SPOTTED ON SHELVES: Limited Edition Pumpkin Spice Cheerios Cereal

Limited Edition Pumpkin Spice Cheerios Cereal

Now that Life Cereal and Cheerios have been pumpkin spice-ified, maybe Kellogg’s or Post’s Raisin Bran should be next. (Spotted by Chris N at Meijer.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

SPOTTED ON SHELVES: Hostess Deep Fried Twinkies

Hostess Deep Fried Twinkies

Hostess Deep Fried Chocolate Twinkies

Update: We reviewed it! Click here to read our review.

Find them in the freezer aisle. They’re available exclusively at Walmart for the next few weeks. They’ll be available at more retailers late in the year. (Spotted by Shannon H at Walmart.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

REVIEW: Burger King Whopperrito

Burger King Whopperrito

When I first heard about Burger King’s Whopperrito, I asked myself, “Whypperrito?”

I know the Whopper hasn’t gotten much love over the past few years when it comes to new varieties, but I’m not sure the Whopperrito is the best way to make up for lost time.

The new menu item features flame-grilled 100 percent beef seasoned with a special blend of Tex-Mex spices, a creamy queso sauce, diced onions, tomatoes, pickles, and lettuce in a warm flour tortilla.

This not the first time an iconic fast food chain burger found itself wrapped in a flour tortilla. Remember the Big Mac Snack Wrap? Although, that wasn’t trying to be an actual burrito. It was just the ingredients of a Big Mac in a tortilla to give it the flavor of a Big Mac without all the calories and fat of a Big Mac. But that’s not the case with the Whopperrito. With the addition of seasoned beef and a queso sauce, it’s trying to be an actual burrito.

Burger King Whopperrito 2

If Taco Bell ads have taught me anything, it’s that burritos are thicker on ads than in real life. But the Whopperrito’s heft and thickness surprised me. It’s as thick as a 12-ounce can. Heck, it’s thicker than my forearms. Yes, the Whopperrito and all of you will beat me at arm wrestling.

After taking the first bite, I instantly thought of the Whopper. Although not flavor-wise, more temperature-wise. The inside of the Whopperrito was lukewarm. As you can see in the photo, the vegetables take up most of the space and seem to be cooling down the seasoned beef. This fast food thermodynamics is like what I’ve experienced with a lot of Whoppers I’ve had. The veggies also give the menu item a bit of a crunch, which is odd for a burrito.

Burger King Whopperrito 3

If you’re wondering if it tastes like a Whopper or a burrito, it tastes like both. The pickles determined how it tasted to me. Those bites sans pickles tasted more like a burrito, thanks to the seasoned beef and queso sauce. While bites with pickles tasted like those last few bites of a Whopper where there’s more vegetables than beef. I guess the saltiness and sourness from the pickles overwhelmed the Tex-Mex seasonings. By themselves, the beef crumbles taste like they were tossed with some McCormick taco powder.

After taking a few bites, I wondered where the queso sauce was. If you look at the photo above, you won’t see it. But after peeling back the tortilla, I saw the orange sauce clinging to the flour wrapper. I think if there was more of the cheesy sauce, then every bite could’ve tasted like a burrito and perhaps more Taco Bell-ish.

I’ll be honest. There’s a part of me that likes the Whopperrito’s outlandishness. But there’s another part of me that thinks it’s stupid because it’s a mediocre burrito and an unremarkable Whopper.

(Nutrition Facts – 570 calories, 26 grams of fat, 11 grams of saturated fat, 1.5 grams of trans fat, 75 milligrams of cholesterol, 1110 milligrams of sodium, 59 grams of carbohydrates, 7 grams of sugar, and 29 grams of protein.)

Purchased Price: $4.49*
Size: N/A
Rating: 5 out of 10
Pros: Outlandish. Surprisingly thick. Made with 100 percent beef.
Cons: Mediocre burrito. Unremarkable Whopper. Veggies lower the temperature inside the burrito, making it lukewarm. Mine didn’t come with a lot of quest sauce.

*Because I live on a rock in the middle of the Pacific Ocean, things are a bit pricier here. You’ll probably pay less than I did.

SPOTTED ON SHELVES: Little Debbie Fudge-Dipped Banana Rolls

Little Debbie Fudge-Dipped Banana Rolls

Little Debbie is the Devil! She should change her name to Little Devil, because she is a devil tempting me with her new sweet treats. (Spotted by John W at Giant Eagle.)

If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you’ve tried the product, share your thoughts about it in the comments.

QUICK REVIEW: Rockstar Pure Zero Lemonade Energy Drink

Rockstar Pure Zero Lemonade Energy Drink

Rockstar Pure Zero Lemonade Energy Drink is something I’d imagine one would get from a first time lemonade stand owner who’s also using it as a front to distribute cocaine.

I assume when you have a beginner’s lemonade stand/cocaine counter, the two products have to mix. So it has the flavor of mediocre lemonade, but also the ability to make your heart beat like it’s coming out of your chest.

For those of you unfamiliar with the Rockstar Pure Zero line, it consists of energy drinks that have zero calories and zero grams of sugar. Another number I’ve noticed with recent additions to the Pure Zero line is 240, as in 240 milligrams of caffeine per can. The most recent Pure Zero flavors, this beverage and last year’s Pure Zero Watermelon, have that higher amount, which is 50 percent more than the usual 160 milligrams found in most other Rockstar products.

So if you’re looking for a big jolt of energy during the day because you spent all night looking for Pokémon, this beverage in a Pikachu-colored can will definitely help.

As I mentioned at the beginning of this review, Rockstar Pure Zero Lemonade has an average flavor. It’s not horrible by any means, but I wish the lemon had a bit more punch. According to the can, it contains 2 percent juice that comes from lemon juice concentrate, but it seems that wasn’t enough for me. Also, because the lemon flavor isn’t very bold, the artificial sweeteners stand out a bit more than with other Pure Zero flavors.

Again, it’s an okay flavor, but it’s my least favorite of the Rockstar Pure Zero line.

Rockstar Pure Zero Lemonade Energy Drink 2

Purchased Price: $1.50
Size: 16 fl oz
Purchased at: 7-Eleven
Rating: 6 out of 10
Nutrition Facts: (8 fl. oz) 0 calories, 0 grams of fat, 180 milligrams of sodium, 1 gram of carbohydrates, 0 grams of sugar, 1 gram of erythritol, and 0 grams of protein.