The Impulsive Buy

REVIEW: Burger King Mac n’ Cheetos

The more I look at Burger King’s new Mac n’ Cheetos, the more I want to call them Mac n’ Cheeturds. I assume they’re supposed to look like Cheetos Puffs, but they’re not orange enough or curved enough, which gives me the urge to rename them.

The fast food side appears to be the successor to Doritos Loaded, a fried, triangular cheese-stuffed product that debuted at 7-Eleven locations in 2014 and was available at select Burger King locations last year, which, now looking back, was probably a test to see if Burger King patrons would buy a newfangled mozzarella stick. SPOILER ALERT: It appears they would. I didn’t have the fortitude to try Doritos Loaded after reading a bunch of negative reviews, so I can’t compare it with Mac n’ Cheetos.

The product is basically deep fried mac n’ cheese, a staple at carnivals, state fairs, and the Cheesecake Factory, but with a sprinkling of Cheetos dust in the crispy coating. A serving is five golden orange pieces that come in a Chester Cheetah-less package. I guess the rights to use Chester Cheetah would’ve cost Burger King some money, but it would’ve made the packaging as fun as what the Chicken Fries come in.

The golden orange coating has a slight crispiness to it, but Burger King’s Onion Rings have a better crunch. I nibbled on the exterior to taste whatever Cheetos seasoning may be on in it, but my taste buds didn’t register anything that made me think of the crunchy cheese snack. But the crispy coating did remind of another popular cheesy snack — Cheez-Its.

As for the interior, it’s a combination of orange cheese goo and tiny macaroni. The macaroni were tender, although they’re small enough that your teeth might not even notice them. The cheese tastes like cheddar and has a consistency that more like toothpaste than ooey-gooey cheese, making it slightly weird. The mac and cheese is adequate, but it too doesn’t have anything that makes me think of Cheetos.

As you can probably tell, I’m not impressed with Burger King’s Mac n’ Cheetos. They somewhat look like Cheetos, but they don’t have that distinguishable Cheetos flavor, not even a hint of it. And what about Cheetos dust on my fingers! They don’t even give me that.

Look, I admire Burger King for their willingness to try something like this. Someone said you can’t be successful without failure. I’m not sure who said that, probably someone who came up with hundreds of failing sayings before coming up with that winner. It’s a great idea and I was excited about them, but the execution was poor. Maybe they do deserve the name Mac n’ Cheeturds?

(Nutrition Facts – Not available on website yet.)

Purchased Price: $3.29*
Size: 5 pieces
Purchased at: Burger King
Rating: 5 out of 10
Pros: They kind of look like Cheetos. Adequate. Interesting concept and name. Breading reminds me of Cheez-Its.
Cons: Disappointing they don’t taste at all like Cheetos. Don’t give me Cheetos dust fingers. No Chester Cheetah on the packaging. Cheese doesn’t have an oozy-gooey consistency.

*Because I live on a rock in the middle of the Pacific Ocean, things are a bit pricier here. You’ll probably pay less than I did.