GLOBAL GRUB – Kellogg’s Vector Meal Replacement (Canada)

Kellogg's Vector Meal Replacement

It looks like breakfast cereal, but Kellogg’s Canada calls it a “meal replacement.” Don’t believe me? Here’s its page on the Kellogg’s Canada website. Vector Breakfast Cereal Meal Replacement has been around for years in Canada and consists of crunchy flakes and granola clusters, and Kellogg’s considers it to be a meal replacement because a serving with milk proves 13 grams of protein, 54 grams of carbohydrates, and 22 vitamins and minerals. Vector also has a line of protein bars, but they don’t seem to be meal replacement bars. Well, I guess if one eats enough of them, they could be a meal replacement.

Hey international readers (or people on vacation)! Want to share interesting products that are unique to your country from global food conglomerates! If so, snap a picture of it, and send us an email ([email protected]) with “GG” in the subject line. If you do so, you might see your picture in our next Global Grub post.

7 thoughts to “GLOBAL GRUB – Kellogg’s Vector Meal Replacement (Canada)”

  1. So, it’s exactly the same as General Mills’ Cheerios Protein with Special K flakes instead of Cheerios.

    Wow. Those product developers at those two different companies must have their minds in sync. Or something…

  2. I don’t see how this is news? Vectors have been on the Canadian market for 10-15 years if not more. The ‘meal replacement’ name is regulated in Canada and can’t be used if you don’t satusfy and quite long series of criteria, and it’s *definitely* not made of Special Ks, which I hate. Vectors are actually tasty and, yes, quite filling.

    1. Not news to Canadians, but perhaps news to those outside of Canada and I should’ve mentioned in my post that they’ve been available for years (fixed that). My intent with the Global Grub posts are to introduce Americans (95 percent of our traffic comes from the U.S.) to popular foods and flavors from major companies in other countries. The Heinz sauces from Germany we covered have been available for years, but I think they’re interesting enough to be covered and looking at the stats from the Heinz American Sauce post, it appears many of our readers had no idea something like that existed overseas. I think a lot of the products we’ll cover in Global Grub will be older products, but they’ll be new to a lot of our readers. If I were visiting a country and saw different flavors from brands that I know, I’d impulsively pick them up. Also, being Canadian yourself, I hope you’re willing to participate and send us photos of what Canada has to offer.

      1. I would if only I knew those items were foreign to citizens living South of the border. I always thought Vector were available in the States. But I do get your point. I just figured that something that’s been around for fifteen years ain’t nothing to ooh and awww about, but I then I had no idea about those German Heinz Sauces. 🙂 I’d love to help, but I just can’t think of the day to day products on our shelves that would be Canada-exclusive. 🙂 Shall I merely photograph all the shelves? 😉

        1. I hear Canadian are super nice so if I told you “yes” about taking photos of all the shelves, you’d most likely do it. So I’m going to say yes. Just kidding. 🙂 But maybe you’ll see something during your next grocery shopping trip.

          1. Maybe not all at once, but who knows, eh? 😉

            I’ll try to pay attention next time and specifically look for the Canadian/Quebec owned brands and limited time releases.

  3. moving to the states, i realized how many products are not only canadian exclusives, but regional. like, after a few weeks you go to the grocery store to grab some hickory sticks, ketchup old dutch chips and shreddies only to find they don’t exist. or grab some gretalia(sp?) honey dill sauce to realize its only in winnipeg. then off to the mall for some kernels popcorn… nope. what? no noone brought nanaimo bars to the luncheon? can’t even buy em at starbucks (along with the caramel chocolate covered pretzel)? i could go on and on an on. some stuff you don’t even realize until you go back to canada and see it on shelves.

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