FREE*
Size: Small
Rating: 5 out of 10
Nutrition Facts: 460 calories, 18 grams of fat, 13 grams of saturated fat, 1 gram of trans fat, 40 milligrams of cholesterol, 180 milligrams of sodium, 64 grams of carbohydrates, 0 grams of fiber, 56 grams of sugar, and 12 grams of protein.

*The employee was so unsure about whether I’d like this nog-flavored shake that they gave it to me for free. Christmas is early this year! Maybe the worker was Santa Claus?

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