WAYSNACK MACHINE: Wonka Bars, Oompas, and Xploder Chocolate Bar
A thread of nostalgia connects many of my interests and tastes, so it’s not surprising that candy from my childhood tops the list of snacks I miss. I loved candy that combined great taste with an element of fun, and nothing delivered both quite like the Wonka brand.
In the early 2000s, I–an elementary school student, candy fiend, and voracious reader–was infatuated with Charlie and the Chocolate Factory by Roald Dahl. By the time I had read the book for the tenth time, the Nestlé-owned Wonka brand had released several new treats that brought me closer to Dahl’s world of chocolate rivers, color-changing caramels, and candy eggs that hatch sugar birds.
(Side note: A chocolate lover and historian, Dahl would have liked The Impulsive Buy. Each year, Cadbury’s sent Dahl and his boarding school classmates boxes of chocolate, which the students tested and reviewed for the company — an experience that inspired Dahl to write Charlie and the Chocolate Factory.)
Wonka Bars were my favorite because they had a certain presence that captured the imagination. At 2.5 ounces, the bars were larger than your average grocery store checkout find, wrapped in gold foil and covered in a royal purple sleeve that featured an image of Willy Wonka’s whimsical purple top hat. Every time I held one, I experienced the tiniest of thrills, wondering if a golden ticket lay inside.
Even though I wasn’t as lucky as Charlie Bucket, I was never disappointed. The bars consisted of incredibly smooth and creamy milk chocolate with bits of graham cracker for added taste and texture. I loved them, and because the bars were not widely available in my area, finding one always felt like a successful treasure hunt until they were discontinued in 2010.
Much shorter lived were two of my other favorites from the Wonka line: Oompas and the Xploder chocolate bar. Oompas, chewy fruit-flavored candies, tasted similar to Skittles, but were more brightly colored and at least triple the size.
The Xploder–although smaller and less creamy than the Wonka bar–was exciting. As its fireworks-inspired wrapper hinted, the bar featured unflavored popping candy that crackled in your mouth as the chocolate began to melt.
I hold out hope that one of these products will return. Although Ferrero’s recent acquisition of Nestle’s American brands casts uncertainty on the future of the Wonka line, Netflix’s plans for two animated series inspired by Charlie and the Chocolate Factory create possibilities for promotional tie-in products.
Although I hold similar nostalgic fondness for Wonka mainstays like Laffy Taffy and Everlasting Gobstoppers, they are a little boring compared to the products I miss. When I remember the magical inventions presented in Roald Dahl’s novel, I can’t help but wonder if the Wonka line ever fully reached its creative confectionary potential.
REVIEW: Stuffed Puffs Chocolate-on Chocolate Marshmallows

Stuffed Puffs are chocolate-filled marshmallows that theoretically allow one to make an instant s’more without separate chocolate. While I never tried the original variety, I was excited to gorge on the new Chocolate-on-Chocolate Stuffed Puffs.
They have a pleasant chocolatey hue and welcoming aroma. The marshmallow itself is full-on chocolate and the outside appears to be coated in sugary cocoa powder. They are fluffy and familiar, with a pleasant onset of sweet cocoa.


The chocolate inside is more substantial than the soft exterior. I was expecting either a dense hunk of chocolate or a whipped filling and it was neither. It was creamy, but denser than the surrounding marshmallow. Above all, it was incredibly delicious.
Being that it’s already pushing 100 degrees outside here, I shied away from making a fire to roast these. I delicately skewered one with a fork and placed it over a gas burner.
When it comes to roasting marshmallows, I’m highly neurotic. I take my time to get a perfectly golden exterior. I can’t stand one that has been scorched. I hovered the Stuffed Puff just out of reach of the dancing flames, expecting a wait. Within seconds, it caught fire. I quickly blew it out. Since it didn’t seem too badly burned, I gave it a shot.

The Stuffed Puff was even better like this, but the filling only melted toward the edges. It wasn’t in the heat long enough to cook thoroughly. The coating seemed to contribute to the marshmallow igniting. It would probably be easier using the residual heat from the coals of an actual fire. One thing completely surprised me: I didn’t lose any chocolate out of the marshmallow. I assumed that would be a big problem.

I also tried something I normally wouldn’t have: a microwaved s’more. I placed the the Stuffed Puff on a graham cracker and nuked it for about 15 seconds. It was gooey, decadent and cooked through, but missing the satisfying caramelization of an authentic s’more. After this, I noticed that one of the recommended preparation methods was a toaster oven. That would have been smart.

I stirred one into a cup of coffee and it was magnificent, so these should elevate hot cocoa nicely.
Despite my fumbling with cooking applications, these marshmallows are total winners. I have finished off the bag, popping them into my mouth as I write this. I fully intend to buy more.
DISCLOSURE: I received a free sample of the product. Doing so did not influence my review.
Purchased Price: FREE
Size: 8.6 oz. bag
Purchased at: Received from Stuffed Puffs
Rating: 9 out of 10
Nutrition Facts: (2 pieces) 140 calories, 5 grams of fat, 3 grams of saturated fat, 0 milligrams of cholesterol, 25 milligrams of sodium, 24 grams of carbohydrates, 1 gram of fiber, 17 grams of sugar, and 2 grams of protein.
SPOTTED: Sweet Corn Pringles

Update: We tried it! Click here to read our review.
I’ve had Corn Kit Kat and other corn chocolates from Japan, so I do not find this odd. (Spotted by @TheJoshCatlett at Walgreens.)
Thank you to all the photo contributors! If you’re out shopping and see an interesting new product on the shelf, snap a picture of it, and send us an email ([email protected]) with where you found it and “Spotted” in the subject line. Or reply to us (@theimpulsivebuy) on Twitter with the photo, where you spotted it, and the hashtag #spotted. If you do so, you might see your picture in our next Spotted on Shelves post.
Also, if you want to send in photos and are wondering if we’ve already covered something or if the product is old, don’t worry about it. Let us worry about it.
If you’ve seen the product, help out your fellow readers by letting them know in the comments what city and store you found it in.
COMING SOON: Kellogg’s Mashups Cereal with Kellogg’s Frosted Flakes + Froot Loops

Update: We tried it! Click here to read our review.
Kellogg’s is combining two of its iconic cereals into one with Mashups Cereal with Kellogg’s Frosted Flakes + Froot Loops. The limited edition cereal will be available in June at retailers nationwide. It’ll be available in two sizes — a 9.8 oz. box (SRP $3.99) and a Family Size 15.06 oz. box (SRP $5.69).
This has got me thinking about other Kellogg’s cereal Mashups I’d like to taste. Rice Krispies + Corn Flakes. Frosted Flakes + Raisin Bran. Frosted Mini Wheats + Raisin Bran. Although, if I wasn’t so lazy, I could make all those mashups right now by buying the cereals individually.
What cereals would you like to see mashed up? Share your thoughts in the comments.
(Image via Kellogg’s.)


